6 1 / i A R 5 1 ALTERNATIVE INVESTMENT REPORT ALTERNATIVE FINANCE 2015/2016 DISCLAIMER PUBLICATION This report is provided for general The information has been compiled from information purposes and for use credible sources believed to be reliable, only by investment professionals however it has not been verified and its and not by retail investors. accuracy and completeness are not guaranteed. Reliance should not be placed on the information, forecasts and opinion set The opinions expressed are those of out herein for any investment purposes Intelligent Partnership at the date of and Intelligent Partnership will not publication and are subject to change accept any liability arising from such use. without notice. Intelligent Partnership is not authorised No part of this publication may and regulated by the Financial be reproduced in whole or in part Conduct Authority and does not without the written permission give advice, information or promote of Intelligent Partnership. itself to individual retail investors. 2 2 FOREWORD Welcome to the first alternative finance industry report, written for retail financial services professionals. EDITORIAL Daniel Kiernan Writing this report has been a lot like trying to hit a moving target Samantha Goins because the world of alternative finance changes fast and there are so many developments: new platforms, products and innovations; new statistics, records and research; wraps, regulations and tax treatment... the list goes on, making it difficult to get your arms around the whole- of-market and develop a full understanding of the sector. This might not be an issue for the two categories of investor who have been attracted to alternative finance so far: small retail CREATIVE Mar Alvarez investors who are early adopters and big institutions that have the resources to carry out thorough research before deploying their capital. However, we think that it IS an issue for retail financial services professionals: regulated advisers, SIPP, SSAS and ISA providers, wealth managers, compliance firms, accountants, tax specialists and sophisticated investors. SUB-EDITING There is a huge amount of wealth that sits in this retail financial Guy Tolhurst services bucket and there will be big benefits for both investors and the alternative finance industry if that wealth can be deployed by alternative finance - but there are unique challenges to overcome before that can happen. RESEARCH Samantha Goins Anyone operating in professional retail financial services is heavily Derek Skrzypek regulated and has treating clients fairly and consumer protection Derek Casanas at the heart of everything they do. They won’t ‘dabble’ with their Aditi Surana clients’ money. Furthermore, they don’t have the resources to do the research that is required to allow them to enter the asset class with confidence. This report has been written with this group in mind. We want to provide an accurate summary of where the alternative MARKETING finance industry is today, how it got there and where it might be Alex Evans headed. We look beyond the volumes deployed by the platforms and Michelle Powell outline the various models on offer and assess the risks and benefits associated with them. We discuss how to conduct due diligence on alternative finance, what to look for and what questions to ask. We solicit the opinion of industry insiders and forward thinking PRINT Four Way advisers - both optimists and sceptics. We look at regulation and Print what that has done to the market, and we consider how this asset class will start to fit into the retail financial services landscape. Guy Tolhurst Managing Director Intelligent Partnership COPYRIGHT © INTELLIGENT PARTNERSHIP 2015 3 CINTROODUNCTITON ENTOVSERVIEW “EApAdrIAnmooS.vTde fyovOhI xriCeansimieciMissadagtmsntwged nartpevoiwMaosevrhasn eiinaipd saSoit.nnsanlCswad bieauuievdOod ahcokda geOolsIinr sgswaevue desgm eCtelstea evnTdt ihyIel esnrive risainxneyhr tthon el vrebsiretnkiehNMp op.sdvehps tad sr i rernutdws Ie iecear . g1vlunuhtseiF ttweeo srksrMna1ii Eh wssdteoe snetru itwge%letPeIa ehas mi,ra eSgsstuEs alaronon det Dlo.nn e e uoeaI - ssomedcs i otwSVI k ynoEna sse ttrhoneirdesm n d gehtI a iwm t oamtesn5matStbci h o nensha a pf ioy n llaewana mitqw ayioaangn tpnwmri,t5rh ncblnh ignl fduoynwlkegbatty8laaEede gepa huor en as noae%iPasvmrjar ,ge ,dturue7a n a ste ewsa Mcpbel mtshef adsg a nrikiE9tmo ahrfiryt tna eontvt aKw e I oEo nrar3thaSodfiraatStdyk suhqesradrdi a in hvngvtaweoi tmse cbaurn O mhdehei aipnnpn onrestteiitg ar nrettx gsoludrce4r ha wr ah syPn aTemefadmei rm2 qef .atotV4 liaavi rs 9 atoc%f uqniat.eh rs sibgon Et5irastodreunc.nna,uergeroc I%t lu sOmadSnaartm’iurlerrtncutud,sr nec ndImikoylnlbtsdro t ida yf ee Cs ef uautainotat nrtwotashhvmtnNree s,gi o pee a dda oR bfirastag t anAeeaey g rMlcr ,s e –se G.on aft bruaoslui nptIg at hrENte I onS9fa 5oat uus%A rrp era eorlftaL EtoifoIS oaSnTur c,sbe h: aIrnitobep laloisgeFd unwtet Pr airt ttnhfiIherens h fiipapnrnaaccintaiclci aastll r paardtoevgcieysse.s r 1Wos1.f” e% seSe1o< 4u>r41c0e6:0% -In56tel5ligent Partnership 16% Qre7e.m AnDts7h2.eaaoo o2aBinrbuosn a%vk%yeeol frm diaeu etoni scutwnothiv hn taaeuolaghaufagiee iednrssu k hnde l bafl kvest aedlEg nrveavdi-leerernremIe hoeeieontStrsv ss prs lsiley sw idatkrvesaf sstro aitedente aineierolidhnenunsueedYnosbccrdelotadril cdNse.tywlfne tucfiieuott a o gsotfrgehi1 lcnrrtmehhteree o ss.9itcaahiim eodese s ntAe9tpoaceelt ndg sstl4atinrfhttltrSneo he yohh a2mthtodetia g oceuievitnathso sonr hatiha eyvcq8ctdn eguoedn sn e reoetus: at fgr p ec EIyhaihop %ttna eirhwoa a nihItgere erelevsS cnnlcme eelrEh ltnatl imefdetdgriisrqIhooeoieeoaS,se oe lu neaarrlnnn watu t cehi e airi rnnPtm wtbrogteh kfacra seoo oponlrhee tohiv.oet ntc fhrrnrt te Imo raa ho eoot h?tetu fer l vb h tvsosoea mnsf sh maeeieu ve rhiu.dopi e deeel laoemeQalfnm nury rvurAbed.r kb c ei lsle.cnWceda eev r aoAcovtst ya rSion,hiudene moE sooHamdlausevvtInpnodmSN omt eiitprmhes mffs nor Wraabsii ooc eeisnegfrdsfiantlteraoa tpucrss oeeganviiejtdtinscne dtorohnhnn etrrhodiaa ft eidi an verdswaitavsovsavtretk sg iare .aivi teivooetrxEmestncondyodmneyt esi mf.IkrE cuertupv r S st t reT ohrdeIaaarammyebaea teSi ht nnei stmsag ltusyo ogn eos oebei kaltseetsnmnrt ya desf nrHfkei ah uera ilv d r oen re cttrnsgar)aiiNniyee ehffn .tetn ldexa ot oasadi cEWrUrtiv efve ninsuftnrhbsweom aIeer cnmn eed Sytsdteilrm Osaashleacs ruauet i. Hteftnstrpaautte nimamoahoufddkahlndNlpitrIo drllritnerion,xhetnlpye nsa asr Wysbsvs b o a red rn.r,rcv ly eio o eer wuciniaferT iwsdecssosyap trno ftsvtlb?ha tiiks yodiuoin RnhlEne hoettonlte strrie dfhhIigofishneflns et sSotvistbi l ehratyneato sdo yaer wsti ei a fyrov l tmcnexo t ltr a yv (oiohapt hbrow ltlr aHiaylelshterlhee eemva ieinjesd N1ello id leurlads hiot 6yser gdtWatantb ith hi%aifge ;i tdlcbs l oekeyh a a eee s;uenot rte helrdflftd y uad et Q iaAavlt rbnlih.l ea xn. s(eg rWae pTo o tapethn hpwnt h chiroadnOer oeieiabs4 von manvietntt tuen0bavahiyylstn lfdl ai eaccmelgytpspoeoloty ldehyoas 4 gheufo icer 1rfosI uc trflimie t0oe rnanfs1snntgmgeaatorrtopo ayfc st%ovigregiruaeatebol onerlw u,s keobehot um )n)atrr fo arga a e ,otsnistuc eoweyhnt g sdrihv otsm ettahhfntp a peou oe athe io e ties t7dy6na aee vnomrh guvnha of eariwo ti5en tdn arecarh o sysrperf hro8ffei 1sotiy mvt l ek rnn .rny lehteia shfSiantn0 leiomniitoheovilo %smaon ievinanouibt0etagum leanreelk trivyeevr igssius%hgehrecsrhE o r n.ee c resiuteots esmyastnwetnIe :H o csaa e .Smmo hIafa Iicvr ton ovnrotn hpgseo o lfsnhsitetoeierllesmeefh gheinni wyadvci dile ccrta slnannl6 ei a evetavas.ghdaote Etbes v5twetreguiir mnhIla mr.Irnvbns.e inpe tt .es tSertn t 6iiT ehhT gebwogslevYrattnP am nl5dhgrhhiooeae t lehoe nnstfn,obo ra m re yyarep toesta ute.tct(onrmewvlh y hsothtylngereireknaceo ueso a r efcreer mdaasirrnmscgt Tcosprn tohtree hrund ae tasgatiyeEc agehpua tseca p erolxrt uIiaf y ia yahl erSsloi oa ktrida isffsur evnno c feua?crt eeatg eepmooprvd ehoillpedlst syi erino /e st y e ew o tdoEaoshtksty hfn of eItrroi f r Sodetoap et nouh ,rsver a tull aeesairidykag ni i rEelhlnda Il oSb y t l e 37 30 RISKS OF ALT FI 3 FOREWORD 35 PLATFORM MELTDOWN 6 OVERVIEW OF REPORT 12 THE ALT FI UNIVERSE 38 RISK MITIGANTS 7 ACKNOWLEDGEMENTS 14 OVERVIEW OF ALT FI 42 PLATFORMS IN FOCUS 8 EXECUTIVE SUMMARY 17 THE INVESTMENT CASE 50 GUIDANCE FOR ADVISERS 10 KEY FINDINGS 20 ALTERNATIVE FINANCE IN 2015 54 CONCLUSIONS * Please note: unless otherwise stated, all charts and graphs have been provided by Intelligent Partnership Intelligent Partnership is committed to the very highest professional standards as embodied by its accreditation and membership to these industry associations. 4 INDUSTRY ANALYSIS CONCLUSIONS APPENDIX 56 THE PLATFORMS 58 PERFORMANCE 60 TRANSPARENCY 61 THE CONSUMER JOURNEY 63 COMPARING THE BIG THREE 66 DEFAULTS 78 GLOSSARY OF TERMS 68 ADVISER SURVEY 79 BIBLIOGRAPHY 71 PLATFORM SURVEY 76 CONCLUSIONS & OUTLOOK 80 ALT FI PLATFORM REGISTER 73 INVESTOR SURVEY 77 SWOT ANALYSIS 86 CPD AND FEEDBACK FSC is a non-profit international organisation established to promote the responsible management of the world’s forests. Products carrying the FSC label are independently certified to ensure consumers that they come from forests that are managed to meet the social, economic and ecological needs of present and future generations, and other controlled sources. 5 OVERVIEW Our intention is not to provide the We’ll also look at some of the big And that’s basically it 37,000 words kind of market statistics that AltFi developments that are happening right over 80 pages with lots of explanatory Data does (although we do leverage now and have really big implications for charts and diagrams thrown in. If it’s some of their work), or to produce the how alternative finance develops - from all new to you, by the end of the report kind of academic papers that NESTA ISA and SIPP acceptance, to high street you’ll have a great understanding of and the University of Cambridge do bank referral schemes and the influx where this industry stands today and (although they are a crucial resource of institutional money. We’ll give our what it means for you. And if you’re a for us). Our intention is to view the view of what we think is good and bad veteran of the scene, it will summarise asset class through the eyes of retail about all of these exciting changes. some key issues all in one nice handy financial services professionals and document, and hopefully present There’s a section that looks at things provide some of the answers they some new research and ideas for you. specifically from the point of view of will require if they are to successfully investors and advisers, and we think By the way - we’re focusing on UK engage with alternative finance. about the practical steps they can based platforms here. We touch on The report doesn’t have to be read take if they want to get involved in the overseas alternative finance markets, cover to cover, from start to finish - it’s sector. Frankly, it’s not an easy task and some of our UK platforms are not a novel and you can get just as for advisers to invest their clients’ branching out internationally (and much value from it by dipping in and money in alternative finance at the given the online nature of alternative out of sections that take your fancy. moment, but we reckon that more and finance, it easy for investors to access For those of you who like to get a really more of their clients are going to hear overseas platforms), but this report is quick summary of what we have to say, about it, and it’s going to be an asset all about the platforms UK investors the key findings are on page 10, the class that more and more of them will can invest in right now, based here. executive summary is on page 8 and the invest in. Advisers need to be wary of conclusions and outlook are on page 74. clients developing satellite portfolios in alternative assets that are not part However, the report does follow of their assets under influence, as they a logical order - we’ll start at the won't form part of any valuation of beginning by defining just what the adviser's business. As a minimum alternative finance is, where it sprang advisers should ensure they have a from and where it’s at today. We’ve working knowledge of the sector so that tried to structure the report so that we they can discuss it with confidence. start off at a very high level, and then go into each topic in a little bit more As with all of our reports, we’ve been depth as the report goes on. So even out there and surveyed the opinions if you are starting from a position of of some of the big stakeholders - in no prior knowledge at all (we know this case we conducted one survey to from talking to advisers that this is establish the levels of awareness of exactly where some of them are at) the alternative finance amongst advisers report will still be readable and useful. and another survey to see just what the And if you already know the basics, alternative finance platforms thought there’s also some in-depth analysis of advisers. We also carried out “meta for you to get your teeth into. (Note studies” (looked at the other available for newcomers: there’s also a glossary research) of investors and potential SME at the back if you find yourself getting investee companies and finally surveyed confused by some of the terminology). SIPP operators to complete the picture. We’ll go on to assess some of the Finally, our market analysis is what benefits and risks of investing in drives a lot of our commentary - we alternative finance and take a deep dive take a thorough look at the platforms into the surprisingly diverse alternative and products that are out there to investment universe - there is a huge build a complete picture of what variety of business models and USPs comprises the market for investors out there and one of the myths we right now, and we share that with want to dispel for our readers is that you in the market analysis section. all the platforms are the same. 6 ACKNOWLEDGEMENTS We couldn’t do this without the help and support of a number of third parties who have contributed to writing this report. Their contributions range from inputting into the scope, sharing data, giving us their insights into the market, providing copy and peer reviewing drafts. Their input is invaluable, but needless to say any errors or omissions are down to us. SO A BIG THANK YOU TO: 77 EXECUTIVE SUMMARY OK, enough preamble - let’s get down to brass tacks. What have we found out? #1. ALTERNATIVE FINANCE IS GROWING FAST Well, you probably already know that in 2013 to £1.74 billion in 2014 (Source: over £100 million. And this is not a trend even though alternative finance accounts ‘Understanding Alternative Finance’, that is slowing down - take a look at the for a very small percentage of the retail NESTA and the University of Cambridge). growth curve on the chart below. There’s lending, business lending and equity AltFi Data measures the cumulative total more on the growth of the market on fundraising markets, it’s growing fast: amount of money deployed by the peer- page 28. the market doubled in size year on year to-peer lending market at over £4 billion from £267 million in 2012 to £666 million and by the crowdfunding market at (2006-2015) LIBERUM ALTFI VOLUME INDICES Cummulative volume £m P2P Consumer Lenders P2P Business Lenders Liberum AltFi Volume Index Crowdfunding £4b £3b £2b £1b 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 Volumes in the Alternative finance market have grown exponentially Source: AltFi Data 2015 #2. ALTERNATIVE FINANCE IS MATURING As the sector is growing, it is also products, regulation and the deployment unique challenges with them and it's maturing. We think that key milestones of taxpayers’ money via alternative not clear to us that all of the platforms such as the bank referral scheme, finance are all indications of a maturing really appreciate that there are a lot SIPP and ISA acceptance, institutional market. However, each of these of potential pitfalls ahead. We discuss investment, creation of retail investment developments also brings their own these developments on page 9. First First Launch of Launch Brewdog First P2P P2P crowdfunder market data of funds record platform to lender (CROWDCUBE) indices investing crowdfunding lend over (ALTFI) in P2P raise £1bn ALTERNATIVE FINANCE MILESTONES First Banks Cumulatively, provision fund Regulation ISA mandated to P2P breaking (RATESETTER) acceptance refer customers through £4bn to P2P barrier #3. ALTERNATIVE FINANCE IS NOT A HOMOGENOUS ASSET CLASS This is not a homogeneous asset a healthy market that has something to models and what we believe the pros and class. There are over a dozen different offer everybody. However, each variation cons of each are on page 38, we discuss operating models in the market and has its own risks and rewards making the risks and benefits of the sector on as well as generalist funding platforms it harder to get your arms around the page 31 and we suggest a due diligence there are five specialists. We think that whole-of-market, which is a problem process on page 48. this diversity is excellent and the sign of for advisers. We go through the various 8 “Peer-to-Peer lending has become an innovative and accepted alternative to traditional savings and investment products. Very soon it will cease to be viewed as alternative finance, but mainstream" John Goodall, Landbay #4. ALTERNATIVE FINANCE HAS THREATS AS WELL AS OPPORTUNITIES CONSOLIDATION FAILURE FRAUD VERTICAL INTEGRATION OVERSEAS EXPANSION CAPITAL RAISING REGULATION The alternative finance industry is still developing - it’s probably not even half way along this growth curve Source: Mark James, PwC Does the sector suffer from a bit of fraudsters successfully targeting On the other hand, opportunities for the hubris? We think some parts of it do, the industry; platforms failing to sector include the introduction of retail Crowdfunding and it occasionally feels a bit like the comply with regulation as they move investment products, using the ‘big data’ dotcom scene in ‘99. There’s inevitably from interim permissions to full they hold on consumers to develop going to be a shake out at some point in authorisation; higher than forecast ever more accurate credit scoring the near future. lending losses in the peer-to-peer algorithms, tie ups with mainstream sector; or consumers getting ripped off finance and ‘challenger’ banks, and Potential threats that we see hovering in the crowdfunding sector. We think tie ups with online behemoths such over the sector include: a platform that some of these threats will take out as Amazon or eBay. Check out our failure due to undisclosed losses; a some of the platforms, leaving behind SWOT analysis on page 75 and our loss of consumer data or a platform a smaller, more consolidated and more outlooks and conclusions on page 74. falling victim to a cyber-security attack; resilient alternative finance industry. #5. ALTERNATIVE FINANCE CAN HELP THE ECONOMY The government estimates that there PLUGGING THE FUNDING GAP is a £1bn annual funding gap for SMEs 400 £250m £260m £268m in the UK, and alternative finance is £179m £) 200 helping to address that. According to e ( AltFi Data, the UK’s peer to business m £m lenders provided £339 million of u 14Q1 14Q2 14Q3 14Q4 ol -200 capital to UK SMEs in the first three v £-128m rly -400 months of 2015 and have consistently te £-339m outperformed the government’s r ua-600 Funding for Lending Scheme. Read more Q -800 about the benefits for small businesses £-732m FLS P2P Business Lending -800m on page 28 and some more of the Alternative Finance can help plug the funding gap non-financial benefits of investing in alternative finance on page 18. Source: AltFi Data (alfidata.com) #6. ALTERNATIVE FINANCE CAN PROVIDE UNCORRELATED, LOW VOLATILITY INCOME & GROWTH (2006-2015) LIBERUM ALTFI RETURNS INDEX 6.5% 6.0% 5.5% 5.0% 4.5% 2006 2007 2008 2009 2010 2011 2012 2013 2014 4.0% Source: AltFi Data 2015 Finally, we shouldn’t forget investment basics. Peer-to-peer investments offer the prospect of lower levels of volatility and higher yields that are not necessarily correlated to the mainstream bond and equity markets. According to the Liberum AltFi Returns Index (LARI) – the only index to track actual investor returns in the sector, the aggregate absolute net return over the last three years from the three biggest UK peer-to-peer lenders is 18.05%. Equity crowdfunding opens up an asset class that was previously out of reach for many retail investors, giving them access to some significant tax breaks and the potential for some very high returns on the successful investments. 99 KEY FINDINGS In the UK, alternative finance Total investments in 2015: 18.05% is the has originated over £4.6bn £2.29bn aggregate absolute return of investments to date over the last 3 years from the 3 biggest UK peer-to-peer lenders (as at 30 September 2015) Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Crowdfunding Peer-to-peer NO OF PLATFORMS has originated lending 55 P2P 33 £145m has originated CROWD- FUNDING £4.8bn 2 £145m £4.8bn INVOICE FINANCING P2P MARKET PEER-TO-PEER PLATFORMS CROWDFUNDING MARKET NOV 2015) NOV 2015) ( offer forecast yields ranging ( 24% from 4% - 15% a year and 36% ZOPA CROWDCUBE terms from 6 months to FUNDING CIRCLE 19% SYNDICATE ROOM 19% 5 years RATESETTER 18% CROWDBNK 3% offers offers There are 3 funds investing in CROWDFUNDING CROWDFUNDING investors low cost access to access to AIM and ISDX alternative finance listed on the London Stock Exchange listed shares, which can be tax reliefs in the form of EIS held in ISAs and qualify for and SEIS benefits relief from inheritance tax has already of the advisers we of platforms either 93% plan to market deployed over surveyed were not aware to advisers in the 73% that alternative finance £200m in the alternative future, or do so platforms are regulated finance market already If you only read this far, we’d still like to think that it’s been useful and informative for you and you can see what we’re trying to achieve here - we want one single, comprehensive and well researched overview of this emerging asset class that looks at things from the �perspective of the advisers and financial services professionals who serve retail investment consumers. If you read on we'll flesh out this picture for you, so that by the end of the report you can talk to your clients knowledgeably and with confidence. 10 10
Description: