The Rise of AI-Powered Companies

132 Pages·2022·19.317 MB·English

by  François Candelon, Martin Reeves

TheRiseofAI-PoweredCompanies
Inspiring the Next Game:
Strategy Ideas for Forward
Looking Leaders
BCG Henderson Institute
The Rise of
AI-Powered
Companies
Edited by
François Candelon and Martin Reeves
ISBN978-3-11-077509-9
e-ISBN(PDF)978-3-11-077511-2
e-ISBN(EPUB)978-3-11-077519-8
ISSN2701-8857
LibraryofCongressControlNumber:2022940841
BibliographicinformationpublishedbytheDeutscheNationalbibliothek
TheDeutscheNationalbibliothekliststhispublicationintheDeutscheNationalbibliografie;
detailedbibliographicdataareavailableontheinternetathttp://dnb.dnb.de.
©2022TheBCGHendersonInstitute
Coverimage:sesame/DigitalVisionVectors/GettyImages
Typesetting:IntegraSoftwareServicesPvt.Ltd.
Printingandbinding:CPIbooksGmbH,Leck
www.degruyter.com
Acknowledgments
We would like to acknowledge all of the authors whose work appears on the
following pages: Elias Baltassis, François Candelon, Cathy Carlisi, Rodolphe
CharmediCarlo,MichaelChu,MidasDeBondt,BowenDing,SylvainDuranton,
Hind El Bedraoui, Theodoros Evgeniou, Tian Feng, Andrea Gallego, Matthieu
Gombeaud, Su Min Ha, Shervin Khodabandeh, David Kiron, Burt LaFountain,
Karen Lellouche Tordjman, Daniel Lim, Colleen McDonald, Steven D. Mills,
SamRansbotham,TomReichert,MassimoRusso,MaximilianoSantinelli,Geor-
gieStokol.
We would also like to acknowledge the broader BCG Henderson Institute
community: our Fellows, Ambassadors, and operations teams over the year,
whohaveallmadeinvaluablecontributionstoourresearch;ouracademiccol-
laborators, who have expanded our horizons of new ideas; and our BCG prac-
ticeareapartners,whohavecollaboratedwithusonseveralofthesearticles.
https://doi.org/10.1515/9783110775112-202

About the BCG Henderson Institute
TheBCGHendersonInstituteistheBostonConsultingGroup’sthinktank,dedi-
cated to exploring and developing valuable new insights from business, tech-
nology,economics,andsciencebyembracingthepowerfultechnologyofideas.
The Institute engages leadersin provocative discussion and experimentation to
expandtheboundariesofbusinesstheoryandpractice,andtotranslateinnova-
tiveideasfromwithinandbeyondbusiness.
https://doi.org/10.1515/9783110775112-203

Contents
Acknowledgments V
AbouttheBCGHendersonInstitute VII
Introduction XIII
Part I:TheAI-PoweredCompany
FrançoisCandelon,TomReichert,SylvainDuranton,RodolpheCharmedi
Carlo,MidasDeBondt
Chapter1
TheRiseoftheAI-PoweredCompanyinthePost-CrisisWorld 3
FrançoisCandelon
Chapter2
HowAI-PoweredCompaniesDodgedtheWorstDamagefromCOVID 13
FrançoisCandelon,MatthieuGombeaud,ShervinKhodabandeh
Chapter3
China’sResponsetoCOVID-19ShowedtheWorldHowtoMakethe
MostofAI 17
FrançoisCandelon,GeorgieStokol
Chapter4
AtTheseCompanies,AIIsAlreadyDrivingRevenueGrowth 21
KarenLelloucheTordjman,FrançoisCandelon,TomReichert,Sylvain
Duranton,RodolpheCharmediCarlo,HindElBedraoui
Chapter5
TheNewConsumerConversationinanEraofUncertainty 25
FrançoisCandelon,MatthieuGombeaud,BowenDing
Chapter6
GettingtheBalanceRight:ThreeKeystoPerfectingtheHuman-AI
CombinationforYourBusiness 35
X Contents
Part II:ThePathtoBecoming AI-Powered
SectionA:DataStrategy
FrançoisCandelon,TomReichert,SylvainDuranton,RodolpheCharme
diCarlo
Chapter7
DataAlchemyCanGiveDecisionMakingtheGoldenTouch 43
MassimoRusso,TianFeng
Chapter8
HowFarCanYourDataGo? 53
FrançoisCandelon,MassimoRusso,RodolpheCharmediCarlo,HindEl
Bedraoui,TianFeng
Chapter9
SimpleGovernanceforDataEcosystems 59
MassimoRusso,TianFeng
Chapter10
WhatB2BCanLearnfromB2CAboutDataPrivacyandSharing 67
SectionB: Human-AICollaboration
SamRansbotham,ShervinKhodabandeh,DavidKiron,François
Candelon,MichaelChu,BurtLaFountain
Chapter11
AreYouMakingtheMostofYourRelationshipwithAI? 75
FrançoisCandelon,MichaelChu,SuMinHa
Chapter12
AIWon’tBreakYourCompany’sCulture–AndItMightEvenBoost
Morale 79
FrançoisCandelon,SuMinHa,ColleenMcDonald
Chapter13
AICouldMakeYourCompanyMoreProductive–ButNotIfItMakesYour
PeopleLessHappy 83