ffirs.qxd 3/2/06 1:17 PM Page v Coached to Lead How to Achieve Extraordinary Results with an Executive Coach Susan Battley ffirs.qxd 3/2/06 1:17 PM Page iv ffirs.qxd 3/2/06 1:17 PM Page i Praise for Coached to Lead “Coached to Leadis a flight plan for high-altitude success. Battley distills her years as a trusted CEO adviser into performance-boosting strategies and solutions. Whether you are a top executive, a rising star, or a coach yourself, don’t take off without this book.” —Howard Putnam, former CEO, Southwest Airlines “I was impressed with many aspects, including the case studies, leader interviews, and easy writing style. Coached to Lead will no doubt capture a wide readership of end-users of coaching and executive coaches.” —Manuel London, professor of management and director, Center for Human Resource Studies, Stony Brook University “This is an excellent resource for business leaders and technical professionals who want to maximize their effectiveness in today’s global marketplace. Read it to get the most from working with an executive coach.” —Nido Qubein, chairman, Great Harvest Bread Company “This book has a high ‘reality quotient’ in terms of practical application and business impact. Battley brings a refreshing genuineness to explaining how leaders think and act. Insightful and results-oriented.” —Brendan J. O’Halloran, vice-chair and regional head USA, TD Securities “Highly recommended to executives at the front end of a coaching engagement, to coaches, and to HR procurers and generalists. In quite a few places I found myself saying, ‘That’s a good idea’ or ‘That’s a good checklist for a client or a coach to go through.’ This book will be a big hit in the marketplace. I wish I’d written it!” —Randall P. White, Ph.D., The Executive Development Group and Duke University ffirs.qxd 3/2/06 1:17 PM Page ii “A highly original and effective approach to demystifying executive coaching. Busy professionals will enjoy its direct, instructive style. —Maurits La Rivière, secretary general emeritus, International Council for Science “This book is a terrific resource and guide for reaching the peak of your abilities. Having a business coach was one of the smartest business decisions I made. Thanks, Susan, for helping leaders make smarter decisions and receive a greater return on any investment in business coaching.” —Linda Byars Swindling, J.D., coauthor, The Consultant’s Legal Guide “Coached to Lead will turn cynics and skeptics of coaching into believers and supporters through its evidence-based approach and specific examples. It’s a must-read for anyone considering coaching as a career booster—and for coaches, too. If you have questions, this book has answers. It’s destined to win acclaim as the complete client primer on executive coaching.” —Lawrence C. Bassett, president, Bassett Consulting Group, and senior lecturer, New York Medical College “If you have ever considered retaining an executive coach for yourself or someone else, Susan Battley’s book will guide you to winning results. It’s a must-read.” —George Morrisey, author, Morrisey on Planning series “After twenty-five years in management at RCA and FedEx, I came to realize how important coaching is in developing and unleashing one’s leadership potential. I highly recommend this book to fellow managers.” —Madan Birla, author, FedEx Delivers ffirs.qxd 3/2/06 1:17 PM Page iii Coached to Lead ffirs.qxd 3/2/06 1:17 PM Page iv ffirs.qxd 3/2/06 1:17 PM Page v Coached to Lead How to Achieve Extraordinary Results with an Executive Coach Susan Battley ffirs.qxd 3/2/06 1:17 PM Page vi Copyright © 2006 by Susan Battley. All rights reserved. Published by Jossey-Bass A Wiley Imprint 989 Market Street, San Francisco, CA 94103-1741 www.josseybass.com No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning, or otherwise, except as permitted under Section 107 or 108 of the 1976 United States Copyright Act, without either the prior written permission of the publisher, or authorization through payment of the appropriate per-copy fee to the Copyright Clearance Center, Inc., 222 Rosewood Drive, Danvers, MA 01923, 978-750-8400, fax 978-646-8600, or on the Web at www.copyright.com. Requests to the publisher for permission should be addressed to the Permissions Department, John Wiley & Sons, Inc., 111 River Street, Hoboken, NJ 07030, 201-748-6011, fax 201-748-6008, or online at http://www.wiley.com/go/permissions. Limit of Liability/Disclaimer of Warranty: While the publisher and author have used their best efforts in preparing this book, they make no representations or warranties with respect to the accuracy or completeness of the contents of this book and specifically disclaim any implied warranties of merchantability or fitness for a particular purpose. No warranty may be created or extended by sales representatives or written sales materials. The advice and strategies contained herein may not be suitable for your situation. You should consult with a professional where appropriate. Neither the publisher nor author shall be liable for any loss of profit or any other commercial damages, including but not limited to special, incidental, consequential, or other damages. Readers should be aware that Internet Web sites offered as citations and/or sources for further information may have changed or disappeared between the time this was written and when it is read. Jossey-Bass books and products are available through most bookstores. To contact Jossey-Bass directly call our Customer Care Department within the U.S. at 800-956-7739, outside the U.S. at 317-572-3986, or fax 317-572-4002. Jossey-Bass also publishes its books in a variety of electronic formats. Some content that appears in print may not be available in electronic books. Library of Congress Cataloging-in-Publication Data Battley, Susan, date. Coached to lead: how to achieve extraordinary results with an executive coach/Susan Battley. p. cm. Includes bibliographical references and index. ISBN-13: 978-0-7879-8144-0 (cloth: alk. paper) ISBN-10: 0-7879-8144-3 (cloth: alk. paper) 1. Executive coaching. 2. Executives—Training of. 3. Executives—Attitudes. 4. Executive ability. 5. Leadership—Study and teaching. I. Title. HF5385.B39 2006 658.4’092—dc22 2006004534 Printed in the United States of America FIRSTEDITION HB Printing 10 9 8 7 6 5 4 3 2 1 ftoc.qxd 3/2/06 1:17 PM Page vii Contents Preface ix Acknowledgments xvii 1 Ten Myths About Executive Coaching 1 2 Is Executive Coaching Right for You? 20 3 How to Pick Your Perfect Coach 41 4 Terms of Engagement 64 5 The Five-Step Coaching Model 84 6 Assess for Success 104 7 Your Powerhouse Action Plan 125 8 Action and Impact 147 9 Reviewing Results That Matter 168 10 Sensitive and Sticky Coaching Situations 191 11 Supervisor and Sponsor Playbook 213 Bibliography 235 Index 239 About the Author 249 vii