Cheap Meat This page intentionally left blank Cheap Meat Fl a p Food Nations in the Pacific Isl a nds Deborah Gewertz and Frederick Errington University of California Press Berkeley Los Angeles London University of California Press, one of the most distinguished university presses in the United States, enriches lives around the world by advancing scholarship in the humanities, social sciences, and natural sciences. Its activities are supported by the UC Press Founda- tion and by philanthropic contributions from individuals and institutions. For more information, visit www .ucpress .edu . University of California Press Berkeley and Los Angeles, California University of California Press, Ltd. London, En gland © 2010 by The Regents of the University of California Library of Congress Cataloging- in- Publication Data Gewertz, Deborah B., 1948–. Cheap meat : fl ap food nations in the pacifi c islands / Deborah Gewertz and Frederick Errington. p. cm. Includes bibliographical references and index. isbn 978–0- 520–26092–4 (cloth : alk. paper) isbn 978–0- 520–26093–1 (pbk. : alk. paper) 1. Nutritional anthropology— Pacifi c Islands. 2. Lamb meat industry— Pacifi c Islands. 3. Mutton industry— Pacifi c Islands. 4. Animal gut industries— Pacifi c Islands. 5. Food habits— Pacifi c Islands. 6. Pacifi c Islands— Foreign economic relations— Australia. 7. Pacifi c Islands— Foreign economic relations— New Zealand. I. Errington, Frederick Karl. II. Title. GN635.P27G49 2010 394.1'20996.5—dc22 2009020580 Manufactured in the United States of America 19 18 17 16 15 14 13 12 11 10 10 9 8 7 6 5 4 3 2 1 This book is printed on Cascades Enviro 100, a 100% post consumer waste, recycled, de- inked fi ber. FSC recycled certifi ed and pro cessed chlorine free. It is acid free, Ecologo certifi ed, and manufactured by BioGas energy. Contents List of Illustrations vii Ac know ledg ments ix introduction What’s Not on Our Plates 1 1. Thinking about Meat 12 2. Making Flaps 29 3. Trading Meat 53 4. Papua New Guinea’s Flaps 72 5. Smiles and Shrugs, Worried Eyes and Sighs 96 6. Pacifi c Island Flaps 117 Conclusion One Supersize Does Not Fit All: Flap Versus Mac 148 Notes 167 References 193 Index 209 This page intentionally left blank Illustrations 1. Lamb cuts 2 2. The Pacifi c islands of most importance for our project 9 3. Flaps, just out of the half- carton 49 4. Map of relevant places in Papua New Guinea 76 5. Joseph and Deborah at Madang’s artifact market 82 6. Waiting to buy fl aps at a store in Goroka 92 7. Selling fl ap pieces at a market in Goroka 93 8. Cooked fl aps for sale at a snack bar in Madang 94 9. Fijian tele vi sion message 125 10. Lamb shoulder pieces, purchased in Fiji 128 11. Lamb neck pieces, purchased in Fiji 129 12. Corned mutton, canned and purchased in Fiji 130 13. An insert found in Fiji’s 2004 phone book (dated 1988) 131 14. A billboard along Suva’s sea wall 132 15. Cartoon from the New Yorker 155 vii This page intentionally left blank Ac know ledg ments Thanking people for helping us with a multisited project involving a controversial topic is tricky. We spoke to many people in New Zealand, Australia, Papua New Guinea, and Fiji. And, if complete, the list might include some who would not wish to be mentioned. What to do? We have decided to limit the list to those who provided us with sociability as well as succor during our research— and to those we are relatively sure would not mind being acknowledged. We hope we do not offend in either direction of mentioning or not mentioning. In regard to all, we want to emphasize how much we learned. We have tried to listen care- fully, and we have tried to write fairly. We do, of course, take full respon- sibility for what we have written. We send our special gratitude to: Karen Brison, Mark Busse, Fiona Carruthers, Sneh Chand, Ann Chowning, Don Claasen, Ken Cokana- siga, Bob DeBour were, Graeme Cook, Jope Davetanivalu, David Ellis, Ross Finlayson, Andy Fox, Hamish and Stratton Giblin, Claudia Gross, Tim Harrison, Philip Harvey, Trevor Hattersley, Judith Huntsman, Joseph ix