Broadcast news handbook writing, reporting & producing in a converging media world. PDF
Preview Broadcast news handbook writing, reporting & producing in a converging media world.
BROADCAST NEWS HANDBOOK WRITING, REPORTING & PRODUCING IN A CONVERGING MEDIA WORLD F o u r t h E d i t i o n C. A. Tuggle University of North Carolina at Chapel Hill Forrest Carr News Director KGUN Tucson, A.Z. Suzanne Huffman Texas Christian University TM TM BROADCAST NEWS HANDBOOK: WRITING, REPORTING & PRODUCING IN A CONVERGING MEDIA WORLD, FOURTH EDITION Published by McGraw-Hill, a business of The McGraw-Hill Companies, Inc., 1221 Avenue of the Americas, New York, NY, 10020. Copyright © 2011 by The McGraw-Hill Companies, Inc. All rights reserved. Previous editions © 2007, 2004, and 2001. No part of this publication may be reproduced or distributed in any form or by any means, or stored in a database or retrieval system, without the prior written consent of The McGraw-Hill Companies, Inc., including, but not limited to, in any network or other electronic storage or transmission, or broadcast for distance learning. Some ancillaries, including electronic and print components, may not be available to customers outside the United States. This book is printed on acid-free paper. 1 2 3 4 5 6 7 8 9 0 DOC/DOC 1 0 9 8 7 6 5 4 3 2 1 0 ISBN-13: 978-0-07-351196-2 ISBN-10: 0-07-351196-X Vice President & Editor-in-Chief: Michael Ryan VP EDP/Central Publishing Services: Kimberly Meriwether David Sponsoring Editor: Katie Stevens Managing Editor: Meghan Campbell Executive Marketing Manager: Pamela S. Cooper Project Manager: Robin A. Reed Design Coordinator: Margarite Reynolds Photo Researcher: Sonia Brown Cover Image Credits: Top: Fred Shropshire; Center & Bottom: Forrest Carr Lead Production Supervisor: Sandy Ludovissy Media Project Manager: Bethuel Jabez Compositor: MPS Limited, A Macmillan Company Typeface: 10/12 Palatino Printer: R.R. Donnelley Library of Congress Cataloging-in-Publication Data Tuggle, C. A. Broadcast news handbook : writing, reporting and producing in a converging media world / C. A. Tuggle, Forrest Carr, Suzanne Huffman.—4th ed. p. cm. Includes index. ISBN-13: 978-0-07-351196-2 (alk. paper) ISBN-10: 0-07-351196-X (alk. paper) 1. Television broadcasting of news—Handbooks, manuals, etc. I. Carr, Forrest. II. Huffman, Suzanne. III. Title. PN4784.T4T76 2010 070.4'3—dc22 2010000222 All credits appearing on page or at the end of the book are considered to be an extension of the copyright page. www.mhhe.com DEDICATIONS From C. A. Tuggle To my wife, Tracey, and children, Brynne, Bethany, and Jenny, and to the memory of my father, T. B. Tuggle, my inspiration to always do my best. From Forrest Carr To the memory of Bruce Breslow, a good friend and the finest photojournalist I have ever known. From Suzanne Huffman To my husband, August F. Schilling III, and to my parents, Carrol Statton Huffman and Margaret Anne Byrd Huffman. iii ABOUT THE AUTHORS Dr. C. A. Tuggle began teaching at the university level in 1994 after a 16-year career in local television news and media relations. He spent the majority of his career at WFLA-TV, the NBC affiliate in Tampa. He has held numerous newsroom positions, but spent the bulk of his career reporting and producing. He covered both news and sports, including six Super Bowls. Tuggle earned undergraduate and master’s degrees from the University of Florida in Gainesville, and his Ph.D. from the University of Alabama in Tuscaloosa. He is currently teaching electronic communication at the University of North Carolina at Chapel Hill. His research has appeared in nearly a dozen scholarly journals and trade publications, and centers on television news prac- tices and procedures. He regularly conducts writing workshops for local stations, professional and academic groups, and high school journalists. He has overseen student newscasts at three universities and his students have won numerous regional and national awards, including six Emmys and best student radio newscast and best student television newscast in the nation in each of four other competitions. In addition, he helped mentor more than 50 interns during his professional career. Forrest Carr began his broadcast news career in 1980 as a radio reporter but quickly switched to television, starting as a copywriter and fill-in reporter before working his way into newscast producing and eventu- ally into management. After working in the Memphis, San Antonio, and Tampa markets, in 1997 he joined KGUN9-TV in Tucson, Arizona, for his first news director’s job. During his tenure there, KGUN9 made waves locally and nationally with Viewer Advocacy Journalism, an innovative viewer-oriented coverage philosophy expressed in its statement of principles, “The Viewers’ Bill of Rights.” Carr returned to Media General’s widely known converged Tampa news operation in 2001 as news director for WFLA-TV, a position he held for four years. Then he was news director at KRQE-TV/KASA-TV, the LIN-TV- owned CBS and Fox affiliates in Albuquerque, New Mexico. Currently he is back at KGUN9, as news director. Carr has contributed to numer- ous scholarly and trade publications, and has won or shared credit in more than seven dozen professional awards, including a regional Emmy for investigative reporting. He is a 1980 graduate of the University of Memphis. Dr. Suzanne Huffman is a professor of journalism in the Schieffer School of Journalism at Texas Christian University in Fort Worth, Texas. She earned her B.A. at TCU, her M.A. from the University of Iowa, and her Ph.D. from the University of Missouri at Columbia. She has reported, anchored, and produced news at commercial television stations in v vi About the Authors Tampa, Florida; Santa Maria, California; and Cedar Rapids, Iowa. Dr. Huffman taught at three other universities before joining the TCU faculty, and her former students occupy newsroom positions through- out the South and Southwest. Her academic research centers on the practice of broadcast journalism and her research articles have been published in Journal of Broadcasting & Electronic Media and other aca- demic journals. Dr. Huffman is co-author with Dr. Judith Sylvester at Louisiana State University of Women Journalists at Ground Zero: Covering Crisis, published by Rowman & Littlefield in 2002, about the experiences of women journalists who covered the 9/11 terrorist attacks on the United States. She is also co-author with Dr. Sylvester of Reporting from the Front: The Media and the Military, published by Rowman & Littlefield in 2005, about the experiences of journalists who were embedded with U.S. troops in the 2003 U.S.-led invasion of Iraq. CONTENTS Foreword ix Preface x Acknowledgments xviii CHAPTER 1 Characteristics of Broadcast News Writing 1 C. A. Tuggle CHAPTER 2 Selecting Stories and Starting to Write 17 C. A. Tuggle CHAPTER 3 Writing Great Leads and Other Helpful Tips 33 Forrest Carr CHAPTER 4 Deadly Copy Mistakes and How to Avoid Them 55 Forrest Carr CHAPTER 5 Interviewing: Getting the Facts and the Feelings 63 Suzanne Huffman and C. A. Tuggle CHAPTER 6 Writing Radio News 83 Suzanne Huffman and C. A. Tuggle CHAPTER 7 Television News Story Forms—The VO 107 C. A. Tuggle and Forrest Carr CHAPTER 8 Television News Story Forms—The VO/SOT 137 C. A. Tuggle CHAPTER 9 Television News Story Forms—The Package 153 C. A. Tuggle vii viii Contents CHAPTER 10 Writing Sports Copy 177 C. A. Tuggle CHAPTER 11 Producing TV News 189 Forrest Carr CHAPTER 12 The Care and Feeding of Television Live Shots 225 Forrest Carr CHAPTER 13 Why We Fight 243 Forrest Carr CHAPTER 14 263 Writing for the Web Forrest Carr CHAPTER 15 So You Want a Job? The Art of the Résumé 281 Forrest Carr APPENDIX A Word Usage and Grammar Guide A1 C. A. Tuggle APPENDIX B Legal and Privacy FAQs A27 Forrest Carr APPENDIX C Producing a Student Newscast from Beginning to End A41 Brynne Garrison Glossary G1 Index I1
The list of books you might like
