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TheEuropeanUnioninInternationalAffairsSeries SeriesEditors: Sebastian Oberthür is a professor and Academic Director of the Institute of European Studies, Vrije Universiteit Brussels, Belgium. Knud Erik Jørgensen is aprofessorintheDepartmentofPoliticalScienceandGovernment,AarhusUni- versity, Denmark. Alex Warleigh-Lack∗ is Executive Director of the Centre for ResearchontheEuropeanMatrix(CRONEM)andProfessorofEUPoliticsatthe UniversityofSurrey,UK.SandraLavenexisProfessorofInternationalPoliticsat the Universityof Lucerne, Switzerland,andVisitingProfessor atthe Collegeof EuropeinNatolin,Warsaw.PhilomenaMurrayisJeanMonnetProfessorinthe SchoolofSocialandPoliticalSciencesattheUniversityofMelbourne,Australia. Editorialboard: Stephanie Anderson; Ummu Salma Bava; Grainne de Burca; Maurizio Carbone; Roy H. Ginsberg; Amelia Hadfield; Stephan Keukeleire; Andrés Malamud; Sophie Meunier; Michael H. Smith; Ramses Wessel; and Reuben Wong. Thankstoconsecutiveroundsofenlargementandthestepwisebroadeningand deepening of internal integration, the European Union (EU) now undeniably playsakeyroleininternationalpolitics,lawandeconomics.Atthesametime, changestotheinternationalsystemcontinuetoposenewchallengesfortheEU. The range of policies implied by the EU’s international ‘actorness’ grows with everysummit,andtheEUregularly‘imports’andincreasingly‘exports’various policies. Against this backdrop, this book series aims to be a central resource for the growingcommunityofscholarsandpolicy-makerswhoareinterestedinunder- standingtheinterfacebetweentheEUandinternationalaffairs.Itwillprovide in-depth, cutting-edge contributions to research on the EU in international affairs by highlighting new developments, insights, challenges and opportuni- ties. It will encompass analyses of the EU’s international role, as mediated by itsownmemberstates,ininternationalinstitutionsandinitsstrategicbilateral andregionalpartnerships.ItwillfurtherexaminetheongoingprofusionofEU internalpolicieswithexternalimplicationsandthewaysinwhichtheseareboth driven by and feed back into international developments. Grounded in politi- calscience(anditsvarioussubdisciplines,includinginternationalrelationsand internationalpoliticaleconomy),law,sociologyandhistory,theseriesreflectsan interdisciplinarycommitment. Titlesinclude: AlexanderMattelaer THEPOLITICO-MILITARYDYNAMICSOFEUROPEANCRISISRESPONSE OPERATIONS Planning,Friction,Strategy LouiseG.vanSchaik EUEFFECTIVENESSANDUNITYINMULTILATERALNEGOTIATIONS MorethantheSumofitsParts? LuisSimon GEOPOLITICALCHANGE,GRANDSTRATEGYANDEUROPEANSECURITY TheEU-NATOConundrum Forthcomingtitlesinclude: FraukeAustermann EUROPEANUNIONDELEGATIONSINEUFOREIGNPOLICY ADiplomaticServiceofDifferentSpeeds DimitriosBourantonis,SpyrosBlavoukosandClaraPortela(eds) THEEUANDTHENON-PROLIFERATIONOFNUCLEARWEAPONS JoachimKoopsandGjovalinMacaj THEEUASADIPLOMATICACTOR NataliaChabanandMartinHolland COMMUNICATINGEUROPEINTIMESOFCRISIS ExternalPerceptionsoftheEuropeanUnion ∗AlexWarleigh-Lackiscurrentlyonleaveasaneditoroftheseries TheEuropeanUnioninInternationalAffairsSeries SeriesstandingorderISBN978–1–137–00500–7(cased) SeriesstandingorderISBN978–1–137–00501–4(paperback) (outsideNorthAmericaonly) You can receive future titles in this series as they are published by placing a standing order. Please contact your bookseller or, in case of difficulty, write to usattheaddressbelowwithyournameandaddress,thetitleoftheseriesand theISBNsquotedabove. Customer Services Department, Macmillan Distribution Ltd, Houndmills, Basingstoke,HampshireRG216XS,England Communicating Europe in Times of Crisis External Perceptions of the European Union Editedby Natalia Chaban and Martin Holland UniversityofCanterbury,NewZealand Selectionandeditorialmatter©NataliaChabanandMartinHolland2014 Individualchapters© Respectiveauthors2014 Softcover reprint of the hardcover 1st edition 2014 978-1-137-33116-8 Allrightsreserved.Noreproduction,copyortransmissionofthis publicationmaybemadewithoutwrittenpermission. Noportionofthispublicationmaybereproduced,copiedortransmitted savewithwrittenpermissionorinaccordancewiththeprovisionsofthe Copyright,DesignsandPatentsAct1988,orunderthetermsofanylicence permittinglimitedcopyingissuedbytheCopyrightLicensingAgency, SaffronHouse,6–10KirbyStreet,LondonEC1N8TS. Anypersonwhodoesanyunauthorizedactinrelationtothispublication maybeliabletocriminalprosecutionandcivilclaimsfordamages. Theauthorshaveassertedtheirrightstobeidentifiedastheauthorsofthis workinaccordancewiththeCopyright,DesignsandPatentsAct1988. Firstpublished2014by PALGRAVEMACMILLAN PalgraveMacmillanintheUKisanimprintofMacmillanPublishersLimited, registeredinEngland,companynumber785998,ofHoundmills,Basingstoke, HampshireRG216XS. PalgraveMacmillanintheUSisadivisionofStMartin’sPressLLC, 175FifthAvenue,NewYork,NY10010. PalgraveMacmillanistheglobalacademicimprintoftheabovecompanies andhascompaniesandrepresentativesthroughouttheworld. Palgrave®andMacmillan®areregisteredtrademarksintheUnitedStates, theUnitedKingdom,Europeandothercountries. ISBN 978-1-349-46126-4 ISBN 978-1-137-33117-5 (eBook) DOI 10.1057/9781137331175 Thisbookisprintedonpapersuitableforrecyclingandmadefromfully managedandsustainedforestsources.Logging,pulpingandmanufacturing processesareexpectedtoconformtotheenvironmentalregulationsofthe countryoforigin. AcataloguerecordforthisbookisavailablefromtheBritishLibrary. AcatalogrecordforthisbookisavailablefromtheLibraryofCongress. Contents ListofTablesandFigures vii Acknowledgements ix NotesonContributors xi Introduction:TheEvolutionofEUPerceptions:FromSingle StudiestoSystematicResearch 1 NataliaChabanandMartinHolland Section 1 GlobalViewsontheEU 1 Leader,Bridge-Builderor‘HobbledGiant’?Perceptionsof theEUinClimate-ChangeNegotiations 27 OleElgström 2 TheEU’sLeadershipinGlobalGovernance:Perceptions fromtheOthers 45 SoniaLucarelli 3 InternalandExternalPerceptionsofEurope/theEUinthe WorldthroughMentalMaps 65 ClarisseDidelon-LoiseauandClaudeGrasland Section 2 EUExternalPerceptionsinAsia-Pacific 4 AsianViewsonVenus:PerceptionsoftheEUinSecurity PolicyFields 97 May-BrittU.Stumbaum 5 FramingtheEUinaTimeofCrisis:MediaReflectionsfrom EUStrategicPartnersinAsia-Pacific 118 NataliaChabanandJessicaBain 6 RaschAnalysisoftheGeneralPublic’sPerceptionsofthe EU:ACase-StudyofTenAsia-PacificCountries 143 NataliaChabanandSvetlanaBeltyukova v vi Contents Section 3 ImagesoftheEUintheEuropean Neighbourhood 7 ViewsfromtheNeighbourhood:Israel 175 SharonPardo 8 ‘IamGeorgianandthereforeIamEuropean’:Comparing EliteandPublicPerceptionsofEuropeinGeorgia, 2003–2013 197 KetevanBolkvadze,MartinMüllerandVeitBachmann 9 ImaginingEuropefromtheOutside:TheRoleof PerceptionsofHumanRightsinEuropeinMigration AspirationsinTurkey,Morocco,SenegalandUkraine 220 ChristianeTimmerman,HeleneMarie-LouDeClerck,Kenneth HemmerechtsandRoosWillems Conclusions:Perceptions,Prisms,Prospects 248 MartinHollandandNataliaChaban Index 253 Tables and Figures Tables 2.1 SummaryofimagesoftheEU 51 4.1 SummaryofEUperceptionsinChinaandIndia 108 5.1 Operationalizationofthefociofdomesticityframework 129 5.2 Volumesofcoverage(articles) 130 6.1 ThemostandleastpopulardescriptorsoftheEU 160 6.2 SummaryofDIFanalysesofperceptionsofthecurrent andfutureimportanceoftheEUanditsmemberstatesby therespondent’scountryandnumberofconnectionsto Europe 164 7.1 PresscoverageoftheEUinIsrael’sfourleading newspapers,January2012–December2012 187 7.2 CoverageinIsrael’sfourleadingnewspapersbytheme, January2012–December2012 188 7.3 CoverageofEUinstitutionsandEUmemberstatesin Israel’sfourleadingnewspapersbyvalue,January 2012–December2012 188 7.4 NumberofreferencestotheEU/EuropeandEUmember statesinIsrael’sfourleadingnewspapers,January 2012–December2012 189 8.1 Developmentofexpectationsassociatedwithapotential EUmembershipofGeorgia 205 9.1 Fullmodel(menandwomen) 237 9.2 Model2:femalerespondentsonly(n=3777) 238 9.3 Model3:malerespondentsonly(n=3350) 239 Figures 3.1 Mentalmapsasresultsofknowledgeandactionfilters 70 3.2 Foursocialframeworksforspatialrepresentations 71 3.3 TheEuroBroadMapsampleandthegradienthypothesis 74 3.4 Distributionofstudentsaccordingtothenumberof worldregionsmade 75 3.5 Mainwordsusedtonametheworld’sregions 76 3.6 ExtensionofEuropeattheworldscaleinmentalmaps 77 vii viii ListofTablesandFigures 3.7 VariationinEurope’sshapeinworldmental representations 79 3.8 Averagelevelofknowledgeandattractivenessofworld countriesamong9,300studentsof18countriesin2008 82 3.9 Atypologyoftheattractivenessofworldcountriesfor undergraduatestudentsin2008 84 3.10 Variationinknowledgeandasymmetryofselected worldcountriesin41placesofthesurveylocatedin18 countries 85 3.11 ChangingvisionsofEuropeandtheworldalonga North–SouthandEast–Westtransect 90 4.1 Eliteinterviews:IstheEUaleaderininternational politics? 107 4.2 Eliteinterviews:IstheEUagreatpower? 107 4.3 Overviewofmainarguments,basedon50interviews 109 4.4 Perception/De-factolevel 111 5.1 VisibilityofEUnews‘withlocalhooks’vis-à-visEUnews withoutsuchhooks 131 5.2 Degreeofcentrality 132 5.3 Evaluations 133 5.4 Themes 134 6.1 Conceptualmappingofthevariablesandresearch questions 156 6.2 DifferencesinknowledgeabouttheEUamongcountries 158 6.3 Overallratingsofcurrentandfutureimportanceof overseascountriesandregions 161 6.4 Ratingsofcurrentimportanceofoverseascountriesand regionsbythenumberofmediasourcesused 161 6.5 Ratingsofcurrentimportanceofoverseascountriesand regionsbythenumberofconnections 162 6.6 Ratingsofcurrentimportanceofoverseascountriesand regionsbyrespondent’scountry 163 6.7 Ratingsoffutureimportanceofoverseascountriesand regionsbyrespondent’scountry 165 6.8 MappingofperceivedimportanceoftheEU’sactionsto therespondent’scountryinthenexttenyears 166 8.1 ChangeintheperceptionoftheEUinGeorgia, 2009–2013 201 8.2 Changeinpreferencesforestablishingcloserrelations withinternationalpartners,2009–2013 212 9.1 Threelevelsofexplanation 225 Acknowledgements This collected volume brings together a group of academics, both familiar and new, all of whom have made significant contributions to the study of the European Union’s (EU’s) international presence. The success of this publication is a reflection of each contributor’s research excellence, expertise and commitment to participating in this inno- vative project. As editors, we are deeply indebted to everyone, and particularly grateful for the diligent way in which a tight publication schedule has been respected. Of course, this volume also rests on the work of others who have been involved in the various manifestations of ‘The EU in the Eyes of Asia-Pacific’ work undertaken over the last decade. Again, we are in your debt. We hope that this publication will marktheemergenceofavibrantnetworkonwhichasolidfoundation forthenewfieldofEUexternalperceptionscanbedeveloped. This volume would not have been possible without the assistance and numerous supporting organizations who believed in the scholarly and practical value of research into EU external perceptions. In par- ticular, we wish to acknowledge the Jean Monnet Lifelong Learning ProgrammeoftheEuropeanCommission,theAsia-EuropeFoundation, theNewZealandEUCentresNetworkandtheUniversityofCanterbury, New Zealand, all of which have consistently supported ‘The EU in the Eyes of Asia-Pacific’ initiative. The research underpinning a number of chapters in this volume has been funded through the European Com- mission’s Framework Programme for Research (FP) 6 and 7 projects – namely, GARNET’s The External Image of the EU, EuroBroadMap and EUMAGINE. Assistance from Germany’s Federal Ministry of Education and Research, the Konrad-Adenauer-Stiftung, the German-Israeli Foun- dation for Scientific Research and Development, KFG Research College ‘TheTransformativePowerofEurope’,theIsraelScienceFoundation,the SwedishInstituteforEuropeanPolicyResearch,aswellasfromtheBank ofSwedenTercentenaryFoundationisacknowledged.Theywereinstru- mentalinsupportingavarietyofprojectscitedinthispublication:Asian PerceptionsoftheEU,EuroGaps:ExternalPerceptionsoftheEU,Israeli PerceptionsoftheEU,andEUImagesinMultilateralNegotiations. Our thanks are also given to Jana Lesmann, a National Centre for Research on Europe (NCRE) intern, who expertly managed the final technicalpresentationaspectsofthemanuscript,aswellastoPalgrave’s ix

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