Baudelaire’s Media Aesthetics ii Baudelaire’s Media Aesthetics The Gaze of the Flâneur and 19th-Century Media Marit Grøtta Bloomsbury Academic An imprint of Bloomsbury Publishing Inc NEW YORK • LONDON • NEW DELHI • SYDNEY Bloomsbury Academic An imprint of Bloomsbury Publishing Inc 1385 Broadway 50 Bedford Square New York London NY 10018 WC1B 3DP USA UK www.bloomsbury.com BLOOMSBURY and the Diana logo are trademarks of Bloomsbury Publishing Plc First published 2015 © Marit Grøtta, 2015 All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or any information storage or retrieval system, without prior permission in writing from the publishers. No responsibility for loss caused to any individual or organization acting on or refraining from action as a result of the material in this publication can be accepted by Bloomsbury or the author. The Prose Poems and La Fanfarlo translated by Lloyd (2001) 1767w from pp. 30–2, 36–41, 44–5, 49–52, 55–6, 59–63, 73–7, 87, 91, 98–101, 103–5. By permission of Oxford University Press. Library of Congress Cataloging-in-Publication Data Grøtta, Marit. Baudelaire’s media aesthetics: the gaze of the Flâneur and 19th century media/Marit Grøtta. pages cm Summary: “Investigates the writings of Charles Baudelaire in light of 19th-century media technology, with perspectives from Walter Benjamin and Giorgio Agamben”– Provided by publisher. Includes bibliographical references and index. ISBN 978-1-62892-440-4 (hardback) 1. Baudelaire, Charles, 1821-1867–Criticism and interpretation. 2. Mass media and literature. 3. French poetry–History and criticism. 4. Flaneurs. I. Title. PQ2191.Z5G755 2015 841’.8–dc23 2014041009 ISBN: HB: 978-1-6289-2440-4 ePub: 978-1-6289-2441-1 ePDF: 978-1-6289-2443-5 Typeset by Deanta Global Publishing Services, Chennai, India ConTenTs Acknowledgments vii List of illustrations viii Introduction 1 The gaze of the flâneur and nineteenth-century media 3 Paris: Capital of modernity 3 A lyric poet in the age of new media 6 Art and technology: Theories of mediation 10 Media technology and ideology criticism 10 Media technology and aesthetics: Theories of mediation 12 Dispositives: Frames of perception 15 Play in the era of technological reproducibility 17 Baudelaire’s media aesthetics 19 1 Newspapers 23 A duel: Journalism versus poetry 24 Newspaper aesthetics 26 Interaction: The circulation between literature and journalism 27 A dedicated newspaper reader 30 A letter to the editor 33 Making sense of modern life: Between anecdote and allegory 38 Poetry goes incognito 41 2 Photographs 47 The cult of images 48 Framed vision: Windows and photography 54 Reading/developing images 59 Visual desire: Portrait photography and fetishism 62 Traffic in souls: Arresting/escaping identity 66 Making images move 69 vi ConTenTs 3 Precinematic devices 73 Opening a new field of vision 74 Optical toys as initiation into art 80 The modern experience: Flickering life and movement 86 How to capture movement? 91 Kaleidoscopic vision 96 Virtual images: The visual attraction of modern life 100 4 Corporeality 103 The bodily apparatus: Perception and technology 104 The impulsion to act 107 Violence: Bodies in motion 109 Enjoying the crowd is an art 116 Multitude: Crowds, commonplaces, and mass communication 119 5 Toys 123 Interfaces: Toys, dispositives, and transitional objects 124 The toy fairy: A childhood memory 126 How toys come alive 130 The uncertain status of objects 135 Play and profanation 138 6 Media imagery and modernity 143 Baudelaire’s media aesthetics recapitulated 146 Media imagery in theories of modernity 148 Marx: The phantasmagoria of commodities 150 Benjamin: Paris as a phantasmagoria 152 Freud: The psyche as a photographic apparatus 156 Benjamin: Time as a photographer 159 Benjamin: The stereoscope and the dialectical image 161 Benjamin: The kaleidoscope must be smashed 163 Media aesthetics and modernity 165 Notes 169 Bibliography 193 Index 201 ACknowledGMenTs My interest in Baudelaire began many years ago. It all started with his prose poems and their relationship to newspapers, and over the years, the scope of my research has expanded to include a wider range of Baudelaire’s writings and a wider range of media. In Baudelaire’s Media Aesthetics, my research interests come together: my devotion to Baudelaire’s writings, my fascination with nineteenth-century visual culture, my admiration for the works of Walter Benjamin and Giorgio Agamben, and my interest in the category of “play” in aesthetic theory. I would like to express my gratitude to those who offered support, guidance, and inspiration during my work on this book. I thank the Faculty of Humanities at the University of Oslo for awarding me a postdoctoral fellowship that enabled me to research and write it. My heartfelt thanks to all my colleagues at the University of Oslo for responding to my presentations of the book’s material at various occasions during the writing process. I am especially grateful to Christian Refsum and Ragnhild E. Reinton, who read and commented on parts of the manuscript. Furthermore, I would like to thank Arne Melberg, Jonathan Monroe, and Jonathan Culler for their interest and advice in the early phase of this project. Also, my thanks to Kjetil Jakobsen for sharing his knowledge of intermediality and to Knut Ove Eliassen for sharing his knowledge of Foucault. I would further like to thank my students at the University of Oslo, who followed my seminar on Baudelaire, the flâneur, and the city, in Autumn 2013, and whose dedication and enthusiasm were truly inspirational. In addition to this, I am most grateful to Bloomsbury’s readers Catherine Nesci and Kathrin Yacavone, whose feedback has been invaluable. Lastly, but certainly not least, I would like to thank my editor at Bloomsbury, Haaris Naqvi, and his editorial assistant, Mary Al-Sayed, for their advice and assistance during the publication process. An early version of Chapter 1 was published in Norsk litteraturvitenskapelig tidsskrift, no. 1, 2004. An early version of Chapter 2 was published in Nineteenth-Century French Studies, vol 41, nos. 1–2, Fall/Winter 2012–13 and is reused here with kind permission from the University of Nebraska Press. lisT oF illusTrATions Figure 1 La Presse, August 26, 1862, comprising a series of prose poems by Baudelaire preceded by a dedication to the newspaper’s editor, Arsène Houssaye (Bibliothèque de France) 36 Figure 2 Portrait of Charles Baudelaire by Nadar (Photo (C) BnF, Dist. RMN-Grand Palais/image BnF) 52 Figure 3 Kaleidoscopic images by David Brewster and Charles Wheatstone 75 Figure 4 Joseph Plateau’s phenakistiscope 77 Figure 5 David Brewster’s stereoscope and the optical principle of its operation 78 Figure 6 Phenakistiscope disks by Jean-Baptiste Madou 84 Figure 7 “Galloping horse” by Eadweard Muybridge. Example of chronophotography (Photo © Musée d’Orsay, Dist. RMN-Grand Palais/Patrice Schmidt) 94 Figure 8 “Coupé attelé d’un cheval allant vers la droite” by Constantin Guys. (Photo © RMN-Grand Palais (musée du Louvre)/Michèle Bellot) 98 Figure 9 The phantasmagoria of Etienne-Gaspard Robertson. Frontispiece in: Etienne-Gaspard Robertson, Mémoires récréatives, scientifiques et anecdotiques (Paris, 1831) 151 introduction Montages, moving images, and three-dimensional (3-D) images are usually considered features specific to twentieth-century aesthetics, developed after the advent of film and the experiments of the avant-garde movements. Yet these aesthetic techniques were also available in the nineteenth century due to the invention of new media technology and the emergence of a new media culture: newspapers presenting disconnected prose pieces on the pages, precinematic toys producing effects of motion and 3-D vision, photographs offering a new perception of the world, as well as numerous other media phenomena. Charles Baudelaire (1821–67) experienced this media culture more intensely than any other writer of his day. Although he maintained ambivalence with respect to the new media, he was fascinated by their techniques and sensitive to the ways in which they changed our perception. My contention is that that Baudelaire’s aesthetics can be conceived, to a large degree, as a media aesthetics, and that montages, moving images, and 3-D images are features that are central to Baudelaire’s aesthetics. Baudelaire’s Media Aesthetics is a book about Baudelaire’s writing and its connection to the new media technology emerging in the nineteenth century. It explores not merely the forms of art, but also the forms of media technology, considering the way they shape and guide our perception of the world. It is thus a book that deals with literature, perception, and the configuration of the senses in the first phase of modernity. The book takes as its point of departure the observation that there is a gap between literary and visual approaches to Baudelaire. In literary studies, Baudelaire’s writings have long been recognized as masterpieces of the modernist period—he is a benchmark one cannot overlook and an influence one cannot deny. Yet, in cinema and media studies, Baudelaire is also a prominent figure. Inspired by Walter Benjamin’s remarkable writings on Baudelaire, researchers in these fields have recognized the figure of the flâneur as the emblem of urban spectatorship and a precursor to twentieth-century conceptions of virtual and mediated vision.1 Still, in cinema and media studies, Baudelaire has largely been seen through Benjamin’s perspective, and he has been hailed as Benjamin’s muse and source. Baudelaire “himself” has in fact remained a minor figure whose name tends to appear in opening paragraphs and footnotes.
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