ART INSTRUCTOR'S GUIDE A Project Presented to the Faculty of the School of Education The University of Southern California In Partial Fulfillment of the Requirements for the Degree Master of Science in Education by William Brown Low June 1950 UMI Number: EP46447 All rights reserved INFORMATION TO ALL USERS The quality of this reproduction is dependent upon the quality of the copy submitted. In the unlikely event that the author did not send a complete manuscript and there are missing pages, these will be noted. Also, if material had to be removed, a note will indicate the deletion. UMI* Dissertation Publishing UMI EP46447 Published by ProQuest LLC (2014). Copyright in the Dissertation held by the Author. Microform Edition © ProQuest LLC. All rights reserved. This work is protected against unauthorized copying under Title 17, United States Code ProQuest' ProQuest LLC. 789 East Eisenhower Parkway P.O. Box 1346 Ann Arbor, Ml 48106-1346 BJ ‘Sj JLI'I 9r , This project report, written under the direction of the candidate's adviser and approved by him, has been presented to and accepted by the Faculty of the School of Education in partial fulfillment of the requirements for the degree of Master of Science in Education. Dat ..................... Adviser Dean TABLE OF CONTENTS CHAPTER PAGE I. INTRODUCTION ................................ 1 Purpose .................................. 2 Procedure ................................ 2 Value or n e e d ............................ 3 II. GENERAL VALUE IN SCHOOL ..................... 4 Stabilizing effects ..................... 4 Decorate classrooms ....................... 5 Criticism and discussion . . . . ........ 6 III. ART AS A CAREER.............................. 13 Attractive and unattractive features . . 13 Art teaching.............................. 14 Commercial a r t ............................ 14 Advertising................................ 17 Ceramics and glassware ................... 18 Greeting cards ............................ 19 Art director............................ 20 The a r t i s t .............................. 21 The letterer............................ 22 Plate maker.............................. 23 The e d i t o r .............................. 23 Related positions............ 24 Semi-professional occupations ............. 26 Requirements .............................. 26 iii CHAPTER PAGE IV. FUTURE PROSPECTS FOR ARTISTS ............... 28 Arts allied to architecture............... 31 Designing or styling.......... 32 Typography............................. . 32 Store window and display................. 32 Art teacher......................... 33 Art director.............................. 33 Book illustration......................... 34 Fashion illustration..................... 34 Portrait painting ......................... 35 Landscape painter .......................... 36 Decorative painters ....................... 36 Mural painters ............................ Sculptors.................................. 37 Summary.................................... 37 Summary of future employment prospects in volving art ability or art training . . . 41 Fur designers............................ 41 Furniture designers ..................... 41 Commercial artists ..................... 41 Photographers ............................ 41 Interior decorators ..................... 41 Industrial designers ................... 41 Jewelry workers .......................... 42 iv CHAPTER PAGE Greeting card industry............ 42 V. PROFESSIONAL ART SCHOOLS................... 43 ^ Art Career School ....................... 43 Location................................ 43 A i m s .................................... 43 Certification ............................ 44 Admission................................ 44 Placement................................ 44 The Art Center School..................... 45 Location................................ 45 A i m s .................................... 45 Courses.................................. 45 Admission................................ 47 Placement................................ 47 Chouinard Art Institute ................... 47 Location................................ 47 A i m s ......................... 47 Courses . ................... 48 Admission................................ 48 Cooper Union Art School ................. 48 Location................................ 48 A i m s ............................. 49 Courses.................................. 49 Admission . ............................ 49 V CHAPTER PAGE Placement................................ 49 John Herron Art Institute................. 50 Location................................ 50 A l m s .................................... 50 Courses.................................. 50 Teacher training.......... 51 Admission................................ 52 Placement................................ 52 Pratt Institute............................ 52 Location................................ 52 A i m s .................................... 53 Courses.................................. 53 Admission................................ 55 Placement................................ 55 VI. EMPLOYMENT IN ART RELATED FIELDS, LOS ANGELES AND VICINITY.............................. 56 BIBLIOGRAPHY......... 6l CHAPTER I INTRODUCTION In relation to the present structure of society, art education has become so interwoven with the major funda mentals of life, both in its cultural and vocational aspects, that It now presents a field upon which more and more em phasis is being placed. This leads to the logical conclusion that increased emphasis and study should be placed upon the aims and objectives of art education. Educators are de manding more than ever before that definite aims and ob jectives which meet the real needs of the teacher, the pu pil, and society at large, be determined in all phases of art education, and that subject matter be incorporated in text books and curricula which will meet these demands. Royal Bailey Farnum in a biennial survey of art education in the United States summarizes five present aims: (1) To bring into the lives of all the boys and girls everywhere the knowledge of beauty and the joy of expressing it. (2) To develop skills and to discover special inclinations and gifts in various fields including designers, decorators, and pro fessional artists. (3) To train specialists in art education to meet the great demands for teachers and supervisors of art and executives and sales people in departments of commerce and industry. 2 (4) To cooperate with all agencies in furthering general school studies, health education, the conservation of resources, fire and an cient prevention, human welfare, and a finer citizenship. (5) To create a desire for more attractive school "buildings and grounds, and the finer things in the home, the school, the shop, and in life. 1 Purpose. The reason for undertaking this project is to "compile information.which.might.be, of assistance to the art instructor, and something which he might use as a guide in the teaching and vocational guidance of art students. Procedure. The present investigation, instead of "being an experiment, consists of work organized according to two main classifications; library research and the United States Employment Bureau of Los Angeles and University office of student placement. A bibliography study was made, consisting of a thorough investigation of all available sources of reliable and im portant material, including books, magazines, bulletins, reports, articles, manuals and printed lectures, pertaining to placement for art students in the economic field. Royal Bailey Farnum, Art Education, Bureau of Education Bulletin No. 20, 1931. 3 The United States Office of Employment and University of Southern California Office of Student Placement were contacted in regards to the available positions for which the student with art training might find employment suit able to his temperament and to his art abilities. Value or need * It is a known fact that a person who is to accomplish his best work must be so placed that he is < utilizing his skill and his knowledge in a particular field. An attempt/ifill b*T)made to show a few of the positions in which the art student might succeed; the art requirements basic for each particular position; a list of some of the professional art schools of the nation; and finally the employment situation in Los Angeles and vicinity in regard to placement of persons in positions that are directly re lated to art.