Business Model Canvas and Lean approach PDF
Preview Business Model Canvas and Lean approach
Business Model Canvas and Lean approach Maria Nikolou, PhD, MBA Senior Programme Manager Entrepreneurship Centre, Saïd Business School 28th October 2014 General facts and ideas… 2 Start-ups are NOT just smaller versions of large companies! 3 Start-ups search for business models NOT execute known business models. ‘A start-up is a temporary organization design to search for a business model.’ - Steve Blank 4 Business model vs 5 Business model 6 Business model ? 7 Launching a business… • Write a business plan • Pitch it to investors • Assemble a team • Develop a product/service • Introduce a product • Start selling 8 Launching a business… • Write a business plan • Pitch it to investors • Assemble a team • Develop a product/service • Introduce a product • Start selling 9 Process of starting a company Old way: New way: • Elaborate planning • Experimentation • Intuition • Customer feedback • Up front investment • Iteration or pivot in development Higher risk Lower risk 10
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