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Advertising, The Uneasy Persuasion: Its Dubious Impact On American Society PDF

337 Pages·1986·10.913 MB·English
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ROUTLEDGE LIBRARY EDITIONS: ADVERTISING ADVERTISING, THE UNEASY PERSUASION This page intentionally left blank ADVERTISING, THE UNEASY PERSUASION Its dubious impact on American society MICHAEL SCHUDSON Volume 6 Firstpublishedin1993 Thiseditionfirstpublishedin2013 byRoutledge 2ParkSquare,MiltonPark,Abingdon,Oxon,OX144RN SimultaneouslypublishedintheUSAandCanada byRoutledge 711ThirdAvenue,NewYork,NY10017 RoutledgeisanimprintoftheTaylor&FrancisGroup,aninformabusiness ©1984,1986,1993MichaelSchudson Allrightsreserved.Nopartofthisbookmaybereprintedorreproducedor utilisedinanyformorbyanyelectronic,mechanical,orothermeans,now knownorhereafterinvented,includingphotocopyingandrecording,orinany informationstorageorretrievalsystem,withoutpermissioninwritingfromthe publishers. Trademarknotice:Productorcorporatenamesmaybetrademarksorregistered trademarks,andareusedonlyforidentificationandexplanationwithoutintent toinfringe. BritishLibraryCataloguinginPublicationData AcataloguerecordforthisbookisavailablefromtheBritishLibrary ISBN:978-0-415-63749-7(Set) eISBN:978-0-203-07915-7(Set) ISBN:978-0-415-81793-6(Volume6) eISBN:978-0-203-58274-9(Volume6) Publisher’sNote Thepublisherhasgonetogreatlengthstoensurethequalityofthisreprintbut pointsoutthatsomeimperfectionsintheoriginalcopiesmaybeapparent. Disclaimer Thepublisherhasmadeeveryefforttotracecopyrightholdersandwould welcomecorrespondencefromthosetheyhavebeenunabletotrace. Advertising, the Uneasy Persuasion This page intentionally left blank ADVERTISING~ TDEUNEASY PERSUASION Its dubious impact on American society MICHAEL SCHUDSON ~ ~ ~ m LONDON First published in 1984 by Basic Books, Inc. Paperback edition first published in 1986 by Basic Books, Inc. This edition published in 1993 by Routledge 11 New Fetter Lane London EC4P 4EE ©1984, 1986, 1993 Michael Schudson Printed in Great Britain by Redwood Books Ltd All rights reserved. No part of this book may be reprinted or reproduced or utilized in any form or by any electronic, mechanical, or other means, now known or hereafter invented, including photocopying and recording, or in any information storage or retrieval system, without permission in writing from the publishers. British Library Cataloguing in Publication Data Schudson, Michael Advertising, the Uneasy Persuasion: Its Dubious Impact on American Society. - New edn-(Communication & Society Series) I. Title II. Series 659.10420973 ISBN 0-415-08499-7 To Charlie and in memory of Hod

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