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Competitive innovation and improvement : statistical design and control PDF

228 Pages·2015·1.872 MB·English
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Business & Management / Quality & Six Sigma Dey Competitive Innovation and Improvement “Pathbreaking.” C —Dr. Randy Brown, Director of Health Research, Mathematica Policy Competitive o Research, Inc. m “Work that is way ahead of others … interesting and energetic writing ... a lot of hands-on as well as technical wisdom—a very rare combination. p The material is new, challenging, and important.” Innovation e —Dr. Brian L. Joiner, Minitab Co-Inventor, Former Professor of Statistics, t i University of Wisconsin, Madison t i “A wonderful book with unique insights into an area of enormous v and potential. ... Writing style makes it easy to follow ... .” e Improvement —Dr. Steve Grady, Consulting Econometrician I n “The concept is simple (it makes you wonder why others haven’t tried it). n The large scale is unique ... not discussed in current literature.” o —Tim Baer, Principal Statistician, Roche Diagnostics v Competitive Innovation and Improvement: Statistical Design and a Statistical Design and Control Control explains how to combine two widely known statistical meth- t ods—statistical design and statistical control—in a manner that can solve i o any business, government, or research problem quickly with sustained n results. Because the problem-solving strategy employed is pure scientific method, it makes integration into any existing problem-solving or research a method quite simple. n d The material in the book is presented in a manner that anyone can read I and immediately put to use, including executives, managers, statisticians, m scientists, engineers, researchers, and all of their supervisors and employees. p Organizations can apply the concepts discussed with existing staff to release latent energy rather than adding to their workload. Optional footnotes provide r o the opportunity for more advanced technical insight. Kie ron Dey v Supplying readers with an understanding of orthogonal design, the book e illustrates key ideas through large-scale case studies. The book’s 12 case m studies examine the coupling of statistical design with economic control across a range of industries and problem types. e n The book suggests the real world, rather than mathematics alone, reveal how things work and how to make them work better. t K22951 ISBN: 978-1-4822-3343-8 90000 9 781482 233438 Competitive Innovation and Improvement Statistical Design and Control Competitive Innovation and Improvement Statistical Design and Control K i e r o n D e y Boca Raton London New York CRC Press is an imprint of the Taylor & Francis Group, an informa business A PRODUCTIV ITY PRESS BOOK CRC Press Taylor & Francis Group 6000 Broken Sound Parkway NW, Suite 300 Boca Raton, FL 33487-2742 © 2015 by Kieron Dey CRC Press is an imprint of Taylor & Francis Group, an Informa business No claim to original U.S. Government works Version Date: 20140729 International Standard Book Number-13: 978-1-4822-3344-5 (eBook - PDF) This book contains information obtained from authentic and highly regarded sources. Reasonable efforts have been made to publish reliable data and information, but the author and publisher cannot assume responsibility for the validity of all materials or the consequences of their use. The authors and publishers have attempted to trace the copyright holders of all material reproduced in this publication and apologize to copyright holders if permission to publish in this form has not been obtained. If any copyright material has not been acknowledged please write and let us know so we may rectify in any future reprint. Except as permitted under U.S. Copyright Law, no part of this book may be reprinted, reproduced, transmitted, or utilized in any form by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying, microfilming, and recording, or in any information stor- age or retrieval system, without written permission from the publishers. For permission to photocopy or use material electronically from this work, please access www.copy- right.com (http://www.copyright.com/) or contact the Copyright Clearance Center, Inc. (CCC), 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400. CCC is a not-for-profit organization that pro- vides licenses and registration for a variety of users. For organizations that have been granted a photo- copy license by the CCC, a separate system of payment has been arranged. Trademark Notice: Product or corporate names may be trademarks or registered trademarks, and are used only for identification and explanation without intent to infringe. Visit the Taylor & Francis Web site at http://www.taylorandfrancis.com and the CRC Press Web site at http://www.crcpress.com Contents Preface ....................................................................................................ix Acknowledgments .................................................................................xi Chapter 1 Simplicity of Statistical Design and Control ....................1 1.1 Making a Start ...................................................................1 1.2 How Does It Work? ..........................................................2 1.3 Care Management Case: Improving Health for Thousands of People .........................................................6 1.4 Discovery ...........................................................................7 1.5 Measurement Quality ....................................................11 1.6 Care Management Statistical Design ...........................13 1.7 Baseline Data ...................................................................15 1.8 Managing the Test ..........................................................17 1.9 Test Results ......................................................................19 1.10 Exploratory Analysis ......................................................19 1.11 What Might the Results Mean? ....................................23 1.12 Findings Are Often Surprising .....................................24 1.13 Significance of the Results .............................................26 1.14 Implementation ..............................................................28 1.15 Implementation Troubleshooting................................30 Chapter 2 Designed Innovation ........................................................37 2.1 Innovation Uses More Right Brain than Left .............37 2.2 Retailing Case: New Product Sales...............................37 2.3 Discovery .........................................................................38 2.4 Measurement Quality ...................................................40 2.5 Preparing for the Test ....................................................40 2.6 Retail Furniture Statistical Design and Its Management ...................................................................43 2.7 Exploratory Analysis and Inference ............................48 2.8 What Might the Results Mean? ....................................51 2.9 Statistical Significance ..................................................56 2.10 Ironing Out Some Possible Wrinkles .........................60 v vi • Contents 2.11 Predicting and Delivering the Improvement ..............61 2.12 Retailing Designed Innovation Case: Conclusion .....63 Chapter 3 Statistical Control ............................................................65 3.1 Using Statistical Control ................................................65 3.2 Economic Advantage ....................................................66 3.3 Derivation ........................................................................67 3.4 Practical Use of Statistical Control ..............................69 3.5 Digression into Causality ..............................................70 3.6 Concluding Scientific Work in the Care Management Case ..........................................................72 3.7 False Alarm Rate Is Neither Known Nor Useful in Statistical Control ......................................................75 3.8 Statistical Control Terminology ...................................76 3.9 Statistics Breaks Down in Unstable Processes ...........76 3.10 Economic Loss without Statistical Control .................78 3.11 Cost Explosion Story Unexploded ...............................79 3.12 Tests for Statistical Control ..........................................84 3.13 Statistical Control Integrated with Statistical Design ..............................................................................86 3.14 Managing Statistical Control Schemes .......................86 3.15 Mechanics of Statistical Control...................................87 3.16 Where Did Statistical Control Originate? ...................87 Chapter 4 Measurement Error and Control. ....................................91 4.1 All Measurement Systems Are Inherently Flawed .....91 4.2 Clinical Care Case: Initial Measurement Study and Long- Term Controls ...............................................93 4.3 Establishing a Measurement Control Scheme ............97 Chapter 5 Statistical Design ............................................................105 5.1 Advantages of Large Statistical Design......................105 5.2 Two- Level Designs ........................................................106 5.3 Full Factorial Designs ..................................................106 5.4 Fractional Factorial Designs .......................................108 5.5 Backpacking Case .........................................................109 5.6 Discovery .......................................................................109 Contents • vii 5.7 Managing the Test ........................................................109 5.8 Measurement Quality ..................................................110 5.9 Exploratory Analysis ....................................................111 5.10 What Might the Initial Results Mean? ......................112 5.11 Exploring Interactions .................................................113 5.12 Simpler Analysis ...........................................................115 5.13 Statistical Significance .................................................115 5.14 Solving the Puzzle .........................................................117 5.15 Aliasing ..........................................................................117 5.16 Analysis of All Pair Interactions ................................118 5.17 Measurement Problem Found and Fixed after the Test ..........................................................................120 5.18 Using Sales Change as the Test’s Measurement ......120 5.19 Calculating Precision and Sample Size Before the Test ..........................................................................122 5.20 Diagnosing Unusually High or Low Results in a Statistical Design Row .................................................123 5.21 Guidance on Fractional Factorial Designs ...............124 5.22 Multifactorial Designs ................................................124 5.23 Care Management Case: More Analytical Insight ...125 5.24 Randomization .............................................................126 5.25 Milk Story ......................................................................127 5.26 Soil Story .......................................................................128 5.27 Geometric versus Nongeometric Designs .................129 5.28 Aliasing Scheme for the Care Management Design ....130 5.29 Augmenting Multifactorials to Also Estimate Pair Interactions ...........................................................130 5.30 Testing Strategy .............................................................132 5.31 Uniqueness and Stumbling Around ..........................132 5.32 Where Did Statistical Design Originate? ..................133 Chapter 6 Statistical Design and Control: A Dozen Large- Scale Case Studies ..........................................................135 6.1 Selection of Cases..........................................................135 Chapter 7 Simultaneous Design .....................................................161 7.1 Solving Complex Problems Simply ............................161 7.2 Simultaneous Design Idea ...........................................162 viii • Contents 7.3 Science Education Case................................................163 7.4 Discovery .......................................................................164 7.5 Baseline Data .................................................................165 7.6 Simultaneous Statistical Designs for Science Classes ............................................................................166 7.7 Pair Interactions across Designs and an Easier Analysis ..........................................................................174 7.8 Findings..........................................................................175 7.9 Rules for Simultaneous Designs .................................176 7.10 General Multichannel Optimization Case ................176 7.11 Simultaneous Design Procedure ................................178 Chapter 8 Scientific Method, Randomization, and Improvement Strategies .................................................181 8.1 Simplicity of the Scientific Method ............................181 8.2 Scientific Method with Statistical Design and Control ...........................................................................182 8.3 Randomization Distribution .......................................183 8.4 Randomization Device ................................................185 8.5 Proof Isn’t in the Pudding ...........................................188 8.6 What Science Lies beneath Implementation Being the Hardest Part? ...............................................189 8.7 Common Improvement Strategies .............................192 8.8 Randomized Control Trials (RCT) ............................192 8.9 Statistical Design and Control Are for Real Problems with Everyone Contributing ......................193 Chapter 9 Managing Improvement and Innovation .....................195 9.1 Organization .................................................................195 9.2 Speed without Net Resources ......................................196 9.3 How to Manage Specific Improvements/ Innovations ....................................................................196 9.4 Statistical Design and Control Summary .................198 Appendix: Answers to Exercises. .......................................................201 References. ...........................................................................................209 About the Author. ...............................................................................219

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