Bridging the Innovation Gap: Blueprint for the Innovative Enterprise PDF
Preview Bridging the Innovation Gap: Blueprint for the Innovative Enterprise
Management for Professionals Daniel Huber Heiner Kaufmann Martin Steinmann Bridging the Innovation Gap Blueprint for the Innovative Enterprise Management for Professionals Moreinformationaboutthisseriesathttp://www.springer.com/series/10101 Daniel Huber (cid:129) Heiner Kaufmann Martin Steinmann Bridging the Innovation Gap Blueprint for the Innovative Enterprise DanielHuber HeinerKaufmann Mühlethurnen,Switzerland Münsingen,Switzerland MartinSteinmann Bern,Switzerland OriginallypublishedinGermanwiththetitle‘BridgingtheInnovationGap–Bauplaneines innovativenUnternehmens’ bySpringer Gabler in2014. ISSN2192-8096 ISSN2192-810X (electronic) ManagementforProfessionals ISBN978-3-319-55497-6 ISBN978-3-319-55498-3 (eBook) DOI10.1007/978-3-319-55498-3 LibraryofCongressControlNumber:2017939563 All illustrations are published with the kind permission of # Heiner Kaufmann, Daniel Huber, and MartinSteinmann.AllRightsReserved. #SpringerInternationalPublishingAG2017 Thisworkissubjecttocopyright.AllrightsarereservedbythePublisher,whetherthewholeorpartof the material is concerned, specifically the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfilms or in any other physical way, and transmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilarmethodologynowknownorhereafterdeveloped. The use of general descriptive names, registered names, trademarks, service marks, etc. in this publicationdoesnotimply,evenintheabsenceofaspecificstatement,thatsuchnamesareexempt fromtherelevantprotectivelawsandregulationsandthereforefreeforgeneraluse. Thepublisher,theauthorsandtheeditorsaresafetoassumethattheadviceandinformationinthis book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained hereinor for anyerrors oromissionsthat may havebeenmade. Thepublisher remainsneutralwith regardtojurisdictionalclaimsinpublishedmapsandinstitutionalaffiliations. Coverillustration:eStudioCalamar,Berlin/Figueres Printedonacid-freepaper ThisSpringerimprintispublishedbySpringerNature TheregisteredcompanyisSpringerInternationalPublishingAG Theregisteredcompanyaddressis:Gewerbestrasse11,6330Cham,Switzerland Dedicated to our mentor, friend, and project benefactor, Christoph Gloor, who departed far too early from this world. Foreword Although many books have been written about innovation, there aren’t many that offeranysignificantnewinsightsintothesubject.Thisbookisoneofthefewthat does.Itisbasedonthemanyyearstheauthorshavespentexaminingthesubjectof innovationasitisapproachedintheliteratureandinreal-worldenterprisesettings. The“innovationgap”thattheauthorsidentifyandverycompellinglydescribein the book is the reason why so many innovation projects are destined to fail. The bookshowsthatthemanagementmodelsandapproachestoinnovationthatarestill appliedinsomanyenterprisestodayareincompleteandtosomeextentmisguided. However, not content to merely point out the existing shortcomings of other approaches,theauthorsgoontopresentwhat,bymylights,isthefirstpracticable, holisticmodelofinnovation—ablueprint,asitwere,thatanyenterprisecanapply todevelopagreatercapacityforsystematicinnovation. Myownpracticalexperience,gatheredinthecontextofsupportinghundredsof clients engaged in innovation projects on behalf of our innovation factory (CreaholicSA),confirmstherelevanceoftheconclusionstheauthorsreachinthe book—particularly their suggestion that the laws of innovation are fundamentally different from those that are reflected in most conventional management approachestoinnovation. CreaholicSA ElmarMock Biel,Switzerland vii Acknowledgements Wewouldliketoexpressourgratitudetothevariousorganizationsandindividuals whomadethisbookpossible. First and foremost, we would like to thank the Otto Wirz Foundation, the foundation’s President, G€otz Stein, and the foundation’s Board of Directors. The OttoWirzFoundationfinancedourbookprojectandtherebyestablishedanimpor- tantbasisforthebook.SpecialthanksgototwomembersoftheBoardofDirectors, Heinrich Mühlemann and Cuno Wüthrich. They encouraged us to write the book andintroducedthebookprojecttotheBoardofTrustees. AsecondorganizationthathelpedtomakethisbookpossibleistheManagement Center of the Department of Engineering and Information Technology at Bern UniversityofAppliedScienceswherethetwocoauthorsDanielHuberandHeiner Kaufmannareemployed.Muchofwhatisinthisbookisbasedonresultsthatwere worked out at the Management Center. Our special thanks in this context go to ChristophGloorandArnoSchmidhauser. ChristophGloor,thedeceasedformerDirectoroftheManagementCenter,wasa major supporter of our project and, without a doubt, our most important mentor whenitcametothesubjectofinnovation.Hewastheonewhoencouragedusata very early stage to undertake the project. He personally convinced many of those who were involved of the project’s importance. He was also especially generous withhistimeandenergy,takingonalotofadditionalworktogiveusanopportu- nitytoconcentrateontheproject. We also owe a debt of gratitude to Arno Schmidhauser. As Christoph Gloor’s supervisor,hegavehissupporttotheprojectanddidhisparttomakesurewehad thetimewewouldneedtomakeprogress. ThanksarealsoduetotheemployeesoftheadministrativeteamattheManage- ment Center who were often forced to do without their boss and who nonetheless didanexcellentjobkeepingtheuniversitydepartmentupandrunning. We also wish to thank Firmament AG, Martin Steinmann’s company,1 for its valuablecontribution tothequalityofthe book.Itisindeedagreatsacrificefora 1FirmamentAG,Monbijoustrasse27,CH-3011Berne,Switzerland. ix x Acknowledgements smallenterprisetodowithoutsuchacrucialemployeetotheextentthatitdid.We areextraordinarilygratefulforthissettingofpriorities. Our thanks also go to the employees of InoBooster,2 an enterprise operated jointly by Martin Steinmann and Daniel Huber. The extensive discussions on innovation that we carried out in this context helped us to focus our inquiry and providedameansofcontinuouslyverifyingourresultswithreferencetoreal-world cases. We also wish to thank Giuliano Guscelli at innoBE AG3 for his valuable contribution to the development of the “Innovative Enterprise” training program for enterprises.4 Many of the ideas we discussed in this connection appear in the thirdpartofthebook. TheSpringerInternationalPublishingAGnaturallyalsoplayedacrucialrolein the English edition of this book. Our special thanks in this regard go out to our Editor Dr. Prashanth Mahagaonkar and his Senior Editorial Assistant Ruth Milewski who accompanied our project in an excellent and highly professional manner. Working together with them was an extraordinarily constructive and pleasantexperience. WeareindebtedtoElmarMock,thedesigneroftheSwatchwatchandfounder of the company known as Creaholic SA,5 for many fruitful discussions on innovation in recent years and particularly for agreeing to write the foreword to thebook. Last but notleast, ourthanksgo to ourwives, companions, and families. They tookourdecisiontodevotesomanyhoursofourfreetimetowritingthebookwith composure,kindness,andsupport. 2http://www.inobooster.com 3https://be-advanced.ch 4https://www.ti.bfh.ch/de/weiterbildung/dienstleistungen/angebote_fuer_unternehmen/innovative_ enterprise.html 5http://www.creaholic.com Contents 1 TheOrigins. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1 PartI TheProblem 2 Innovation:AnAbidingEnigma. . . . . . . . . . . . . . . . . . . . . . . . . . . 11 3 TheMissingLink:TheInnovationGap. . . . . . . . . . . . . . . . . . . . . 21 4 “GoodManagement”inEnterprisesTodayMayBeBlocking Innovation. . . . . . . . . .. . . . . . . . . . . . . . .. . . . . . . . . . . . . . . .. . . 43 PartII TheSolution 5 TheOrganizationalStructure:TheInnovativeEnterprise. . . . . . . 53 6 Exploration. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 93 7 ManagingInnovators. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 121 8 ExplorationandStrategy. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 131 9 ConclusionsandRulesDrawnfromPartII. . . . . . . . . . . . . . . . . . 141 PartIII TheImplementation 10 RulesforSystematicInnovation:TheBernInnovationModel. . . . 145 11 FinalRemarks. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 155 12 TheResearchMethod(Annex). . . . . . . . . . . . . . . . . . . . . . . . . . . . 161 SupportingOrganizations. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 169 Glossary. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 171 Index. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 179 xi
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