© Commonwealth of Australia 1998 ISBN 0 646 33550 2 This work is copyright. Apart from any use as permitted under the Copyright Act 1968, this work may be reproduced in whole or in part for study or training purposes, subject to the inclusion of an acknowledgment of the source. Reproduction for commercial usage or sale requires prior written permission from AusInfo. Requests and inquiries concerning reproduction and rights should be addressed to the Manager, Legislative Services, AusInfo, GPO Box 84, Canberra ACT 2601. Inquiries about this and all other publications should be directed to: Media and Publications Support Industry Commission Level 3, Nature Conservation House Cnr Emu Bank and Benjamin Way BELCONNEN ACT 2617 PO Box 80 BELCONNEN ACT 2616 Phone: (02) 6240 3200 Fax: (02) 6240 3311 http://www.indcom.gov.au/ An appropriate citation for this paper is: Industry Commission 1998, Micro Reform — Impacts on Firms: Aluminium Case Study, Research Paper, AusInfo, Canberra, March. FOREWORD Over the last decade or so, Australian governments have introduced many changes to our economy promoted as microeconomic reforms. While a considerable amount of work has been done to highlight the expected economy- wide gains from these reforms, little is known about their direct impacts on many Australian industries and firms. This report attempts to reduce this information gap by examining the impact of microeconomic reform on the Australian aluminium industry. Earlier studies have examined the impact of microeconomic reform on Australia’s agri-food and automotive industries. The aluminium industry was selected as a case study industry for several reasons. First, it is a large user of a number of infrastructure services — including electricity, natural gas and transport — most of which have been subject to substantial reform in recent years. Second, firms in the industry are subject to intense global competition and face the challenge of improving their competitiveness. The industry’s competitiveness is affected by government actions in areas such as industrial relations, taxation, environmental regulations and the management of resource access. Third, as with other industries, there has been considerable debate about the adequacy of the pace of reform in many of these areas. It was also important that all key players in the industry were prepared to participate in the study and provide the necessary data and other information. The main objectives of the study are to provide information on: factors within the influence of government that are unnecessarily impeding the competitiveness of the industry; factors that affect decisions to invest in Australia or abroad; firms’ assessments of the impact and adequacy of the pace of a selection of microeconomic reforms; and firms’ assessments of priority areas for future reform. Gary Banks Acting Chairperson iii ACKNOWLEDGMENTS This paper was researched and written by Rosalie McLachlan, Colin Clark and Chris Harris. Roberta Wise provided administrative and production support. The study was supervised by Ian Monday, Assistant Commissioner of the Microeconomic Reform Assessment Branch within the Industry Commission. The development of the paper was guided by Bill Scales, John Cosgrove and Garth Pitkethly. The Commission has benefited greatly from the participation of individuals from a number of aluminium firms in the study and would like to thank the following companies for their time and assistance: Capral Aluminium Limited (Ian Edwards and Bob Grandidge); Comalco Limited (Alan Hustwick, Geoff McGill, Clive Shepherd and Mark Meaney); Worsley Alumina (Gene Browder and Dennis Courtney); Tomago Aluminium (Jacques Pinoir, Barry Goldstiver and Warren Martin); Queensland Alumina Limited (Rennie Fritschy, Phil Booth and Kevin Baillie); Alcoa of Australia Limited (Brian Wills-Johnson); and Swiss Aluminium Australia Limited (Edward Notter and Ben Stevenson). Comments provided by David Coutts, Executive Director of the Australian Aluminium Council, are gratefully acknowledged. The Commission also wishes to thank the Minerals and Energy Section of the Australian Bureau of Agricultural and Resource Economics for providing valuable assistance with the study. Responsibility for all views expressed and any errors and omissions in this paper lies with the Industry Commission. iv CONTENTS Foreword iii Acknowledgments iv Abbreviations x Summary xiii 1 Introduction 1 1.1 Background 1 1.2 Why the aluminium industry? 2 1.3 Key objectives of the study 4 1.4 Study methodology 4 1.5 Structure of the paper 5 2 The Australian aluminium industry 7 2.1 The industry in a global context 7 2.1.1 World production 8 2.1.2 World consumption 9 2.1.3 Prices 12 2.2 The Australian industry — a broad profile 13 2.2.1 Industry concentration and market structure 16 2.2.2 Economic importance 18 2.2.3 Exports 19 2.2.4 Industry outlook 22 2.3 Industry cost structures 24 2.3.1 Alumina refining costs 24 2.3.2 Smelter costs 26 2.3.3 Influence of government on the cost to make and sell aluminium 28 3 Performance of the Australian aluminium industry 31 3.1 International cost comparisons 31 3.1.1 Alumina refineries 32 3.1.2 Aluminium smelters 35 3.2 Productivity performance 38 3.2.1 Labour productivity 39 3.2.2 Capital productivity 40 3.2.3 Energy efficiency 41 v MICRO REFORM — IMPACTS ON FIRMS: ALUMINIUM CASE STUDY 3.2.4 Overall productivity 43 3.3 Investment 45 3.3.1 Future investment 47 4 Government influence on firms’ performance — survey results 51 4.1 Government influence on future investment in the Australian aluminium industry 51 4.2 Microeconomic reform — its influence on the competitiveness of firms 57 4.2.1 Impacts of microeconomic reform — perceptions at the firm level 58 4.2.2 The adequacy of the pace of reform — firms’ views 63 4.2.3 Key microeconomic reforms for future competitiveness 65 5 Infrastructure services 67 5.1 Electricity 68 5.2 Natural gas 74 5.3 Coastal and trans-Tasman shipping 83 5.4 Waterfront 87 5.5 Rail freight 92 5.6 Concluding comments 94 6 Labour market and workplace reforms 97 6.1 Key characteristics of the aluminium industry’s workforce 98 6.2 Labour — its impact on firms’ competitiveness 100 6.3 Industrial relations in the aluminium industry 102 6.3.1 Recent reform initiatives 103 6.3.2 Implementation of workplace changes in response to reforms 105 6.4 Building more productive workplaces 115 6.4.1 Industrial relations, workplace reforms and productivity changes 115 6.5 Factors inhibiting productivity improvements and workplace flexibility 119 6.6 Labour on-costs 123 6.7 Concluding comments 126 vi CONTENTS 7 Environmental regulations and resource access 129 7.1 The aluminium industry and the environment 130 7.1.1 Expenditure on environmental protection 134 7.1.2 Impact on industry investment 135 7.1.3 Reform of environmental regulations 136 7.2 Resource access and multiple land use 142 7.2.1 Resource access and land-use conflict resolution processes 143 7.2.2 Native title 147 7.2.3 Sovereign risk 150 7.3 Greenhouse gas emissions 151 7.3.1 International developments 152 7.3.2 GHG emissions and the aluminium industry 153 7.3.3 Policy measures to reduce GHGs 154 7.3.4 Implications of the Kyoto outcomes 158 7.4 Concluding comments 162 8 Taxation arrangements 163 8.1 Benchmarks for assessing tax systems 163 8.2 Broad influences of taxes and charges on industry competitiveness 164 8.3 Indirect taxation 167 8.4 Corporate taxation 172 8.5 Fringe benefits tax 176 8.6 R&D tax concession 179 8.7 Concluding comments 181 Appendices A Industry input to the study 183 B Survey forms 185 References 219 Related publications and recent IC releases 230 Boxes 1 Aluminium case study — report at a glance xii 2 Distinctive features of Australia’s bauxite mining, alumina and aluminium industry xiv 2.1 Stages of aluminium production 10 2.2 Some key facts about the Australian aluminium industry 14 vii MICRO REFORM — IMPACTS ON FIRMS: ALUMINIUM CASE STUDY 4.1 Some views on factors influencing future investment in the Australian aluminium industry 53 6.1 The impact of labour arrangements on Worsley’s decision to expand its refining facilities 101 6.2 Recent changes to Australia’s industrial relations system 104 6.3 Firms’ different approaches to workplace reform 106 6.4 Twelve hour shifts — the way to go? 110 6.5 Bonus system — employees rewarded for improved plant performance 112 7.1 Fluoride emissions and the Tomago smelter 132 7.2 Bauxite under the jarrah — multiple land use in WA 145 7.3 Key outcomes of the Kyoto climate change conference 158 7.4 Aluminium industry reaction to Kyoto outcomes 160 8.1 Management of the Diesel Fuel Rebate Scheme 170 Figures 1 Firms’ perceptions of the impact on their competitiveness of a range of microeconomic reforms, 1990 to 1996 xvii 2 Firms’ perceptions of the adequacy or otherwise of the pace of microeconomic reform xx 2.1 London Metal Exchange aluminium prices, December 1987 to December 1997 13 2.2 Location of Australia’s bauxite mines, alumina refineries and aluminium smelters 15 2.3 Australian alumina exports and domestic consumption, 1966 to 1996 20 2.4 Australian aluminium exports and domestic consumption, 1966 to 1996 21 2.5 Top five markets for Australia’s aluminium exports, 1996 22 2.6 Alumina refining production costs, Australia 1996 25 2.7 Aluminium smelting production costs, Australia 1996 27 3.1 Major world bauxite deposits sorted on available alumina content and reactive silica content 33 3.2 Aluminium smelting operating costs, 1997 35 3.3 Tonnes of alumina per employee, Australian plants, 1990, 1993 and 1996 39 3.4 Tonnes of aluminium per employee, Australian plants, 1990, 1993 and 1996 40 3.5 Electricity consumption per tonne of aluminium produced, by region, 1996 43 viii CONTENTS 3.6 Factors contributing to productivity increases over the period 1990 to 1996 44 3.7 Major domestic investment expenditure by investment categories, 1990 to 1996 46 4.1 Key government-related factors affecting investment decisions over the next 3-5 years 52 4.2 Firms reporting positive impacts on their competitiveness from microeconomic reforms, 1990 to 1996 60 4.3 Firms reporting negative impacts on their competitiveness from microeconomic reforms, 1990 to 1996 62 4.4 Firms’ views on the adequacy of the pace of microeconomic reform 64 6.1 Aluminium industry implementation rates for recent workplace reforms 108 6.2 Impact of workplace reforms and changes to management practices on work-related factors, 1990 to 1996 117 7.1 Tomago aluminium smelter emission control system 133 7.2 Expenditure on environmental protection by the alumina refining and aluminium smelting industries, 1992-93 134 7.3 Importance of environmental factors in determining whether investment plans of Australia’s aluminium companies proceed 136 7.4 Aluminium industry’s views on the adequacy of the pace of change to environmental regulations, 1990 to 1996 142 8.1 Impact on competitiveness of changes to business taxes and charges, 1990 to 1996 165 Tables 2.1 World bauxite, alumina and aluminium production, 1996 9 2.2 Importance of aluminium to economic activity, 1995-96 19 2.3 Australian aluminium, alumina and bauxite exports, 1995-96 to 1997-98 20 3.1 Estimated average operating costs of smelters, 1990, 1993, 1996 and 1997 37 4.1 Firms’ rankings of key government-related factors affecting their investment decisions over the next 3-5 years 54 6.1 Labour usage in the Australian aluminium industry 99 6.2 Selected labour on-costs in the Australian aluminium industry (percentage of total labour costs) 123 ix MICRO REFORM — IMPACTS ON FIRMS: ALUMINIUM CASE STUDY ABBREVIATIONS AAC Australian Aluminium Council ABARE Australian Bureau of Agricultural and Resource Economics ABS Australian Bureau of Statistics ACS Australian Customs Service ADCA Aluminium Development Council of Australia AGA Australian Gas Association AGL Australian Gas Light Company AIRC Australian Industrial Relations Commission ALCAN Aluminium Company of Canada AMWU Australian Manufacturers’ Workers’ Union ATO Australian Taxation Office AWA Australian Workplace Agreement AWU Australian Workers’ Union BBCT Broad-based consumption tax BCA Business Council of Australia BIE Bureau of Industry Economics CA Certified Agreement CEPU Communications, Electrical, Electronic, Energy, Information, Postal, Plumbing and Allied Services Union of Australia CIS Commonwealth of Independent States COAG Council of Australian Governments CSOs Community service obligations DFAT Department of Foreign Affairs and Trade DFRS Diesel fuel rebate scheme DOT Department of Transport EFA Enterprise Flexibility Agreement EIA Environmental Impact Assessment EPA Environmental Protection Authority EPAC Economic Planning Advisory Commission ESD Ecologically sustainable development ESAA Electricity Supply Association of Australia FBT Fringe benefits tax FCCC Framework Convention on Climate Change FDI Foreign direct investment GDP Gross domestic product GHG Greenhouse gas GST Goods and services tax IC Industry Commission x ABBREVIATIONS IGAE Intergovernmental Agreement on the Environment IPAI International Primary Aluminium Institute IPART Independent Pricing and Regulatory Tribunal of NSW Kt Kilotonne LME London Metal Exchange MNEs Multinational enterprises MOU Memorandum of Understanding Mt Megatonne NEM National electricity market NEPC National Environment Protection Council NTA Native Title Act 1993 OECD Organisation for Economic Co-operation and Development OH&S Occupational health and safety ORR Office of Regulation Review PET Polyethylene terephthalate PFC’s Perfluorinated carbon compounds QAL Queensland Alumina Limited QR Queensland Rail R&D Research and development SCNPMGTE Steering Committee for National Performance Monitoring of Government Trading Enterprises SRG Shipping Reform Group WIRA Waterfront Industry Reform Authority WMC Western Mining Corporation xi
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