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This book documents an ongoing dialogue between develop- ers and designers involved in the wider ecosystem of Libre Graphics. Its lengthy title, I think that conversations are the best, biggest thing that Free Software has to offer its user, is taken from an interview with Debian developer Asheesh Laroia, Just ask and that will be that, included in this publication. His re- markpointsatthedifferencethatFreeSoftwarecanmakewhen users are invited to consider, interrogate and discuss not only the technical details of software, but its concepts and histories aswell. Conversations documents discussions about tools and practices for typography, layout and image processing that stretch out over a period of more than eight years. The questions and an- swerswererecordedinthemarginsofeventssuchastheyearly Libre Graphics Meeting, the Libre Graphics Research Unit, a two-year collaboration between Medialab Prado in Madrid, WorminRotterdam,PikselinBergenandConstantinBrussels, or as part of documenting the work process of the Brussels’ design team OSP. Participants in these intersecting events and organisationsconstitutethevariousinstancesof‘we’and‘I’that youwilldiscoverthroughoutthisbook. The transcriptions are loosely organised around three themes: tools, communities and design. At the same time, I invite you to read Conversations as a chronology of growing up in Libre Graphics, a portrait of a community gradually grasping the in- terdependenciesbetweenFreeSoftwareanddesignpractice. FemkeSnelting Brussels,December2014 Introduction 7 13 Ausershouldnotbeabletoshoothimselfinthefoot 23 Ithinktheideasbehinditarebeautifulinmymind 37 Wewillgettoknowthemachineandwewillunderstand 47 ConTeXtandtheballisticsofdesign 71 Meaningfultransformations 84 ToolsforaReadWriteWorld 99 EtatdesLieux 109 DistributedVersionControl 135 Evenwhenyouaredone,youarenotdone 155 Havingthetoolsisjustthebeginning 171 Dataanalysisasadiscourse 187 Whyyoushouldownthebeercompanyyoudesignfor 201 JustAskandThatWillBeThat 213 Tyingthestorytodata 261 Unicodes 275 Ifthedesignthinkingiscorrect,thetoolsshouldbeirrelevant 287 Youneedtocopytounderstand 297 What’sthethinkinghere 311 Theconstructionofabook(Aether9) 319 PerformingLibreGraphics 333 TheMakingofConversations Colophon 351 Keywords 353 Free Art License 359 Larisa Blazic: Introduction Computationalconcepts,theirtechnologicallanguageandthehybridisa- tionofcreativepracticehavebeensuccessfullyexploredinMediaArtsfora fewdecadesnow. Digitalwasanarrative,atoolandaconcept,anaesthetic and political playground of sorts. These experiments created a notion of the digital artisan and creative technologist on the one hand and enabled anewviewofintellectualpropertyontheother. Theywidenedapathway to participation, collaboration and co-creation in creative software devel- opment, lookingcriticallyatthesoftwareasculturalproductionaswellas technologicaladvance. This book documents conversations between artists, typographers, de- signers,developersandsoftwareengineersinvolvedinLibreGraphics,anin- dependent,self-organised,internationalcommunityrevolvingaroundFree, Libre,OpenSourcesoftware(F/LOSS).LibreGraphicsresemblesthecom- munityofMediaartsofthelatetwentiethCentury,insofarthatitisusing softwareasadeparturepointforcreativeexplorationofdesignpractice. In some cases it adopts software development processes and applies them to graphicdesign,usingversioncontrolandplatformssuchasGitHub,butit alsobanksonaparadigmshiftthatFreeSoftwareoffers–anactiveengage- mentwithsoftwaretobendit,forkit,reshapeit–andinthatitestablishes conversationswithadeveloperscommunitythathaven’ttakenplacebefore. This pathway was, however, at moments full of tension, created by di- verging views on what the development process entails and what it might mean. Theconversationsbroughttogetherinthisbookresultedfromthe needtodiscussthosecomplexissuesandtoadressthedifferencesandsim- ilaritiesbetweendesign, designproduction, FreeCultureandsoftwarede- velopment.Asintheatre,whereitissaidthatconflictdrivestheplotforward, soitdoeshere. Itmakesusthinkharderabouttheethicsofourpractices whilewedeveloptoolsandtechnologiesforthebenefitofall. The Libre Graphics Meeting (LGM) was brought to my attention in 2012asaninterestingexampleofdialoguebetweencreativetypesanddevel- opers. Theeventwasrunningsince2006andwasoriginallyconceivedasan annualgatheringfordiscussionsaboutFreeandOpenSourcesoftwareused in graphics. At the time I was teaching at the University of Westminster fornearlytenyears. Thesubjectwascomputers,artsanddesignandittook a variety of forms; sometimes focused on graphic design, sometimes on contemporarymediapractice,interactiondesign,softwaredesignandmys- terioushypermedia.F/LOSSwaspartofmyartisticpracticeformanyyears, 7 Larisa Blazic: Introduction but its inclusion to the UK Higher Education was a real challenge. My frustrationwithdifficultcomputerdepartmentsgrewexponentiallyyearby yearandLGMlookedlikeaplacetovisitandgetmuchneededsupport. Superfast-forwardtoMadridinApril2013: Ilanded. LittledidIknow thatthisjourneywouldchangeeverything. Firstly,thewonderfullydiverse group of people present: artists, designers, software developers, typogra- phers, interface designers, more software developers! It was very exciting listeningtotalks,overhearingconversationsinbreaks,observinggroupdis- cussions and slowly engaging with the Libre Graphics community. Being there to witness how far the F/LOSS community has come was so heart- warminganduplifting,thatmyenthusiasmwassoaring. The main reason for my attendance at the Madrid LGM was to join thelaunchofanetworkofFreeCultureawareeducatorsinart,musicand 1 designeducation. AymericMansouxandhiscolleaguesfromtheWillem DeKooningAcademieandthePietZwartInstituteinRotterdamconvened thefirstevermeetingofthenetworkwiththeaimtomapoutalandscape ofcurrenteducationaleffortsaswellastoshareexperiences. Iwasawareof Aymeric’seffortsthroughhisactivitieswithGOTO10andtheFLOSS+Art 2 book that they published a couple of years before we finally met. Free Culturewasdeeplyembeddedinhisartisticandeducationalpractice,andit wasreallygoodtohavesomeonelikehimsetthecourseofdiscussion. Lo’ and behold the conversation started – we sat in a big circle in the middleofMedialabPrado. Theintroductionroundbegan,andIthought: therearesomanypeopleusingF/LOSSintheirteaching! Shortcourses, long courses, BA courses, MA courses, summer schools, all sorts! There were so many solutions presented for overcoming institutional barricades, AdobemarriagesandApplehostages. Individualeffortsandgroupefforts, longtermandshort,awholeworldofconventionalcurriculumsaswellas avarietyofeducationalexperimentationswerepresented. Justsittingthere, listeningaboutsharedtroublesandachievementswasenoughtogivemea newsurgeofenergytoexplorenewstrategiesforengagingBAlevelstudents withF/LOStoolsandcommunities. Taking part in LGM 2013 was a useful experience that has informed myartandeducationalpracticesince. Itwasclearfromthegatheringthat 1 http://eightycolumn.net/ 2 AymericMansouxandMarloesdeValk.FLOSS+Art.OpenMute,2008. http://things.bleu255.com/floss-art 8 Larisa Blazic: Introduction F/LOSSisnotaghettoforidealistsandtechnofetishists–itwasreadyfor an average user, it was ready for a specialist user, it was ready for all and what is most important the communication lines were open. Given that Linux distributions extend the life of a computer by at least ten years, in combinationwiththelikesofLibreGraphics, OpenVideoandaplethora ofotherF/LOSsoftware,thebenefitsaremanyfold,importantforalland nottobeignoredbyanyformofcreativepracticeworldwide. LibreGraphicsseemstoofferaveryexcitingtransformationofgraphicde- signpracticethroughimplementationofF/LOSsoftwaredevelopmentand productionprocesses. Ahybridisationacrosstheseoftenseparatedfieldsof practicethattakeunderconsiderationopennessandfreedomtocreate,copy, manipulate and distribute, while contributing to the development of visual communicationitself.Allthismayleaseanewlifetoanover-commercialised graphicdesignpractice,banalisedbymainstreamculture. This book brings together reflections on collaboration and co-creation in graphic design, typography and desktop publishing, but also on gender issuesandinclusiontotheLibreGraphicscommunity. Itoffersaparadigm shift,supportedbyhistoricalresearchintographicandtypedesignpractice, that creates strong arguments to re-engage with the tools of production. Theconversationsconductedgiveanoverviewofavarietyofpracticesand experienceswhichshowtheneedformoreconversationsandwhichcanhelp educatedesignersanddevelopersalike. Itgivesdetaileddescriptionsofthe designprocesses,productionsandpotentialtrade-offswhenengagedinsoft- waredesignanddevelopmentwhileproducingdesignedartefacts. Itpoints to the importance of transparent software development, breaking stereo- typesandestablishinganewimageofthedesigner-developercombo,afresh perspectiveofmutualrespectbetweendisciplinesandadesiretoengagein exchangeofknowledgethatisbeneficialbeyondwhatanyproprietarysoft- warecouldeverbe. LarisaBlazicisamediaartistlivingandworkinginLondon. Herinterestsrangefrom creativecollaborationstointersectionsbetweenvideoartandarchitecture. Asseniorlecturer attheFacultyofMedia,ArtsandDesignoftheUniversityofWestminster,sheiscurrently developingamaster’sprogramonF/LOSSart&design. 9

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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.