Consumer Beliefs and Perceptions about Advertising on Their

776 Pages·2013·26.53 MB·English

Prague  
Czech Republic 

September 1‐4, 2013 

th
7  International Academic 
Conference 

Conference proceedings 

International Institute of Social and Economic Sciences 

ISBN 978‐80‐905241‐7‐0 
Published by IISES, 2013 
http://www.iises.net
th
7  International Academic 
Conference 

Conference proceedings 

Prague  
Czech Republic 

September 1‐4, 2013

  Published by: 

    International Institute of Social and Economic Sciences (IISES) 
 Kamerunska 607, 160 00, Prague, Czech Republic 
 http://www.iises.net 

 ISBN: 978‐80‐905241‐7‐0 
Online version: 
http://www.iises.net/conferences/past‐conferences/prague‐conference‐september‐1‐4‐2013/conference‐proceedings/
Table of Contents 
Author(s) Title Page
Adeleke Tunde Violence as a Weapon of Change: Martin Robison Delany’s Dilemma 1
(Abstract)
Albayrak Tahir Daily Tours Service Quality Assessment by Importance Performance 2
Analysis: The Case of Myra, Antalya (Abstract)
AL-Mohammadi Ayman Yanbu Industrial City as a Trend Setter in Sustainability (Abstract) 3
Al-Salem Athmar, Speece Women and Management in Kuwait (Abstract) 4
Mark
Alifani Galuh Adika Enhancement for Social Businesses: The Role of Collaborative Act 5
through Profit Oriented Company
Alifani Galuh Adika & Proving Modigliani and Miller Theories of Capital Structure: The 14
Budi Nugroho Anggoro Research on Indonesia’s Cigarette Companies (Abstract, IJoES)
Altin Mustafa & Taşdemir The Usage of Computer-Aided Design Programs in Preparing 15
Şakir & Yağiz Özlem Reinforcement Concrete Static Project in Education of Computer
Technology and Analyzing Results
António Patrícia & Gender Equality in Institutions of Higher Education: Diagnosis and 21
Rodrigues Ana & Action Plan for an Institution of Higher Education in the North of
Gonçalves Hermínia & Portugal (Abstract, IJoTE)
Marques Carlos & Diniz
Francisco
Atmaca Taner, Cemaloglu The Multi-Functional Structure of Organizational Identification of 22
Necati, Kezer Aysegul Teachers and its Analysis According to Some Variables (Abstract)
Attavanich Witsanu The Effect of Climate Change on Thailand’s Agriculture 23
Aurangzeb Zeb Climate Change and Economic Growth in Nordic Countries: An 41
Application of Smooth Coefficient Semi-Parametric Approach (Abstract)
Aydos Oğuz Sadık Criteria Relating to Being Given of Custody to Mother or Father 42
Azat Davtyan GMM Estimation and Shapiro-Francia Normality Test: A Case Study of 48
CEE Economies
Batum Tahsin Perçin & How Responsible Is B2B? CSR Sensitivity of B2B Companies in Buying 65
Ersoy Nezihe Figen Decision Process (Abstract IJoSS)
Bayramoğlu Zeki & Entrepreneurship in Small and Medium Sized Agricultural Enterprises 66
Karakayaci Zuhal &
Candemir Serhan
Bezverbny Vadim Geopolitical Demography: How Demographic and Migration Processes 83
Influence on National Power (Abstract)
Author(s) Title Page
Boz Gokhan, Huerta- How to Boost Job Satisfaction in Economic Crisis (Abstract) 84
Arribas Emilio
Bozkurt Suheyla First Grade Teacher’s Opinion about the Material of Preparing and 86
Orientation to the First Grade in Turkey (Abstract, IJoTE)
Bücker Meike How to Prepare Academic Staff for Their New Role as University 87
Teachers? Welcome to the Seminar “Academic Teaching”
Cap Ilkin Behlul Differences in the Relation between of Psychological Contract and 111
Organizational Commitment due to Collar (Abstract)
Cemaloglu Necati, Dagli Relationships between Perceptions of Primary School Teacher’s 112
Emine, Kalkan F., Cilek Workplace Bullying and Organizational Cynicism (Abstract)
A., Yavuz I.
Cetinkaya Sahin The Balance of Payments Problem and the Effects of Political Structure 113
in Last Decade in Turkey (Abstract)
Chunhachinda Pornchai & Income Structure, Competitiveness, Profitability and Risk: Evidence 114
Li Li from Asian Banks
Cleary Michelle, Horsfall Recent Nurse Graduate Views about a Good Day in Nursing: Some 133
Jan, Muthulakshmi P., Considerations for Educators (Abstract)
Jackson D.
Dasci Elif, Cemaloglu Causes of Primary Schools Teachers’ Organizational Silence: A 134
Necati, Sahin Fatih Qualitative Study (Abstract)
Değirmenci Koray & A Sociological Analysis of Preservation Processes in Urban Protected 135
Evcimen Oltan Areas: The Case of Turkey
Demirel Yavuz & Yücel The Effect of Organizational Justice on Organizational Commitment: A 146
İlhami Study on Automotive Industry
Dermendjieva Greta Collaborative Blogging: Supporting Students For Blog-Based Self- 147
Directed Learning
Dhamo Ana & Kullolli Appeal to the Constitutional Court: Case of Albania and Latin America’s 159
Brunela Countries
Downes Meredith, Learning Outcomes of College Study Abroad Programs and the Effects 168
Ribbens Barbara of Culture Shock (Abstract)
Ebrahim Arwa AlSayed The Effectiveness of the Convention of Elimination of All Forms of 169
Discrimination against Women (CEDAW) in Muslim Countries: Bahrain
as a case study
Elezi Myzafer Provisions Related to Arrest and Detention According to the Albanian 174
Legislation: The Importance of Enforcement in the Context of Human
Rights (Abstract)
Author(s) Title Page
Ersoy N. Figen & Çalık Consumer Information Acquisition and Search Behavior on Purchase 175
Nuri Decisions Where Demographic and Psychological Factors Play an
Important Role, A Field Study from Eskisehir, Turkey
Fadzilan Ameerah Educational Psychology: Innovating Learning Methods in Visual Arts 204
Mardhiyah & Amir Adlin
Nadhrah & Baskaran
Geetha
Fedorova Ekaterina Russian Trade Policy towards the USA, 1900-1917 (Abstract) 215
Foster Thomas Pleasure and Agency: Women’s Sexuality in Early America (Abstract) 216
Fürj Orsolya The Challenges of the British Diplomacy in Hungary: Sir Patrick 217
Ramsay as British Minister in Budapest (1933–1935)
Gharibyan Anahit Understanding Elections and Voting Behavior 230
Górniewicz Grzegorz Polish Public Debt in 2000-2010 254
Haq Ghiasul Impact of Foreign Direct Investment on Exports-A Case Study of 262
Pakistan
Ghosh Nilashis Cultural Impact on Internal Auditors’ Ethical Decision Making 285
(Abstract)
Gokyer Necmi The Views of Teachers Who Change Their Fields in 2012 on Their New 286
Fields and Implementation (Abstract)
Guclu Nezahat, Aydin Examining the Dimensions of Organizational Learning in Primary 287
Mehmet Kemal Schools (Abstract)
Heo Sun-Young The Effects of Spousal Bereavement in Middle and Old Age on 288
Depression (Abstract)
Hornychova Tatiana The Impact of Foreign Direct Investment on Socio-economic 289
Development in the Regions of the Czech Republic (Abstract)
Hu Wan-Hsien, Lin Chia- Authentic Leadership and Proactive Behavior: A Moderated Mediation 290
Wu Model (Abstract)
İlkhan Söylemez Duygu Taksim Gunner Quarter Located at the Center of Gezi Park 291
Ilyin Aleh IPO Under pricing: evidence from Poland and Russia 295
Ion Rodica-Mariana & Economical and Social Aspects of Photodynamic Therapy of Skin 323
Nuta Alexandrina & Cancer
Sorescu Alexandra
Ivanovs Andrejs, Viksna Poverty and Tuberculosis (Abstract) 336
Ludmila
Author(s) Title Page
Jabbar Abdulameer The Foreign Policy of the United States In the Twenty-First Century 337
Mohsen (Abstract)
Jarach Kawee, Speece Arab Gulf cities: ‘Late’ vs. ‘Great’ cities (Abstract) 338
Mark
Kaewpijit Juthamas & Using Appreciative Inquiry in Designing and Implementing a Learning 339
Utsahajit Wichai Intervention for Building Coaching Team for Creating Coaching
Climate: A Case Study of Siam Cement Groups, Lampang, Thailand
Kahraman Cengiz Multi criteria CNC Machine Selection Using Type 2 Fuzzy AHP 345
(Abstract)
Karamitrou Maria, An Econometric Estimation of Public Finances in Greece and its Effect 346
Markou Angelos on society
Karataş Salih The Declaration of Human Right Issues: In the Perspective of Today’s 368
World Discussions
Khan Bilal Mustafa The Effect of Indian Celebrity Credibility Dimensions on Purchase 369
Intention of Indian Consumers (Abstract, IJoSS)
Khan Saima Predictors of Fashion Clothing Involvement amongst Indian Youth 370
Khoei Mahdieh International Sanctions and Their Impacts on Iran’s Economy (Abstract) 381
Aghazadeh
Kittivibul Tippawan The Relationship between Social Learning, Knowledge, Attitude, 382
Practice on the Middle–path Way of Life and Happiness in Life of Thai
People (Abstract)
Koksal Onur, Erdag Serap The Motivation of the Instructors Working for a Necessity Focused 383
University: Konya Selcuk University School of Foreign Languages Case
Study (Abstract)
Lee Soo Youn A Study on the Factors Influencing Problem Behavior of Middle School 384
Students (Abstract)
Li Xue & Mao Chunhua Application of Reception Aesthetic Theory to Advanced English 385
& Liu Xiaowei & Zhang Teaching Using Multimedia
Rong
Lin Kun-Li, Pan Government Intervention of Mergers and Acquisitions in China 393
Hongbo,Shen Chung-Hua (Abstract)
Lomas Gregor The Devils in the Data: Ethical Considerations or Expediency? 394
(Abstract)
Łosiewicz-Dniestrzańska Impact of Regulations on the Development of Consumer Credit Market 395
Ewa in Poland
Author(s) Title Page
Mastalska-Cetera Barbara Agricultural Use of Rural Areas Located In Environmentally Valuable 406
& Warczewska Beata Terrain
Matraku Doriana & Gjoka Competition in Albanian Banking Sector 419
Eri
Mattariganond Dararat, Dynamics of Law on Prostitution in the History of the Siamese Society 431
Thongyou Maniemai (Abstract)
Markou Angelos, An Econometric Estimation of Public Finances in Greece and its Effect 432
Karamitrou Maria on Society (Abstract)
Matwiejczuk Wiesław & Perceptions of the Impact of Human Resources on Value Creation: The 433
Samul Joanna Case of Polish Construction
Md. Zaini Shabira ‘Inani InSixth: An alternative multiple-sense device for the Disable a Concept 443
& Baskaran Geetha Device
Mitevska-Encheva Рrosocial Behavior and Organizational Climate in the Field of Bulgarian 454
Mayiana Knowledge Managers and Workers
Moreira Hugo & Ferreiro Economic and Financial Characteristics of Social Economy 455
Maria
Mukhjang Ratchanee Real Economic Impacts on Villagers Working Under OTOP Project in 471
Lower Northern Thailand
Mukhjang Ratchanee Endogenous Development in Creative Tourism in Ajimu District in 511
Japan Compared to Natonjun, Sukhothai in Thailand
Nakamura Eri The Difference between Observed Level and Theoretically Possible 527
Level of CSR Investments: Analysis of CSR Slack using Stochastic
Frontier Model (Abstract)
Nam Selçuk & Çap İlkin Differences in the Relation between of Psychological Contract and 528
Behlül Organizational Commitment due to Collar
Naz Anjum Innovative Practices of Teacher Education Institutions for Improving 536
Quality of Science Teaching to Cope with the Challenges of
Globalization
Nemeth Peter, Jakopanecz Life Organization of Men (Abstract) 537
Eszter
Nishikawa Tomoyuki Volunteering or Sustainable Business?: Social Activism Combating 538
Poverty in Japan (Abstract)
Nouwa Terence Controversies in Psychological Practices with Families Experiencing 539
Nkengenyi, Vincent Ogwo Both Domestic Violence and Child Maltreatment. “Perspectives from
Tufon Atte Cameroon“ (Abstract)
Author(s) Title Page
Ogur Ekrem, Tuncer Celal Impacts of Genetically Modified Plants on Pesticide Use (Abstract) 540
Ornek Serdar & Ultan The Segregated African Americans the Relationship between American 541
Mehlika Özlem Movies and Segregation Policy
Ozdelen Emek, Yilmaz A Qualitative Study on Increasing and Decreasing Factors of the School 553
Gulsen Principals´ Motivation (Abstract)
Ozdemir Ozgur Ipo Performance of Service Firms: The Impact of Internationalization 554
(Abstract)
Pandey Vijyendra & Changing Perceptions of Fairness: Group Identity, Locus of Merit and 555
Joseph George Need, and the Preference for Norms of Allocation
Kodimattam
Pavel Silvia-Mihaela From Family Business Performance to Regional Competitiveness. A 573
Case of the Romanian Wine Industry
Pereyra Glichelle Wikifying the Language Classroom (Abstract) 574
Pieterse Marius Sex, the City, the Law and Marginalization (Abstract) 575
Ramhap Szabolcs Prospects of Cooperation between Higher Education Institutes and 576
Economic Actors – Knowledge Transfer at the Hungarian Universities
from the Aspect of Széchenyi István University (Abstract)
Roenjun Jitnisa, Speece Kuan Im Bodhisattva as Urban Reform Buddhism in Thailand (Abstract) 577
Mark
Routiya Venudhar Legal Proposal on Solid Waste Management in Modern India: A Critical 578
View (Abstract)
Rosha Angelina & The Development of Conceptual Model for Coaching to Improve the 580
Konstantinova Elina Efficiency of Organization (Abstract, IJoSS)
Sasaki Hiroshi Big Data Trend and Industry-Specific Solutions in Japan (Abstract) 581
Sato Kate, Cotter The Motivational and Economic Impact of Limited Term Employment 582
Matthew, Schinckel Peter Contracts on Full Time Foreign Instructors in Japan (Abstract)
Schenck Catherina, Waste Pickers in the Free State Province South Africa: From Welfare to 583
Blaauw P.F., Viljoen Integrated Development (Abstract)
J.M.M.
Segol Genevieve Academia and Wikipedia: Can We Cooperate? (Abstract) 584
Shayal Azeez Jebur Women and Violence Study in the Political Exclusion of Women in the 585
Arab Countries (Abstract)
Siu Ella Y. N. & Koh N. Evaluating the Effectiveness of Learning Financial Literacy through an 586
K. & Wong Jalen T. Y. Interactive Learning Journey
Skąpska Elżbieta International economic integration challenge for Russia 595
Author(s) Title Page
Speece Mark Buddhist Reform and the Debate on Sustainable Development in 607
Thailand (Abstract)
Söylemez Adnan Reverse Logistic Term and Recycling of Waste Materials at Local 609
Administrations (Meram Municipality Example)
Strebinger Andreas, Are Global Brands Presenting Themselves as Global to Their Global 616
Rusetski Alex Audience? Evidence from the Websites of 15 Leading Global Luxury
Brands (Abstract)
Taiwo Bello Great Britain and the Nigerian Civil War, 1967-1970 (Abstract) 618
Tasdemir Sakir & Altin Vocational Higher School Students’ Usage Profiles of Information and 619
Mustafa & Yagiz Ozlem Communication Tools and their Attitudes towards Computer
Taşpinar Yasin & Şahin The Relationship between Trust Propensity, Trust in Technology and 626
Ali & Göküş Mehmet & Trust in E-Government Implementations: The Case of Konya
Ceran Yunus
Tatlah Ijaz Ahmad & District Teacher Educators Mentoring Support and Primary School 647
Jandran Tasleemullah & Teachers Professional Progress
Iqbal Muhammad Zafar
Tekin Ömer Faruk & Civil-Military Relationship between 2000 and 2012 in Turkey in the 661
Göküş Mehmet & Şahin Context of Modern State
Ali
Temaismithi Varumpa The Effect of Emotional Intelligence on Leadership Performance 670
Thingyou Maniemai, Perceptions of Households towards Urbanizations Impact: A Study of the 675
Phongsiri M., Hinterlands of Khon Kaen City, Thailand (Abstract)
Sosamphanh B.,
Chamaratana T.
Thirawat Nipawan A Comparative Analysis of Thai and ASEAN Multinationals’ 676
Internationalization in the Rubber Industry (Abstract)
Torun Alev Employee Counseling and Career Development 677
Tracey Conolly, Magennis Assessment in Teacher Education: North and South of Ireland (Abstract) 678
Geraldine
Tuluk Guler The Evaluation of Prospective Mathematics Teacher´s through Computer 679
Aided Concept Mapping Method (Abstract)
Tuna Ş. Gürçağ Reading Globalization through the Examples of Tobb (Union of 680
Chambers and Commodity Exchanges of Turkey) and Koc Group
Turan Nurcan & Çalık Cognitive Innovativeness, Environmental Considerations, Consistency 691
Nuri and Predictability as Positive Traits of Consumers Do Really Comply
with or Contradict to Their Materialistic Behavior? A Field Research
from Eskisehir-Turkey
Author(s) Title Page
Turan M. Gökhan & Çalık Consumer Beliefs and Perceptions about Advertising on Their Purchase 714
Nuri Decisions, a Field Study from Eskisehir, Turkey
Ustun Ferhat, Ustun Elif, The Examination of the Levels of Job Satisfaction of Sport Experts who 740
Pulur Attila, Bahadir Ziya Work in Youth Services and Provincial Directorate of Sports in Turkey
in Terms of Some Variables (Abstract)
Uyumaz Alper & Akkurt “Aircraft” in Turkish Law & International Aviation Law: A Brief 741
Sinan Sami Overview
Uyumaz Alper & Akkurt Domestic Violence and Protection of the Victim within the Scope of 749
Sinan Sami Turkish Civil Code and Relevant Legislation
Valeeva Nailya, Training Social Workers in Contemporary Russia: the Bolonian Format 767
Kupriyanov Roman, (Abstract)
Valeeva E., Kozlova I.
Valkanova Veronica Exploring Preschool Children’s Information Literacy: Bulgarian Case 768
Study (Abstract, IJoTE)
Vieira Carlos, Vieira Distance and Academic Performance in Higher Education (Abstract) 769
Isabel, Raposo Luis
Vieira Isabel, Vieira Explaining Demand for Higher Education (Abstract) 770
Carlos, Oliveira Manuela
Visanich V. Changes in the Transition from Dependency to Independency: Shifts in 771
Youth’s School to Work Transition
Vorslava Maija The Model of Rebuilding Public Trust in Governing Institutions in 786
Latvia
Wong Jalen, Siu Ella, Evaluating the Effectiveness of Learning Financial Literacy through an 796
Keng Koh Noi Interactive Learning Journey (Abstract)
Yeniçeri Tülay & Akin Determining Risk Perception Differences between Online Shoppers and 797
Eyup Non-Shoppers in Turkey (Abstract, IJoTE)
Zharan Kateryna The Ways of Development of Production Potential of Industrial 798
Enterprises