Business Communication and Soft Skills Laboratory Manual PDF
Preview Business Communication and Soft Skills Laboratory Manual
Business Communication and Soft Skills Laboratory Manual MTPL0172_FM.indd 1 2011-09-07 1:25:43 PM This page is intentionally left blank. MTPL0172_FM.indd 2 2011-09-07 1:25:43 PM Business Communication and Soft Skills Laboratory Manual D. SuDha rani Delhi • Chennai • Chandigarh MTPL0172_FM.indd 3 2011-09-07 1:25:43 PM Copyright © 2012 Dorling Kindersley (India) Pvt. Ltd. Licensees of Pearson Education in South Asia No part of this eBook may be used or reproduced in any manner whatsoever without the publisher’s prior written consent. This eBook may or may not include all assets that were part of the print version. The publisher reserves the right to remove any material present in this eBook at any time. ISBN 9788131761229 eISBN 9789332509375 Head Office: A-8(A), Sector 62, Knowledge Boulevard, 7th Floor, NOIDA 201 309, India Registered Office: 11 Local Shopping Centre, Panchsheel Park, New Delhi 110 017, India MTPL0172_FM.indd 4 2011-09-07 1:25:43 PM Contents About the Author vii Preface ix Section I Introduction 1 1 Selection Process of Companies 3 2 Essential Qualities of a Suitable Employee 9 Section II Introduction to Soft Skills 19 3 Effective Communication Skills 21 4 Presentation Skills 54 5 Public Speaking 82 6 Letter Writing 96 7 Group Discussion 114 8 Interview Skills 141 9 Application Writing 156 10 Essay Writing 180 11 Report Writing 200 12 Leadership Skills 226 13 Socializing Skills 250 MTPL0172_FM.indd 5 2011-09-07 1:25:43 PM This page is intentionally left blank. MTPL0172_FM.indd 6 2011-09-07 1:25:43 PM About the Author Dr D. Sudha Rani is Professor and Head of the Department of Humanities and Social Sciences, Malla Reddy Engineering College, Secunderabad. She handles the English Language Laboratory, along with teaching, and designing course modules and curricula for various purposes. She was previously Associate Professor and Head of the Department of Humanities and Social Sciences at NMR Engineering College, Hyderabad. She is a member of Indian Association for Commonwealth Language and Literature Studies and a member of English Language Teachers’ Association of India Dr D. Sudha Rani obtained her PhD degree in English literature from Osmania University; her PhD thesis was titled ‘The Plays of Mahesh Dattani: A Study of Culture and Performance’. She is an active scholar and has published and presented many research articles. She has also conducted many workshops on communication and soft skills. MTPL0172_FM.indd 7 2011-09-07 1:25:43 PM This page is intentionally left blank. MTPL0172_FM.indd 8 2011-09-07 1:25:43 PM Preface This book is meant for all those youngsters across the world and especially Indians, who wish to become successful in their careers. A lot of students are interested in business management for more than one reason. They all dream big and enter into reputed business schools and learn business man- agement. They think that then they can become great people in this field. But when they enter the field, they realize that it is not so easy to sustain with theoretical knowledge of business management or administration. It is extremely important to hone their soft skills, personality and attitude to sustain and be noted in this field. So this manual attempts to fill this gap and the author honestly wishes to reach the core necessity of the area. The approach is totally student centric and activity-oriented. The lan- guage laboratory can be exploited to the fullest possible extent to allow and facilitate the student to know, perform, assess and hone the lacunae. So the language used is simple and lucid and the examples are taken from real life situations. This is not know all and end all of the area of knowledge which is really vast. The first section is dedicated to that phase which is difficult for most – placement. This section covers majority of the stages covered in the selection process of any organization. The skills involved, the testing methods, expec- tations from the organizations, your readiness to face them and methodolo- gies required to get ready and be a winner. Section II focuses on those soft skills that you need to learn as a student and those would be useful in sustaining you in the organization. Thus these are the effective communication skills and soft skills that are called as the mantra of success. Each chapter details about the nuances of the skill, gives tips to hone, dos and don’ts and then three tier assessment. The integrated skill approach will help the both the teachers and students understand the importance of contexts and skills involved. The author is open for suggestions and constructive criticism to develop the manual for the better use of students and teachers. Though this book is meant for teachers and students, the focus is on the student-oriented learn- ing/teaching. The teachers are advised to use their preferred material for the benefit of the students. The author would like to thank the publishers for their support and cooperation as well as agreeing to publish this work. The author would also like to thank all those students who helped her understand their needs and problems. MTPL0172_FM.indd 9 2011-09-07 1:25:43 PM
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