AN ABSTRACT OF THE DISSERTATION OF Richard R. Aman for the degree of Doctor of Philosophy in Education presented on May 29, 2009. Title: Improving Student Satisfaction and Retention with Online Instruction through Systematic Faculty Peer Review of Courses Abstract approved: George H. Copa The purpose of the study was to determine if online courses that were faculty peer reviewed based on five factors of quality instruction resulted in increased levels of student satisfaction and higher rates of student retention when compared with non- reviewed courses in a post-secondary context. The five factors of quality online instruction used in the study were: outcomes, assessment, resource materials, student interaction, and technology. The study utilized a quasi-experimental method with an online questionnaire administered to 455 student participants from nine community colleges in Maryland and Oregon. Students were enrolled in 41 online courses that were either formally faculty peer reviewed or not. The study posed four research questions. The first two study questions compared peer reviewed and non-peer reviewed courses in terms of student satisfaction and student retention. The second two questions used a regression analysis to order the contribution of the factors of quality online instruction related to student satisfaction and retention in peer reviewed courses. The results of the study findings were categorized into three areas: (1) student retention findings, (2) student satisfaction findings, and (3) factors of quality instruction influencing student satisfaction findings. First, no significance was found in the relationship of faculty peer review to increased student retention. Second, a significant relationship was found in the use of the faculty peer review process and increased student satisfaction. Third, a stepwise regression analysis revealed there was significance found in the order and contribution of each of the five factors of online quality as predictive of increased student satisfaction in reviewed courses. This order was: (1) resource materials, (2) assessment, (3) technology, (4) outcomes, and (5) student interactions. Findings from the study provided the basis for four recommendations related to educational and professional practice. These recommendations focused on: accreditation standards associated with online learning and college self-studies, criteria for institutional funding models in online course development, use of study questionnaire for instructional quality assessment purposes, and quality improvement processes related to the Baldridge Education Criteria. © Copyright by Richard R. Aman May 29, 2009 All Rights Reserved Improving Student Satisfaction and Retention with Online Instruction through Systematic Faculty Peer Review of Courses by Richard R. Aman A DISSERTATION submitted to Oregon State University in partial fulfillment of the requirements for the degree of Doctor of Philosophy Presented May 29, 2009 Commencement June 2010 Doctor of Philosophy dissertation of Richard R. Aman presented on May 29, 2009. APPROVED: Major Professor, representing Education Dean of the College of Education Dean of the Graduate School I understand that my dissertation will become part of the permanent collection of Oregon State University libraries. My signature below authorizes release of my dissertation to any reader upon request. Richard R. Aman, Author ACKNOWLEDGEMENTS This author expresses sincere appreciation to Dr. George Copa for his extraordinary wisdom, patience and guidance through this study. Such a task would have been insurmountable without the efforts and encouragement of Dr. Copa. This study is dedicated to my wife Linda, who accompanied me on the journey, being a constant companion and source of support through the many obstacles. Finally, a special thanks to our sons, Ben and Josh who also patiently supported me in this endeavor. TABLE OF CONTENTS Page CHAPTER 1: FOCUS AND SIGNIFICANCE...................................................................1 Purpose of Study and Research Questions...........................................................................2 Definitions............................................................................................................................4 Significance of Study...........................................................................................................6 Growing Trend in Student Demand for Quality Online Instruction........................6 Credibility of Institutions Offering Online Instruction............................................7 Accrediting Organizations of Post-Secondary Institutions Seek Evidence of Quality in Online Instruction.................................................................................10 Lack of Systematic Research on Effects of Faculty Peer Review of Online Instruction..................................................................................................12 Summary of Focus and Significance.................................................................................13 CHAPTER 2: REVIEW OF LITERATURE.....................................................................15 Approach to Review of Literature.....................................................................................15 Organization of the Review of Literature..........................................................................17 Review of Literature..........................................................................................................17 General Factors of Quality Found in Online Instruction.......................................17 Factors Used by Accreditation Commissions in Assessment of Online Instruction..................................................................................................22 Factors Influencing Student Satisfaction in Online Instruction.............................26 Factors Influencing Student Retention in Online Instruction................................31 Use of Faculty Peer Review of Instruction in Higher Education...........................35 Summary of Review of Literature.....................................................................................37 Factors Directly Related to the Learning Experience in Online Instruction .........38 Factors Indirectly Related to the Learning Experience in Online Instruction.......44 CHAPTER 3: DESIGN OF STUDY.................................................................................48 Philosophical Approach.....................................................................................................48 Positivism...............................................................................................................49 Postpositivism........................................................................................................50 Criteria for Truth....................................................................................................52 TABLE OF CONTENTS (Continued) Page Rationale for Use of Postpositivism Approach......................................................53 Researcher Background.........................................................................................54 Method...............................................................................................................................55 Quasi-experimental Design....................................................................................56 Independent Variable.............................................................................................60 Dependent Variables..............................................................................................61 Confounding Variables..........................................................................................64 Data Needed.......................................................................................................................65 Data Collected........................................................................................................66 Data Collection Strategies......................................................................................67 Site Selection.........................................................................................................67 Course Selection....................................................................................................69 Data Collection Processes......................................................................................71 Study Phases......................................................................................................................72 Phase One of Study................................................................................................73 Phase Two of Study...............................................................................................74 Development of Questionnaire..............................................................................75 Methods to Achieve High Rates of Institutional Sponsorship for Questionnaire..77 Methods to Achieve High Rates of Student Response on Questionnaire..............78 Validity of Questionnaire.......................................................................................79 Reliability of Questionnaire...................................................................................81 Pilot Testing of Questionnaire...............................................................................82 Data Analysis Procedures..................................................................................................84 Analysis for Research Question One.....................................................................87 Analysis for Research Question Two....................................................................88 Analysis for Research Question Three..................................................................89 Analysis for Research Question Four....................................................................90 Strategies to Ensure Soundness of Data.............................................................................91 Response to Threats to Internal Validity...............................................................91 TABLE OF CONTENTS (Continued) Page Response to Threats of External Validity..............................................................96 Strategies for Protection of Human Subjects.....................................................................98 Summary of Design of Study.............................................................................................99 CHAPTER 4: RESULTS ................................................................................................102 Study Variables................................................................................................................102 Independent Variable...........................................................................................102 Dependent Variables............................................................................................103 Student Satisfaction.................................................................................103 Student Retention.....................................................................................104 Confounding Variables........................................................................................105 Study Colleges.....................................................................................................106 “Reviewed” verses “All Other” Courses.............................................................107 Research Question One -- Overall Satisfaction...............................................................110 Question One: Independent Sample t-Tests.........................................................110 Question One: Controlling for Confounding Variables.......................................112 Question One: Five Factors of Online Quality....................................................114 Research Question Two -- Course Retention...................................................................116 Question Two: Independent sample t-Test for Course Retention........................117 Question Two: ANOVA Analysis Comparing Confounding Variables with Retention Rates................................................................................................................118 Research Question Three -- Factors of Quality Online Instruction Related to Student Satisfaction.........................................................................................................120 Question Three: Regression Analysis Ranking Six Factors of Quality...............121 Research Question Four: Factors of Quality Instruction Related To Increased Retention..........................................................................................................................124 Regression Analysis Ranking Five Factors of Quality Instruction by Percent Retention.................................................................................................125 Threats to Validity...........................................................................................................126 TABLE OF CONTENTS (Continued) Page Summary of Results.........................................................................................................129 CHAPTER 5: SUMMARY, DISCUSSION AND RECOMMENATIONS ...................133 Summary and Discussion of Findings.............................................................................133 Research Question One -- Overall Satisfaction...................................................133 Finding: Overall Satisfaction...................................................................134 Discussion: Overall Satisfaction..............................................................134 Finding: Mean of Factor Means...............................................................135 Discussion: Mean of Factor Means..........................................................136 Finding: Confounding Variables..............................................................136 Discussion: Confounding Variable..........................................................137 Research Question Two -- Student Retention......................................................138 Finding: Student Retention......................................................................139 Discussion: Student Retention.................................................................139 Research Question Three -- Factors of Quality Online Instruction Related to Satisfaction...........................................................................................................140 Finding: Factors of Learning Outcomes..................................................140 Discussion: Factor of Learning Outcomes...............................................141 Finding: Factor of Assessment.................................................................142 Discussion: Factor of Assessment...........................................................142 Finding: Factor of Resource Materials....................................................143 Discussion: Factor of Resource Materials...............................................143 Finding: Factor of Interaction..................................................................144 Discussion: Factor of Interaction (Instructor-Student and Student-Student)......................................................................................145 Finding: Factor of Technology................................................................147 Discussion: Factor of Technology...........................................................147 Research Question Four -- Factors of Quality Online Instruction Related to Retention..............................................................................................................149 Findings: Student Retention and the Factors of Quality Online Instruction................................................................................................149 Discussion: Student Retention and the Factors of Quality Online Instruction................................................................................................150 Summary of Findings and Discussion Relating to Study Questions...................151 Recommendations Derived from Study...........................................................................152 Recommendations Related to Educational Policy...............................................153
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