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289 Pages·2016·6.117 MB·English
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Africa-to-Africa Internationalization Key Issues and Outcomes Edited by Ifedapo Adeleye, Lyal White and Nathaniel Boso AIB Sub-Saharan Africa (SSA) Series Series Editors Ifedapo   Adeleye Lagos Business School Lagos ,  Nigeria Lyal   White Gordon Institute of Business Science Johannesburg ,   South Africa Aim of the Series Sub-Saharan Africa has recently been cited as the ‘next frontier for growth,’ and academics across business disciplines are increasingly focusing on this specifi c territory of study. Th e AIB Sub-Saharan Africa (SSA) series addresses topical issues concerning this emerging market. With contribu- tions from leading scholars in the fi eld comprising of Africans in the dias- pora, non-African scholars with a keen interest in the region and African scholars and consultants who reside in the region, the series is uniquely multi-disciplinary in nature with contributions from the core business disciplines including strategy, entrepreneurship, marketing, international business, human resources management. Other interesting areas include political economy, economic geography, development economics, and international economics. More information about this series at http://www.springer.com/series/14762 Ifedapo A deleye • Lyal W hite • Nathaniel Boso Editors Africa-to-Africa Internationalization Key Issues and Outcomes Editors Ifedapo Adeleye Nathaniel Boso Lagos Business School Leeds University Business School Lagos , Nigeria Leeds , West Yorkshire , United Kingdom Lyal White Gordon Institute of Business Science Johannesburg , South Africa AIB Sub-Saharan Africa (SSA) Series ISBN 978-3-319-30691-9 ISBN 978-3-319-30692-6 (eBook) DOI 10.1007/978-3-319-30692-6 Library of Congress Control Number: 2016949781 © Th e Editor(s) (if applicable) and the Author(s) 2016 Th is work is subject to copyright. All rights are solely and exclusively licensed by the Publisher, whether the whole or part of the material is concerned, specifi cally the rights of translation, reprinting, reuse of illustrations, recitation, broadcasting, reproduction on microfi lms or in any other physical way, and t ransmission or information storage and retrieval, electronic adaptation, computer software, or by similar or dissimilar methodology now known or hereafter developed. Th e use of general descriptive names, registered names, trademarks, service marks, etc. in this publication does not imply, even in the absence of a specifi c statement, that such names are exempt from the relevant protective laws and regulations and therefore free for general use. Th e publisher, the authors and the editors are safe to assume that the advice and information in this book are believed to be true and accurate at the date of publication. Neither the publisher nor the authors or the editors give a warranty, express or implied, with respect to the material contained herein or for any errors or omissions that may have been made. Cover illustration: © Steve Stock / Alamy Printed on acid-free paper Th is Palgrave Macmillan imprint is published by Springer Nature Th e registered company is Springer International Publishing AG Switzerland Prefa ce Th e Academy of International Business-Sub Saharan Africa (AIB-SSA) Book Series features a collection of impactful research papers and teach- ing cases aligned to the theme of the annual conference of the AIB-SSA chapter. Th e 2015 conference of the chapter, which was successfully hosted by Gordon Institute of Business Science (GIBS), South Africa, from August 26 to 28, had the theme “Africa Direct Investment: Trends, Prospects, Challenges and Policy Issues.” Th e conference attracted over 90 delegates from 20 countries of the Sub-Saharan Africa region and around the world. Over 25 doctoral candidates and early career faculty participated in the Journal of International Business Studies (JIBS) Paper Development Workshop led by Prof. Elizabeth Rose of the University of Otago, New Zealand, and Prof. Robert Grosse of American University, Sharjah, UAE. Building on keynote addresses and presentations at the 2015 confer- ence, this volume provides research papers and teaching cases that high- light an emerging trend in Foreign Direct Investment (FDI) to Africa: the increase in trade and investment between African countries. Th is is an area that has received little coverage as attention has focused on FDI from traditional sources (Western economies) and, of late, the BRIC e conomics of Brazil, Russia, India and China economies (especially China). Th is volume aims to draw attention to this trend, defi ning the agenda and providing guidance on directions for future research. v vi Preface Th e coverage is extensive sector-, geography-, and discipline-wise. Contributions cover the key economies in all the sub-regions of Sub- Saharan Africa—Nigeria, South Africa, Kenya, Ghana, Uganda, and Mozambique—as well as the key industries—extractive, fi nancial ser- vices, telecommunications, brewing, and hospitality. Th e chapters in this volume cover multiple academic disciplines and managerial functions, including strategy and entrepreneurship, marketing and brand manage- ment, economics, and political economy. Th e volume contains not only empirical and conceptual research papers but also a collection of teaching case studies. Th ese cases help to illustrate the practical issues and challenges organizations face when they embark on Africa-to-Africa internationalization. Hence, the volume serves as a “bridge” publication, providing both theoretical and real-life insights on an important phenomenon in the African context. All the chapters are written by scholars and executives with practical and exten- sive professional experience conducting international business in Africa. Th e AIB-SSA chapter—in line with its commitment to advancing International business (IB) research, teaching, and practice in Africa— will continue to organize annual conferences and capacity-building activities. We hope that this second volume in the Palgrave Macmillan AIB-SSA Book Series will help readers better understand the complexi- ties and challenges of doing international business in Africa. Titles in the AIB Sub-Saharan Africa Book Series include: Ifedapo Adeleye, Kevin Ibeh, Abel Kinoti and Lyal White (Editors) Th e Changing Dynamics of International Business in Africa Ifedapo Adeleye, Lyal White and Nathaniel Boso (Editors) Africa-to-Africa Internationalization: Key Issues, Challenges and Outcomes Ifedapo   Adeleye, Lagos, Nigeria Lyal   White, Johannesburg, South Africa Nathaniel   Boso, Leeds, UK Acknowledgements We would like to express our sincere thanks and appreciation to all those who contributed to this volume and to the conference. Many thanks also to the following institutions for the immense contribution of their fac- ulty to the 2015 conference and to this book: GIBS (Nicola Kleyn, Lyal White, Adrian Saville, and Helena Barnard), China Europe International Business School (CEIBS) (Annette Nijs and Mathew Tsamenyi), and Lagos Business School (Chris Ogbechie, Olawale Ajai, and Ifedapo Adeleye). Many thanks to our conference sponsors—the Tony Elumelu Africapitalism Institute (Platinum Sponsor), PYXERA Global (Gold Sponsor), GIBS Centre for Dynamic Markets and Lagos Business School (Silver Sponsors), and Emerald Group Publishing (Bronze Sponsor)—for their immense support. We are especially grateful to Mr. David Rice of the Tony Elumelu Africapitalism Institute and Dr. Jurie van Niekerk of PYXERA Global for contributing to the insightful scholar-meets-p ractice sessions. M any individuals supported the inaugural conference as PDW and symposia/special topic session organizers, track chairs, session chairs, and reviewers; their contribution in raising the quality of the papers and cases selected for this volume is much appreciated. We especially thank Professors Elizabeth Rose, Africa Ariño, Robert Grosse, Amon Chizema, Kenneth Amaeshi, and Nathaniel Boso. vii viii Acknowledgements Special thanks to the Palgrave Macmillan team for extending their spe- cial partnership with the AIB to the SSA chapter. We are grateful to Liz Barlow and Maddie Holder for their effi cient and professional handling of the production of this volume. F inally, we thank the contributors to this second volume of the SSA book series for their eff orts to increase our understanding of Africa-to- Africa internationalization. Th eir commitment to this project made the editors’ work easier, and without them we sure wouldn’t have this insight- ful book. Contents Part I Exploring the Africa-to-Africa Internationalization Concept 1 1 Africa-to-Africa Internationalization: Emerging Trends and Key Issues 3 Nathaniel Boso, Ifedapo Adeleye, and Lyal White 2 Africa-to-Africa Internationalization: Future Trends and Research Avenues 35 Ifedapo Adeleye and Nathaniel Boso Part II Research Articles on Africa-to-Africa Internationalization 67 3 Examining the Factors Infl uencing the  International Expansion of Nigerian Banks 69 Ebimo Amungo ix

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