Become a Wordpress Blog Expert in 24 Hours - SNH Affiliates

35 Pages·2012·1.03 MB·English

by  Jerem Eyre

Become a Wordpress
TM
Blog Expert in 24 Hours

Discover the best tips and tricks to turn your
Wordpress Blog into a traffic magnet….TODAY!

©Jerem Eyre

Copyright 2011 Jerem Eyre All Rights Reserved
Disclaimer

All Rights Reserved.

No part of this publication may be reproduced or transmitted in any form by
any means graphic, electronic or mechanical without prior written permission
by the publisher.

The contents of this publication reflect the author’s views. While every effort is
made to ensure that the information presented in this publication is helpful and
of high quality, no representation or warranties of any kind are made with
regards to the completeness or accuracy of this publication.

The author is not engaged in rendering any legal professional service. The
services of a professional person are recommended if legal advice or assistance
is required. The publisher and author disclaim any personal loss or liability
caused, directly or indirectly by the utilization of any information presented
herein.

All product names and/or logos used throughout this publication are copyrights
and trademarks of their respective owners.

Please make sure to fully read the Terms Of Service with any advertising (such
as Google Adsense) you use on your blogs to make sure they fully conform to
them.

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Contents

Introduction ……………………………………………...4
Installing Wordpress ..………………………………..6
Changing the Default Settings .…………………13
Changing the Theme .……………………………….21
Adding Widgets and Plugins .…………………….25
Essential Plugins ……………………………………….28
Blog Promotion …………………………………………33
Conclusion …….………………………………………….35

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Introduction

All over the world, blogging has become enormously popular. It is very easy way
for people to share their thoughts, feelings, pictures and many other things with
people all over the world. Many people do it as a way to earn money but it‟s easy
to forget that most people see blogging as something they enjoy doing and will
happily post dozens of posts about everyday things including what they did that
day.

Surprisingly, some of the most popular blogs online are people doing just that. Just
making small posts about personal events but doing it in such a way that people log
in every day to read them. This viral effect can happen almost instantly and will
bring in hundreds, possibly thousands of people to your blog to see what all the
fuss is about.

All very nice, but when you put this on a business footing, as an Internet Marketer
it‟s easy to see the potential that a good blog can have. To see a great example,
take a look at www.katiefreiling.com

There are many blogging platforms. Many people use blogger.com as their choice
because it is free and easy to set up. For small personal blogs this is an okay way
to go. But if you are trying to earn money with your blog, DO NOT use
blogger.com. The reason is simply that you are putting all your hard work into
someone else‟s control. Blogger.com owns all the content posted to its blog
platform, so if they don‟t like something you do, they can shut your blog down
instantly. Unfortunately people have lost thousands of dollars a month of steady
income overnight because blogger.com shut them down. Not worth the risk.

So the choice for a more permanent solution, which puts everything in your own
control, is to use Wordpress hosted on your own domain.

Although Wordpress does offer a free hosted service, if you‟re setting up a long
term blog it‟s definitely worth it to host the blog on your own domain. Wordpress
offers a free software download that makes it extremely easy to do.
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This software is free and takes only a few minutes to install. The only thing you
need is of course a hosting account and domain name. These can be purchased
very inexpensively and allow you full control and ownership of your blog and
content. So they are well worth the money.

By using Wordpress, you also have instant access to plugins and tools that aren‟t
available in blogger.com. These tools make your blog look a lot better to the search
engines, as well as to your visitors. We‟ll go through several of these plugins later
in this guide. With that said, let‟s begin with installing Wordpress on your hosting
account.

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Installing Wordpress

Wordpress can be installed on most hosting accounts with just a few clicks of your
mouse. If you haven't already got a hosting account, then my recommendation is
Hostgator.com. I use Hostgator for all of my website and blog hosting because
they are easy to use, work very well with Wordpress, and are reliable.

There are many hosting options out there. If you choose not to go with
Hostgator.com just make sure it comes with cPanel and Fantastico built into it.
Most hosting accounts will have this already but you should always check before
making a decision. If you can't see this on the website of your server before you
sign up, email their support people and ask. If you don't get a reply, go somewhere
else.

Fantastico allows you to add many scripts/programs to your website, just by
clicking a few buttons. Wordpress, Forums, Message Boards, Picture Galleries, all
can be installed without you needing any knowledge of them whatsoever.
OK, so now lets assume you have your hosting account and are ready to install
Wordpress.
First you need to login to your Cpanel of your domain. This is normally
http://www.YourDomain.com/cpanel but your host will give you this information.
Once logged in you'll be presented with the following screen as shown on the next
page:

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Look for the blue smiley face

Normally at the bottom of the page, you'll see an icon that says ‘Fantastico De
Luxe’ or just ‘Fantastico’. Look for the blue smiley icon.
Click this link and you'll be taken to the page of scripts that you can install on your
website. It looks like the following picture:

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Click the Wordpress Link

On the left of the page you will see many different scripts you can install onto your
domain. Under the Blogs section, you will find a link for Wordpress. Click on this
link and it will take you to the next screen:
Click on New Installation

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This will list all current installations of Wordress that you already have. Since this
is your first installation, it should look like the screenshot above with nothing
listed. To continue click the „New Installation’ link and it will take you to the
following page:

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2
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9

I numbered the boxes so we can go through each one step-by-step. Here we go:

1. This drop down box contains a list of all the domain names or subdomains
that you have in the account. If this is a brand new site, then you will only
have one domain name in the list and will not need to change it.
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2. This is where you choose where you want your Wordpress blog to be
installed. If you want your blog to be the first thing people see when they
come to your site (the root of your domain) then leave this field blank.
(http://www.YourDomain.com) would then be the path to your blog for your
visitors. If on the other hand, you want to install it in a separate folder, (like
http://www.YourDomain.com/blog) then type the name of the folder into
this box (in this example you would just type in blog). Do not create the
folder in your cpanel first, the installation will do it for you.

3. This is the username you will use to access the Wordpress Admin section.
Choose one that‟s easy to remember.

4. This is the password you will use to access the Admin section. Again, use
something that you will easily remember.

5. The Admin nickname is shows up at the bottom of each of your blog posts.
You could use Admin, Owner, or simply Your Name. I recommend that you
simply use your first name.

6. This is the email address that will receive emails when new comments are
posted on your blog. This will likely be auto-filled for you, but you can use
any email you wish.

7. This is the name of the site and on most Wordpress Themes this will be
displayed in the top and bottom sections of your blog. Put some thought into
the name of your blog. If you can incorporate some of the keywords you are
targeting into the name that is the best. This isn‟t permanent though, so
don‟t get too stressed about picking the right name now. You can always
change this in the Admin section later.

8. This is simply a brief description of your blog. In many themes this is
displayed in the header or footer of the blog. Again, if you can use a
keyword or two here that is great. But this too can be changed in the admin
section later.
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