Business Plans Handbook, Volume 13: A Compilation of Actual Business Plans Developed by Businesses Throughout North America (Business Plans Handbook, 2007) PDF
Preview Business Plans Handbook, Volume 13: A Compilation of Actual Business Plans Developed by Businesses Throughout North America (Business Plans Handbook, 2007)
Business Plans Handbook Business A COMPILATION Plans OF ACTUAL BUSINESS PLANS DEVELOPED BY BUSINESSES THROUGHOUT NORTH AMERICA Handbook V O L U M E 1 3 Lynn M. Pearce, Project Editor BusinessPlansHandbook,13thVolume LynnM.Pearce ProjectEditor CompositionandElectronicCapture Manufacturing LynnM.Pearce EviSeoud RitaWimberley ProductDesign JenniferWahi ª2008TheGaleGroup. competition,andotherapplicablelaws.The Sincethispagecannotlegiblyaccommodate authorsandeditorsofthisworkhaveadded allcopyrightnotices,theacknowledgments Galeisaregisteredtrademarkusedherein valuetotheunderlyingfactualmaterialherein constituteanextensionofthecopyright underlicense. throughoneormoreofthefollowing:unique notice. Formoreinformation,contact andoriginalselection,coordination, Whileeveryefforthasbeenmadetoensure TheGaleGroup,Inc. expression,arrangement,andclassification thereliabilityoftheinformationpresented 27500DrakeRd. oftheinformation. inthispublication,TheGaleGroup,Inc.does FarmingtonHills,MI48331-3535 notguaranteetheaccuracyofthedata OryoucanvisitourInternetsiteat Forpermissiontousematerialfromthispro- http://www.gale.com duct,submityourrequestviaWebathttp:// containedherein.TheGaleGroup,Inc.accepts www.gale-edit.com/permissions,oryoumay nopaymentforlisting;andinclusioninthe ALLRIGHTSRESERVED downloadourPermissionRequestformand publicationofanyorganization,agency, Nopartofthisworkcoveredbythecopyright submityourrequestbyfaxormailto: institution,publication,service,orindividual hereonmaybereproducedorusedinanyform doesnotimplyendorsementoftheeditors orbyanymeans—graphic,electronic,orme- PermissionsDepartment orpublisher.Errorsbroughttotheattention chanical,includingphotocopying,recording, TheGaleGroup,Inc. ofthepublisherandverifiedtothesatisfaction taping,Webdistribution,orinformationsto- 27500DrakeRd. ofthepublisherwillbecorrectedinfuture rageretrievalsystems—withoutthewritten FarmingtonHills, editions. permissionofthepublisher. MI48331-3535 PermissionsHotline: Thispublicationisacreativeworkfullypro- 248-699-8006or800-877-4253, tectedbyallapplicablecopyrightlaws,aswell ext.8006 asbymisappropriation,tradesecret,unfair Fax:248-699-8074or800-762-4058 LIBRARYOFCONGRESSCATALOGING-IN-PUBLICATIONDATA ISBN-13:978-0-7876-6683-5 ISBN-10:0-7876-6683-1 ISSN:1084-4473 PrintedintheUnitedStatesofAmerica 10987654321 Contents Highlights ................................................................... vii Introduction..................................................................viii BUSINESS PLANS Advertising Brokerage Firm Cover Art Advertising.................................................... 1 Barbecue Sauce Manufacturer Flamethrower Barbecue Sauce ............................................ 9 Campus Apartment Complex Fourwinds Apartments..................................................19 Childrens’ Indoor Recreation Center Interactive Garden.....................................................31 Corner Store Martin General Store ...................................................37 Environmentally—Minded Residential Construction Company Green Earth Construction................................................45 Ethnic Food Supplier World Cuisine.........................................................59 Fitness Center Woodland Gym Ltd.....................................................73 Gift Store Little Treasures Gift Shop ...............................................79 Home Renovation Contractor Stephens Contracting...................................................89 Landscaping Service Helping Hand, Inc. ....................................................97 Leather Accessory Manufacturer Safari Leatherworks...................................................107 Meal Facilitation and Preparation Company Kitchen Helper, LLC ..................................................123 Producer and Supplier of Plants and Flowers Bountfull Farms......................................................143 Restaurant Cafe Fresco .........................................................147 Tokyo Sun ..........................................................161 Technology Solutions Provider Exceed Expectations ..................................................173 Trademarked Resort Wear Distributor Muskrat Bluffs Apparel ................................................197 V CONTENTS Veterinary Practice Four Legged Friends Clinic .............................................219 Wine Merchant and Storage Facility Wine Seller Cellar ....................................................229 APPENDIXES Appendix A Business Plan Template ...............................................237 Fictional Plan 1 - Food Distributor .......................................241 Fictional Plan 2 - Hardware Store........................................245 Appendix B Associations.........................................................249 Consultants .........................................................251 SBA Regional Offices..................................................266 Small Business Development Centers.....................................267 Service Corps of Retired Executives Offices ................................271 Venture Capital & Financing Companies ...................................296 Appendix C Glossary of Small Business Terms........................................327 Appendix D Cumulative Index.....................................................353 VI BUSINESS PLANS HANDBOOK, VOLUME 13 Highlights Business Plans Handbook, Volume 13 (BPH-13) is a collection of actual business plans compiled by entrepreneurs seeking funding for small businesses throughout North America. For those looking for examples of how to approach, structure, and compose their own business plans, BPH-13 presents 20 sample plans, including plans for the following businesses: • Advertising Brokerage Firm • Barbecue Sauce Manufacturer • Campus Apartment Complex • Childrens’ Indoor Recreation Center • Corner Store • Environmentally—Minded Residential Construction Company • Ethnic Food Supplier • Fitness Center • Gift Store • Home Renovation Contractor • Landscaping Service • Leather Accessory Manufacturer • Meal Facilitation and Preparation Company • Producer and Supplier of Plants and Flowers • Restaurant • Technology Solutions Provider • Trademarked Resort Wear Distributor • Veterinary Practice • Wine Merchant and Storage Facility FEATURES AND BENEFITS BPH-13 offers many features not provided by other business planning references including: • Twenty business plans, each of which represent an owner’s successful attempt at clarifying (for themselves and others) the reasons that the business should exist or expand and why a lender should fund the enterprise. • Twofictionalplansthatareusedbybusinesscounselorsataprominentsmallbusinessdevelopment organization as examples for their clients. (You will find these in the Business Plan Template Appendix.) • A directory section that includes: listings for venture capital and finance companies, which specialize in funding start-up and second-stage small business ventures, and a comprehensive VII HIGHLIGHTS listing of Service Corps of Retired Executives (SCORE) offices. In addition, the Appendix also contains updated listings of all Small Business Development Centers (SBDCs); associations of interest to entrepreneurs; Small Business Administration (SBA) Regional Offices; and consultants specializing in small business planning and advice. It is strongly advised that you consult support- ingorganizationswhileplanningyourbusiness,astheycanprovideawealthofusefulinformation. • A Small Business Term Glossary to help you decipher the sometimes confusing terminology used by lenders and others in the financial and small business communities. • A cumulative index, outlining each plan profiled in the complete Business Plans Handbook series. • A Business Plan Template which serves as a model to help you construct your own business plan. This generic outline lists all the essential elements of a complete business plan and their compo- nents, including the Summary, Business History and Industry Outlook, Market Examination, Competition, Marketing, Administration and Management, Financial Information, and other key sections. Use this guide as a starting point for compiling your plan. • Extensivefinancialdocumentationrequiredtosolicitfundingfromsmallbusinesslenders.Youwill findexamples of: Cash Flows,Balance Sheets,Income Projections, and otherfinancial information included with the textual portions of the plan. VIII BUSINESS PLANS HANDBOOK, VOLUME 13 Introduction Perhaps the most important aspect of business planning is simply doing it. More and more business ownersarebeginningtocompilebusinessplanseveniftheydon’tneedabankloan.Othersdiscoverthe value of planning when they must provide a business plan for the bank. The sheer act of putting thoughtsonpaperseemstoclarifyprioritiesandprovidefocus.Sometimesbusinessownerscompletely changestrategieswhencompilingtheirplan,decidingonadifferentproductmixoradvertisingscheme after finding that their assumptions were incorrect. This kind of healthy thinking and re-thinking via business planning is becoming the norm. The editors of Business Plans Handbook, Volume 13 (BPH- 13) sincerely hope that this latest addition to the series is a helpfultool in the successful completion of your business plan, no matter what the reason for creating it. Thisthirteenthvolume,likeeachvolumeintheseries,offersgenuinebusinessplansusedbyrealpeople. BPH-13provides20businessplans usedby actualentrepreneurs togain fundingsupport fortheirnew businesses.Thebusinessandpersonalnamesandaddressesandgenerallocationshavebeenchangedto protect the privacy of the plan authors. NEW BUSINESS OPPORTUNITIES As in other volumes in the series, BPH-13 finds entrepreneurs engaged in a wide variety of creative endeavors. Examples include a proposal for a fitness center, home builder, and two different restau- rants. In addition, several other plans are provided, including an veterinary practice, a producer and supplier of plants and flowers, and a campus apartment complex. Comprehensive financial documentation has become increasingly important as today’s entrepreneurs compete for the finite resources of business lenders. Our plans illustrate the financial data generally required of loan applicants, including Income Statements, Financial Projections, Cash Flows, and Balance Sheets. ENHANCED APPENDIXES In an effort to provide the most relevant and valuable information for our readers, we have updatedthe coverage of small business resources. For instance, you will find: a directory section, which includes listings of all of the Service Corps of Retired Executives (SCORE) offices; an informative glossary, which includes small business terms; and a cumulative index, outlining each plan profiled in the complete Business Plans Handbook series. In addition we have updated the list of Small Business Development Centers(SBDCs);SmallBusinessAdministrationRegionalOffices;venturecapitalandfinancecompanies, whichspecializeinfundingstart-upandsecond-stagesmallbusinessenterprises;associationsofinterestto entrepreneurs;andconsultants,specializinginsmallbusinessadviceandplanning. Foryourreference,we havealsoreprintedthebusinessplantemplate,whichprovidesacomprehensiveoverviewoftheessential components of a business plan and two fictional plans used by small business counselors. IX INTRODUCTION SERIES INFORMATION If you already have the first twelve volumes of BPH, with this thirteenth volume, you will now have a collection of over 280 real business plans (not including the one updated plan in the second volume, whoseoriginalappearedinthefirst,orthetwofictionalplansintheBusinessPlanTemplateAppendix section of the second, third, fourth, fifth, sixth, and seventh volumes); contact information for hundreds of organizations and agencies offering business expertise; a helpful business plan template; a foreword providing advice and instruction to entrepreneurs on how to begin their research; more than 1,500 citations to valuable small business development material; and a comprehensive glossary of terms to help the business planner navigate the sometimes confusing language of entrepreneurship. ACKNOWLEDGEMENTS The Editors wish to sincerely thank the contributors to BPH-13, including: • Gerald Rekve, Corporate Management Consultants • Bo-Hung Ke, Robert Oesch and Jeriah Williams • Paul Schieter, Eduardo Flores, and Alicia Beranek • Tracey C. McCurrah and Elizabeth Timm • Danielle Ferris • Jay Fox, Brittani Lee, and Brian Wideman • Greg Darnell, Kyle Jobe, Joe LaMonica, Audroy Speak and Dan Weller Theeditors wouldalso like to expresstheir gratitude toJerome Katzofthe CookSchool ofBusiness at Saint Louis University. He has been instrumental in finding and securing high–quality, successful business plans for inclusion in this publication. COMMENTS WELCOME Your comments on Business Plans Handbook are appreciated. Please direct all correspondence, suggestions for future volumes of BPH, and other recommendations to the following: Managing Editor, Business Product Business Plans Handbook The Gale Group 27500 Drake Rd. Farmington Hills, MI 48331-3535 Phone: (248)699-4253 Fax: (248)699-8052 Toll-Free: 800-347-GALE E-mail: [email protected] X BUSINESS PLANS HANDBOOK, VOLUME 13
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