Cross-Cultural Journalism Built on the hands-on reporting style and curriculum pioneered by the Missouri School of Journalism, this introductory textbook teaches students how to write about and communicate with people of backgrounds that may be different from their own, offering real-world examples of how to practice excellent journalism and strategic communication that take culture into account. Specifically, the book addresses how to: engage with and talk across difference; identify the ways bias can creep into our communications, and how to mitigate our tendencies toward bias; use the concept of fault lines and approach sources and audiences with humility and respect; communicate with audiences about the complexity inherent in issues of crime, immigration, sports, health inequalities, among other topics; interpret census data categories and work with census data to craft stories or create strategic campaign strategies; reconsider common cultural assumptions about race, class, gender, identity, sexual orientation, immigration status, religion, disability, and age, and recognize their evolving and constructed meaning and our role as professional communicators in shaping national discussions of these issues. In addition to its common sense, practical approach, the book’s chapters are written by national experts and leading scholars on the subject. Interviews with award-winning journalists, discussion questions, suggested activities, and additional readings round out this timely and important new textbook. Cross-Cultural Journalism offers journalists and other communication professionals the conceptual framework and practical know-how they need to report and communicate effectively about difference. María E. Len-Ríos is Associate Professor of Public Relations at the Grady College, University of Georgia. Before earning a doctorate in Journalism from the University of Missouri, she worked in advertising/public relations and marketing in Atlanta. She taught the cross-cultural journalism course at Missouri for ten years. In 2014-2015 she served as a board member of the Association for Education in Journalism and Mass Communication. Earnest L. Perry is Associate Professor of Journalism Studies at the Missouri School of 2 Journalism. Before earning a doctorate in Journalism from the University of Missouri, he worked as a newspaper journalist in Texas, Connecticut and Illinois. He is the lead instructor of the cross-cultural journalism course at Missouri, which began in 1998 and was one of the first required journalism diversity courses in the country. 3 Cross-Cultural Journalism 4 Communicating Strategically About Diversity Edited by María E. Len-Ríos and Earnest L. Perry 5 First published 2016 by Routledge 711 Third Avenue, New York, NY 10017 and by Routledge 2 Park Square, Milton Park, Abingdon, Oxon OX14 4RN Routledge is an imprint of the Taylor & Francis Group, an informa business © 2016 Taylor & Francis The right of the editors to be identified as the author of the editorial material, and of the authors for their individual chapters, has been asserted in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988. All rights reserved. No part of this book may be reprinted or reproduced or utilised in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. Trademark notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe. Library of Congress Cataloging-in-Publication Data A catalog record for this book has been requested ISBN: 978-1-138-78488-8 (hbk) ISBN: 978-1-138-78489-5 (pbk) ISBN: 978-1-315-76811-3 (ebk) Typeset in Warnock Pro by Apex CoVantage, LLC Publisher: Erica Wetter Editorial Assistant: Simon Jacobs Production Editor: Reanna Young Copyeditor: Liz Barker-Woods Proof-reader: Dana Richards Indexer: Birgitte Necessary Cover concept by Kara Wexler, design by Gareth Toye 6 Brief Contents Acknowledgments Preface Part One Conceptual Grounding 1 Conceptual Understanding Earnest L. Perry and María E. Len-Ríos 2 Talking Across Difference Keith M. Woods 3 Who Is American? Saleem E. Alhabash and Carie Cunningham Part Two Application 4 Making Class Matter: Journalism and Social Class Ryan J. Thomas and Marina A. Hendricks 5 Gender and the Media: Envisioning Equality Yong Volz and María E. Len-Ríos 6 Mass Media and the LGBT Community Gary R. Hicks 7 Missing in Action: Religion in Mass Media Markets and News Debra L. Mason 8 Reporting and Strategic Communication Across Borders Beverly Horvit and Yulia Medvedeva 7 9 Immigrants and Immigration: Reporting the New America Melita M. Garza 10 Achieving Excellence in Crime Coverage Earnest L. Perry and Teri Finneman 11 The Complexity of Disability Chad Painter 12 Rx for Communicating About Health Inequalities Amanda Hinnant and María E. Len-Ríos 13 Talkin’ ’bout My Generation: Understanding Generational Differences Teri Finneman 14 Race and Gender in Sports Cynthia M. Frisby 15 Next: Where Do We Go from Here? María E. Len-Ríos and Earnest L. Perry About the Cover Design Contributors Index 8 Contents Acknowledgments Preface Part One Conceptual Grounding 1 Conceptual Understanding Earnest L. Perry and María E. Len-Ríos The Concept of Excellence and Excellent Journalism Context Complexity Voices Authenticity Proportionality Fault Lines Box 1.1 The Five Fault Lines—Maynard Institute Privilege Chapter Summary Suggested Activities 2 Talking Across Difference Keith M. Woods Frames for the Conversation Frames for the Conversation: Attribution Theory Frames for the Conversation: Talking Across Difference Be Honest Seek Clarification Challenge with Passion, not Poison Be Open to Change Stay in the Room Talking Across Difference: The Other Side of the Conversation For Discussion 9 Suggested Activities 3 Who Is American? Saleem E. Alhabash and Carie Cunningham Understanding Stereotypes Take a Moment to Think! What Are Stereotypes? Social Categorization The U.S. Census Bureau: Defining Who Is American The U.S. Census: A Historical Overview Recent Census Findings and Future Projections Minority vs. Majority vs. Plurality Interracial Relationships: The Future? Chapter Summary: Responsibilities or Obligations Box 3.1 From the Field: Jorge Rodas, Reporter, WIFR TV, Rockford Box 3.2 From the Field: Matt Tiedgen, Vice President, Lead Marketing Agency Box 3.3 Tips for Journalists Box 3.4 Tips for Strategic Communicators For Discussion Suggested Activities Part Two Application 4 Making Class Matter: Journalism and Social Class Ryan J. Thomas and Marina A. Hendricks Social Class and the American Dream Box 4.1 From the Field: Class Conflict Class in the United States Box 4.2 Class Strata For Discussion Box 4.3 From the Field: Words Matter Why Class Matters For Discussion Box 4.4 From the Field: “It’s Important to be Respectful” Journalism and Social Class Context Complexity Voices 10