Asia and Europe in the New Global System: Intercultural Cooperation and Competition Scenarios

351 Pages·2003·1.482 MB·English

by  Sung-Jo Park, Sierk Horn (eds.)

Asia and Europe in the New Global System
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Asia and Europe in the
New Global System
Intercultural Cooperation and
Competition Scenarios
Edited by
Sung-Jo Park
Freie Universität Berlin
and
Sierk Horn
Freie Universität Berlin
Selection and editorial matter © Sung-Jo Park and Sierk Horn 2003
Individual chapters © contributors 2003
Foreword © Yoshiaki Takahashi 2003
Softcover reprint of the hardcover 1st edition 2003 978-1-4039-0496-6
All rights reserved.No reproduction,copy or transmission of this
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Designs and Patents Act 1988.
First published 2003 by
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Library of Congress Cataloging-in-Publication Data
Euro-Asia–Management Studies Association.Conference (18th:2001:Free
University Berlin)
Asia and Europe in the new global system:intercultural cooperation and
competition scenarios/edited by Sung-Jo Park and Sierk Horn.
p.cm.
“Selected papers presented at the 18th Annual Conferences of the Euro–
Asian Management Studies Association (EAMSA) in November2001”– Pref.
Includes bibliographical references and index.
1.Asia – Foreign economic relations – Europe – Congresses.2.Europe –
Foreigneconomic relations – Asia – Congresses.3.Industrial management –
Asia – Congresses.4 Industrial management – Europe – Congresses.
5.Intercultural communication – Asia – Congresses.6.Intercultural
communication – Europe – Congresses.7.International trade – Congresses.
8.Competition,International – Congresses.I.Park,Sung-Jo.II.Horn,Sierk.
III.Title.
HF1583.Z4 E8518 2001
337.504—dc21 2002192657
10 9 8 7 6 5 4 3 2 1
12 11 10 09 08 07 06 05 04 03
Contents
List of Figures vii
List of Tables ix
Foreword by Yoshiaki Takahashi xii
Notes on the Contributors xiv
List of Abbreviations xx
Introduction: Interculturality as a New Global
Competitiveness Factor xxii
1 Japanese Hybrid Factories in Germany: Survival
in a Different Environment 1
Testuo Abo
2 Two Faces of Corporate Governance in Britain:
Symbiotic Diffusion of Human Resource
Management/Japanization and European Works Council 26
Hasegawa Harukiyo
3 The Effect of Amakudarion Bank Performance in the
Post-Bubble Period 51
Kenji Suzuki
4 The Transformation of Corporate Governance Systems in
Japan and Germany: The End of Rhenian Capitalism? 66
Ulrich Jürgens
5 The International Organization of Technology Acquisition
Activities: A Comparative Study of Japanese and German
High-Tech Business Units 74
Martin Hemmert
6 International Trade in Services: A World Trade Organization
and Asia-Pacific Economic Cooperation Perspective 94
Sayeeda Bano
7 Students’ Perceptions of Choice Criteria in the Selection
of Tertiary Institutions: A Regional Comparison 136
Zahiruddin Ghazali and Mohamad Hanapi Mohamad
v
vi Contents
8 Revisit the Impact of the Single European Market
Programme on the Reorganization of Japanese
Subsidiaries in the Region: Case Studies of Canon,
YKK and Mitsui OSK Lines 148
Romdej Phisalaphong
9 Japanese Businesses in China: Performance, Control,
Trust and their Relations in Japanese–Chinese Joint Ventures 172
Tadamasa Imaguchi and Xinjian Li
10 The Impact of European Union and Middle East
Partnership: Agreements on Developing the Level of
Environmentalism in Jordan 185
Dieter Beschorner and Thoraiya Younes
11 The Development of Global Education in Malaysia:
Strategies for Internationalization 208
Mohamad Hanapi Mohamad and Zahiruddin Ghazali
12 The Determinants of Share Market Response to Employee
Share Option Plans Announcements and Implementations:
A Review of the Malaysian Bourse 225
Zahiruddin Ghazali, Norlida Abdul Manab, Rusmawati Ismail,
Nurwati Ashikkin AhmadZaluki, Habibah Tolos and Munauwar
Mustaffa
13 Technology Transfer in Asia 242
Akira Kuroda
14 Limitations and Potentials of Intercultural Communication
in Unethical Business Conventions: A Theoretical Scrutiny of
Intercultural Communication, Business Ethics, Habermasian
Discourse Ethics and Foucaultian Aesthetics 262
Nobuyuki Chikudate
15 Networking Bricks and Clicks: Convenience Stores and
the Organization of E-Commerce in Japan 283
Hendrik Meyer-Ohle
16 Online Marketing: Displaced Dichotomies 303
Fred Robins
Index 319
List of Figures
1.1 Hybrid evaluation of 23 items in Europe 9
1.2 Hybrids of six groups in Europe 9
1.3 Four perspectives of hybrids in Europe 17
3.1 Average capital/asset ratio and average current
profit/asset ratio, 1990–99 54
3.2 The number of amakudariexecutives in total and
the number of banks with at least one amakudari
executive, 1992–99 55
5.1 International distribution of R&D sites of the
business units surveyed 81
5.2 International distribution of R&D business unit
expenditures by region 82
5.3 Internationalization of the technological sources
of the questionnaire respondents 84
5.4 Percentage of questionnaire respondents who receive
technological information exclusively from domestic
sources by country and industry 85
5.5 Average technology accquisition performance
assessments by questionnaire respondents by country 86
6.1 World trade in goods and services over time, 1970–99 106
6.2 Trade in goods and services by country, 1999 114
6.3 International trade in services in relation to total trade
and GDP by country, 1998 115
6.4 Trade in services as a proportion of total trade
by country, 1999 116
8.1 Canon organization in Europe 154
8.2 YKK organization in Europe, and Middle
and East Africa (EMEA) 160
8.3 Mitsui OSK Lines organization for liner business
in Europe 165
12.1 Risk-adjusted CAR around ESOP announcement on
KLSE, 1989–97 231
12.2 Risk-adjusted CAR around ESOP implementation on
KLSE, 1989–97 233
vii
viii List of Figures
A12.1 Daily risk-adjusted abnormal returns on ESOP
announcements of the KLSE listed firms, 1989–97 238
A12.2 Daily risk-adjusted abnormal returns on ESOP
implementations of the KLSE listed firms, 1989–97 239
16.1 Four dichotomies of classical marketing thinking 304
16.2 Four dichotomies of electronic marketing practice 312
List of Tables
1.1 Japanese transplants in Germany as of September 1998 3
1.2 Hybrid evaluations of 23 items in Europe 8
1.3 Hybrid evaluations of six groups in Europe 8
1.4 Four-perspective evaluations of hybrids in Europe 16
2.1 Typical corporate governance: types, actors, objective,
methods and relations 29
2.2 Personnel management, HRM and Japanese
management 33
3.1 Listed regional and second-tier regional banks
that failed in the 1990s and the number of amakudari
executives employed in 1990 52
3.2 Total assets, loans and deposits of 82 regional
banks, 1992–99 54
3.3 The effect of amakudarion the capital/asset ratio of
Japanese regional banks 59
3.4 The effect of the amakudariemployment in presidential
and non-presidential positions on the capital/asset ratio
of Japanese regional banks 61
3.5 The effect of the number of amakudariexecutives on the
capital/asset ratio of Japanese regional banks 61
3.6 The effect of amakudarion the capital/asset ratio of
Japanese regional banks (time-related dummy variables) 62
3.7 The effect of the employment and the number of BoJ
amakudariexecutives on the capital/asset ratio of
Japanese regional banks 63
A3.1 Summary statistics of the data set:
continuous variables 64
A3.2 Summary statistics of the data set:
dummy variables 65
5.1 Structural indicators of firms and business units
by country and industry, 1998 78
5.2 Correlation between internationalization of
technological sources and technology acquisition
performance assessments of questionnaire respondents 88
6.1 World trade in goods and services over time, 1970–99 104
6.2 International trade in goods and services by country, 1999 107
ix