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Belief and Misbelief Asymmetry on the Internet FOCUS SERIES Series Editor Jean-Charles Pomerol Belief and Misbelief Asymmetry on the Internet Gérald Bronner First published in the English language 2016 in Great Britain and the United States by ISTE Ltd and John Wiley & Sons, Inc. First published in the French language by Presses Universitaires de France, from pages 3–146 and 275–325 (of the French Edition) © La démocratie des crédules, Presses Universitaires de France, 2013. Apart from any fair dealing for the purposes of research or private study, or criticism or review, as permitted under the Copyright, Designs and Patents Act 1988, this publication may only be reproduced, stored or transmitted, in any form or by any means, with the prior permission in writing of the publishers, or in the case of reprographic reproduction in accordance with the terms and licenses issued by the CLA. Enquiries concerning reproduction outside these terms should be sent to the publishers at the undermentioned address: ISTE Ltd John Wiley & Sons, Inc. 27-37 St George’s Road 111 River Street London SW19 4EU Hoboken, NJ 07030 UK USA www.iste.co.uk www.wiley.com © ISTE Ltd 2016 The rights of Gérald Bronner to be identified as the author of this work have been asserted by him in accordance with the Copyright, Designs and Patents Act 1988. Library of Congress Control Number: 2015954428 British Library Cataloguing-in-Publication Data A CIP record for this book is available from the British Library ISSN 2051-2481 (Print) ISSN 2051-249X (Online) ISBN 978-1-84821-916-8 Contents Preface . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . vii Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ix Chapter 1. More is Less: Mental Avarice and Mass Information . . 1 1.1. The revolution of the cognitive market . . . . . . . . . . . . . . . . . . 1 1.2. Amplification of the confirmation bias . . . . . . . . . . . . . . . . . . 6 1.3. The Seattle affair . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 1.3.1. The Wason experiment . . . . . . . . . . . . . . . . . . . . . . . . 10 1.4. The theorem of information credulity . . . . . . . . . . . . . . . . . . . 14 1.5. Filter bubbles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17 Chapter 2. Why Does the Internet Side with Dubious Ideas? . . . . 19 2.1. The utopia of the knowledge society and the empire of beliefs . . . . . 19 2.2. The ditherer’s problem . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 2.3. Competition between belief and knowledge on the Internet . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23 2.4. Psychokinesis . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27 2.5. The Loch Ness Monster . . . . . . . . . . . . . . . . . . . . . . . . . . 27 2.6. Aspartame . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 2.7. Crop circles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 2.8. Astrology . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29 2.9. Overview of resutls . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30 2.10. How can we explain these results? . . . . . . . . . . . . . . . . . . . 30 2.11. The Titanic syndrome . . . . . . . . . . . . . . . . . . . . . . . . . . . 31 2.12. When Olson’s paradox plays against knowledge . . . . . . . . . . . . 34 2.13. Charles Fort, his life, and his works in a few words . . . . . . . . . . 36 vi Belief and Misbelief Asymmetry on the Internet 2.14. Fort products: argumentative mille-feuilles . . . . . . . . . . . . . . . 38 2.15. The sharing of the arguments of conviction . . . . . . . . . . . . . . . 40 2.16. A Fortean product in the making: Michael Jackson’s fake death . . . 42 2.17. When Fort reinforces Olson . . . . . . . . . . . . . . . . . . . . . . . . 44 2.18. Would you believe it! . . . . . . . . . . . . . . . . . . . . . . . . . . 46 2.19. It is all in the Bible, all of it . . . . . . . . . . . . . . . . . . . . . . . . 49 2.20. The transparency paradox . . . . . . . . . . . . . . . . . . . . . . . . . 52 2.21. A shorter incubation period . . . . . . . . . . . . . . . . . . . . . . . . 56 Chapter 3. Competition Serves the Truth, Excessive Competition Harms It . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 61 3.1. Michael Jackson’s son, abused by Nicolas Sarkozy . . . . . . . . . . . 61 3.2. A “prisoner’s dilemma” kind of situation . . . . . . . . . . . . . . . . . 63 3.3. Presidential unfaithfulness and the burnt Koran . . . . . . . . . . . . . 66 3.4. The IRC curve (information reliability/competition) . . . . . . . . . . 72 Chapter 4. What Can Be Done? From the Democracy of the Gullible to the Democracy of Enlightenment . . . . . . . . . . . . . . 77 4.1. The hope of the astrophysicist . . . . . . . . . . . . . . . . . . . . . . . 77 4.2. The bad education . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 80 4.3. When gullibility looks like intelligence . . . . . . . . . . . . . . . . . . 83 4.4. The sum of imperfections . . . . . . . . . . . . . . . . . . . . . . . . . . 88 4.5. Toward cognitive demagogy . . . . . . . . . . . . . . . . . . . . . . . . 93 4.6. How to keep the illusion scholar inside us in check . . . . . . . . . . . 96 4.7. Declaration of mental independence . . . . . . . . . . . . . . . . . . . . 98 4.8. The fourth power . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 102 4.9. A new form of scientific communication . . . . . . . . . . . . . . . . . 104 4.10. A new militancy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 106 Conclusion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 109 Bibliography . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 111 Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 121 Preface This book will mention the media, beliefs, the news, the Internet, etc. but it should not be seen as yet another critique of the media system, exploring with indignant fascination the idea of a machination against truth set up to serve a society of domination. These kinds of theories, whether they pertain to conspiracy theories or, more subtly, to a self-styled “critical” way of thinking, have always seemed to me the expression of a form of intellectual puerility. This is not to say that attempts at manipulating opinions do not occur, or that our world is free from compromised principles, or indeed corruption; far from it, but none of this is the key issue. In fact, reality somehow strikes me as even more unsettling than those myths, however sophisticated they might be, which envisage the media system hand-in-hand with industry, science and so forth, all in agreement to lead the “people” away from the truth. This is more unsettling, because the processes that will be described in this book and that allow falsehood and dubiousness to take hold of the public sphere are boosted by the development of IT, the workings of our mind, and the very nature of democracy... It is more unsettling then because we are all responsible for what is going to happen to us.

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