Business English. Fundamentals of Management /Ділова англійська мова. Основи менеджменту

120 Pages·50.837 MB·English-Ukrainian

by  Данилова З.В., Турчин Л.Р.

Z. Danylova
L. Turchyn
BUSINESS ENGLISH
"FUNDAMENTALS
OF MANAGEMENT"
Professional Content Book in English

1
ББК 81.2 Англ. - 9
Д18

Business English. Fundamentals of Management/Ділова
англійська мова. Основи менеджменту. Навчальний посібник
англійською мовою.

ISBN 5-7763-0112-2

Рекомендовано Міністерством освіти України.
Автори:
Данилова Зоя Василівна
Турчин Лілія Романівна

Науковий консультант:
Хміль Ф. І., докт. екон. наук, доцент, зав. кафедри менеджменту
Львівської комерційної академії
Рецензенти:
Семко М.Н., канд. філол. наук,доцент, зав кафедри іноземних мов
(Львівський державний аграрний університет)
Падура М.Ф., канд. філол. наук, доцент, зав. кафедри
української і іноземних мов Львівської академії
ветеринарної медицини
Дубініна А.Л., ст. викл. кафедри іноземних мов ЛКА

Комп'ютерний набір і верстка: Гажула І.В.

Навчальний посібник призначений для студентів, аспірантів,
науковців та фахівців, які володіють основами граматичного та лексичного
мінімуму з англійської мови, бажають вдосконалити володіння
професійною термінологією, навчитись перекладати та реферувати тексти
за фахом, виробити навички професійно спрямованого усного мовлення в
галузі менеджменту та бізнесу. Тексти завдань складені на матеріалі
оригінальних найновіших англійських та американських джерел фахової
літератури, деякі з них часткова адаптовані. Добірка вправ дозволяє
здійснювати тематичний тренінг враховуючи мотивацію навчання.
Матеріал посібника орієнтований на активні і інтенсивні методи навчання
іноземним мовам. Автори рекомендують використовувати навчальний
посібник в школах менеджменту та бізнесу, спеціалізованих факультетах
вищих навчальних закладів, коледжах, технікумах, а також для
самостійного вивчення професійно орієнтованої англійської мови.

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CONTENTS
ENGLISH FOR MANAGEMENT
UNIT 1 THE ROLE OF MANAGEMENT page 5
UNIT 2. MEANINGS OF MANAGEMENT page 10
UNIT 3. MANAGEMENT IDEAS page 16
UNIT 4. PRECLASSICAL CONTRIBUTORS page 22
UNIT 5. HOW TO MANAGE page 28
UNIT 6. MANAGERIAL ROLE page 35
UNIT 7. MANAGERIAL FUNCTIONS page 40
UNIT 8. THE PROCESS OF MANAGEMENT page 48
UNIT 9. KINDS OF MANAGEMENT page 57
UNIT 10. MANAGERIAL SKILLS page 63
UNIT 11. MANAGERIAL HIERARHY page 68
UNIT 12. THE SCOPE OF MANAGEMENT page 74
UNIT 13. MANAGEMENT AND LEADERSHIP page 80
UNIT 14. MANAGEMENT AND MANAGERS page 89
UNIT 15. HUMAN RESOURCE MANAGEMENT page 96
UNIT 16. IMPORTANCE OF HUMAN RESOURCE
MANAGEMENT page 103
UNIT 17. DECISIONS WHICH DETERMINE
ORGANIZATIONAL STRUCTURE page 109
UNIT 18. ELEMENTS OF ORGANIZATION
STRUCTURE page 116
UNIT 19. MANAGERIAL ETHICS page 122
UNIT 20. MANAGEMENT FORMS OF BUSINESS
UNDERTAKINGS page 131
UNIT 21. BUSINESS MANAGEMENT page 139
UNIT 22. INDUSTRIAL AND BUSINESS page 148
MANAGEMENT
UNIT 23. BUSINESS PLAN page 154
UNIT 24. MANAGEMENT INFORMATION
SYSTEMS page 161
UNIT 25. THE NATURE OF INTERNATIONAL page 168
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BUSINESS
UNIT 26. THE NATURE OF INTERNATIONAL
MANAGEMENT page 176
INDIVIDUAL CONTROL ASSIGNMENTS page 185
GLOSSARY OF TERMS page 193
CROSSWORD GLOSSARY page 202
ENGLISH-UKRAINIAN SPECIALIST
VOCABULARY page 207
CHECKLIST OF SPECIALIST VOCABULARY
page 218

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UNIT 1
THE ROLE OF MANAGEMENT
Завдання до розділу I
І. Прочитайте та перекладіть текст:
THE ROLE OF MANAGEMENT
Management is attractive because it represents authority, more
money, prestige, and so on. But few people are able to describe just
what it is that managers do.
Management is the art of getting things done through people
and other resources. At one time, that meant that managers were
called bosses, and their job was to tell people what to do and watch
over them to be sure they did it. Bosses tended to reprimand those
who didn't do things correctly, and generally acted stern and boss)'.
Many managers still behave that way. Perhaps you have witnessed
such managers yelling at employees at fast-food restaurants or on
shop floors.
Today, management is changing from that image.. Managers
are being trained to guide and coach employees rather than to boss
them around. Modern managers emphasise in some high-tech and
progressive firms dress more casually, are more friendly, and
generally treat employees as partners rather than unruly workers.
In general, therefore, management is experiencing a revolution.
A new concept called management by walking around (MBWA)
encourages managers to get out of their offices and mingle with
workers and customers. This does not mean that managers are
becoming mere cheerleaders. It does mean, that managers are
working more closely with employees loosely in a joint effort to
accomplish common goals;
Managerial careers demand a new kind of person. That person
is a skilled communicator as well as a planner, co-ordinator,
organizer, and supervisor. Managers today believe that they are
part of a team and enjoy the new responsibility and flexibility that
comes with more open and casual Management systems.
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11. Вивчіть подані слова та словосполучення. Знайдіть речення в
тексті, в яких вони вживаються:

authority, n авторитет, влада
resource, n спосіб, засіб
lend to reprimand бути схильним докоряти
yell at, v кричати на (когось)
coach, v навчати
treat, v поводитися з (кимось)
supervisor, n наглядач, контролер
mingle with workers and бути серед робітників та
customers відвідувачів
become mere cheerleaders ставати особами, які лише
підбадьорюють
flexibility, n гнучкість

III. Користуючись інформацією з тексту, дайте відповіді на
запитання:
1. Why is management attractive?
2. How do you understand (the term "management"?
3. What were "bosses" used to do?
4. In what way is management changing today?
5. What does the MBWA expects managers to do?
6. What kind of person managerial career demands today?
7. Why is the text called "The role of management"?

IV. Заповніть пропуски використовуючи потрібну форму
дієслів, поданих в рамці; утворений текст перекладіть.

Below is an extract from a newspaper report on a political meeting.

ask warn believe say remind

The Minister the audience that 20 years ago things were very
different. He the time had come to face realities and he _____we had
to choose between co-operation or isolation. He _____ that major
problems would arise if we made the wrong choice and______if we
wanted to be an isolated and friendless country.

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V. Заповніть пропуски артиклями, де потрібно; речення
перекладіть.
1. __ University of Leeds is one of ___ biggest in England. It is also _
important centre for medical studies.
2. Butter is __ major agricultural product in ____ European Union
(EU).
Another is rape seed oil. Most of _______ butter is consumed by EU
countries.
3. __ Super Motor Company makes ____ range of liigh-performance
cars,
including _______ luxurious Grosso 55XT. This is ___ perfect example
of _____________ modern automotive engineering.

VI. Прочитайте та перекладіть речення. Визначіть, яку
граматичну функцію виконують підкреслені слова:
1. In the business world, management is almost always viewed in terms
of achieving productivity.
2. No matter how ambitious or capable you are, you can't be an
effective manager without knowing how to establish and maintain
productive - relationships with others.
3. Interactive management is a process of dealing with people as -
individuals in order to build trust, openness and honesty in the manager-
employee relationship.
4. Continuing success requires the ability to explore new opportunity
and to learn from past successes and failures.
5. Decision making is one of the most important parts of any manager's
job.
6. Decision making involves selecting a course of action from a set of
alternatives.
7. By effective, we mean doing the right things.
8. Organization can be defined as a group of two or more people
working together in a structured fashion to attain a set of goals.

VII. Підберіть до кожного терміну лівої колонки відповідне
тлумачення:

Management - a) is getting others to work willingly and
enthusiastically to achieve the objectives of
the organization.
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Organization b) is checking to determine whether or not an
organization is progressing toward its
objectives, and taking corrective action if it is
not.
Leadership c) is the art of getting things done through
other people.
Control - d) includes designing the organization
structure, attracting people to the
organization, and creating conditions and
systems that ensure that everyone and
everything works together to achieve the
objectives of the organization.

VIII. Прочитайте, перекладіть та вивчіть діалог:
- Sundel, Electrotech Sales Manager. Can I help you?
- Good afternoon. Mr. Sundel This is Mr Hart from Santina Hotel
speaking. Have you got refrigerators IPD Model 245?
- Yes, we have, but we are heavy with the orders on this model.
- What is its price?
- Its retail price is $ 460 per unit.
- What is the discount for a lot of 100 units?
- Usually we give a 5 % discount, but it depends.
- Is there a discount if I pay cash?
- I am not sure. I should consult our Financial Manager.
- What is the minimum term of delivery?
- A month.

IX. Прочитайте та перекладіть такі вислови:
1. Management, not bankers nor stockholders, is the fundamental
element in industry. It is good management that draws credit, that draws
workers, that draws customers. ... Management is the permanent function
of business.
(Mary Parker Follett)

2. Business is not the art of having new ideas all the time. It is the art of
using your new ideas sparingly, and in the right dosage, at the right
moment.
(Georges Doriot, Harvard Business School)

3. Hard work never killed anybody. But worrying about it did.
(Anon)
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