Construction Business Management This Page is Intentionally Left Blank Construction Business Management A Guide to Contracting for Business Success Nick B. Ganaway AMSTERDAM • BOSTON • HEIDELBERG • LONDON • NEW YORK • OXFORD PARIS • SAN DIEGO • SAN FRANCISCO • SINGAPORE • SYDNEY • TOKYO Butterworth-Heinemann is an imprint of Elsevier Butterworth-Heinemann is an imprint of Elsevier Linacre House, Jordan Hill, Oxford OX2 8DP, UK 30 Corporate Drive, Suite 400, Burlington, MA 01803, USA First edition 2006 Copyright © 2006, Elsevier Ltd. All rights reserved No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means electronic, mechanical, photocopying, recording or otherwise without the prior written permission of the publisher Permissions may be sought directly from Elsevier’s Science & Technology Rights Department in Oxford, UK: phone (+44) (0) 1865 843830; fax (+44) (0) 1865 853333; email: Contents Preface: What you can learn from this book xiii Acknowledgments xvii Chapter 1 Do you have what it takes? 1 1.1 Essential traits 2 1.1.1 Initiative 2 1.1.2 Passion 2 1.1.3 Stress tolerance 3 1.1.4 Reliability (follow-through) 3 1.1.5 Willingness to work while others play 4 1.1.6 Unyielding positive attitude 4 1.1.7 Mental toughness 4 1.1.8 Attention to detail 5 1.1.9 Sense of urgency 5 1.1.10 Self-control 5 1.1.11 Thirst for knowledge 5 1.1.12 Ability to get along with others 6 Chapter 2 Your role as owner of your construction f irm 7 2.1 Leadership (Setting the course) 7 2.1.1 Vision to reality: The required path 9 2.1.2 Leaders and managers are different from each other 10 2.1.3 Tame the ego 10 2.2 Leadership in times of uncertainty 11 2.3 Manager vs owner/shareholder 14 2.4 The entrepreneur mindset 15 vi Contents 2.5 Managing risk 16 2.6 Establishing your corporate culture 17 2.7 Striving for excellence 19 2.8 Hiring the right people 20 2.9 Knowing your industry 21 2.10 Coordinating resources 23 2.11 Keeping in touch 24 2.12 Being there 25 2.13 Identifying objectives 25 2.14 Measuring results 25 2.15 Marketing 26 2.16 Little habits with big payoffs 26 2.17 Getting involved 28 Chapter 3 Sales, marketing and business development 29 3.1 Marketing materials 30 3.2 Publicity 32 3.3 Proposals and presentations 32 3.4 Staying ahead of the pack 33 3.5 Impressions 33 3.6 New customers vs old 34 3.7 Reaching out 35 3.8 Data mining 35 Chapter 4 Creating customer loyalty 37 4.1 Budget 38 4.2 Quality 40 4.3 Relationships 41 4.4 Schedule 43 Chapter 5 Business considerations 45 5.1 The corporation 45 5.2 Capital equipment 46 5.3 Purchasing 47 5.4 Collection 48 5.5 Dealing with the IRS 49 5.6 Contractor failure 51 Contents vii Chapter 6 Controlling your f inances 55 6.1 Working capital 55 6.2 Projecting cash needs 56 6.3 Understanding financial statements 57 6.4 Dishonest employees 57 6.5 Where is the money? 58 Chapter 7 Bidding 59 7.1 Qualifying to bid 60 7.2 Approach to bidding 60 7.3 Pricing 61 7.4 Cost databank 62 7.5 Pre-bid site inspection 62 7.6 Warranty considerations 65 7.7 Compiling your bid proposal 65 7.8 Reverse bidding/auction 67 Chapter 8 Building it 69 8.1 Registration and licensing 69 8.2 Environmental studies 70 8.3 Subcontracting the work 70 8.4 Photographs 71 8.5 Pre-construction meetings 71 8.6 Before you start a project 72 8.7 Project overhead/general conditions expense 73 8.7.1 Managing project overhead/general conditions cost 75 8.8 Warranties 76 8.9 Mechanic’s liens 77 8.10 Lien waivers 78 8.11 Closing out the project 79 Chapter 9 Accounting and record keeping 81 9.1 Certified public accountant 81 9.2 Audited financial statements 82 9.3 Bookkeeper 82 viii Contents 9.4 Cash vs accrual accounting procedures 83 9.5 Percentage of completion vs completed contract reporting 83 9.5.1 Percentage of completion method 83 9.5.2 Completed contract method 83 9.6 General and administrative expense 84 9.7 Fixed vs controllable G&A expense 84 9.8 Cost accounting 85 9.9 Financial statements 86 9.9.1 The income statement 87 9.9.2 The balance sheet 87 9.10 Reports 88 9.11 Billings 90 9.12 State sales tax 90 Chapter 10 Contract terms and conditions 93 10.1 Types of agreement 94 10.2 Requirements for a binding agreement 95 10.3 A few generalizations about contracts 96 10.4 Know the project owner 96 10.5 Getting paid 97 10.6 Commencement/completion dates 98 10.7 Owner delay 99 10.8 Contractor delay 99 10.9 Changes in the work 100 10.10 Constructive change 102 10.11 Differing conditions (Changed conditions) 102 10.11.1 What to do upon discovering differing conditions 103 10.12 Insurance 105 10.13 Indemnification 105 10.14 Warranty obligations 106 10.15 Limitation of liability 106 10.16 Governing law 107 10.17 Dispute resolution 107 10.18 Contract termination by the owner 108 Contents ix Chapter 11 You and your employees 109 11.1 Who are the “right” people? 110 11.2 Hiring the “right” people 111 11.3 Good hiring practices 112 11.4 The interview 113 11.5 New employee orientation 114 11.6 Non-compete non-disclose agreement 115 11.7 Managing employees for the long term 116 11.7.1 Relationships 116 11.7.2 Autonomy 118 11.7.3 Recognition 118 11.7.4 Employee’s return on investment 118 11.7.5 Employee incentive plans 119 11.7.6 Benefits packages 120 11.7.7 Trust 120 11.7.8 Work/life balance 121 11.7.9 Work fulfillment 121 11.7.10 Training 121 11.7.11 Job security 122 11.7.12 Internal conflict 122 11.7.13 Openness and communication 122 11.8 Responsibility vs job description 123 11.9 Evaluating employee performance 124 11.10 Employee termination 125 11.10.1 Conducting the termination meeting 126 11.11 Employee handbook 127 11.12 Professional employer organizations 129 Chapter 12 You and your subcontractors 131 12.1 Independent contractor or employee? 132 12.2 Subcontractor qualification checklist 133 12.3 The contractor–subcontractor agreement: Special considerations 133 12.3.1 Pass-through or flow-down clause 134 12.3.2 Scope of work 134 12.3.3 Work as directed 135 12.3.4 Changes to the subcontract 135