Business Relating Business: Managing Organisational Relations and Networks PDF
305 Pages·2008·0.96 MB·English
Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.
Preview Business Relating Business: Managing Organisational Relations and Networks
Description:
This book assesses the nature and development of collaborative advantages as a means to boost international competitiveness as well as the performance of both organisations and nations. "Business Relating Business" argues that business performance depends on the way a firm is connected to other firms and organisations and not just its own skill and resources. The book synthesises thinking from marketing, management, economics and international business with evolutionary biology and complexity theory, as well as integrating many years' research on interfirm relations and networks. It develops the management and policy implications of adopting relationship and network perspectives and sets out an agenda for future research.Ian Wilkinson brings together the latest thinking and research in the area and this book will be of particular interest to academics focusing on a wide range of subjects within business and management and marketing, including: industrial and business to business marketing, marketing channels, supply chain management, purchasing, relationship marketing and management, strategic alliances and joint ventures, business strategy and competition. The book will also appeal to economists as well as researchers in management and economic sociology and industrial and organisation structure and strategy.
See more
The list of books you might like
Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.
