Teeth dominate. Muscles and joints accommodate.

74 Pages·2014·2.31 MB·English

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6 Becoming the CEO of your Practice 38 Metamorphosis
dr.bill dickerson chong lee
12 The LVI VISIONS Interview with 44 File Breakage in Endo
Dr.Ron Jackson Prevention is the Best Medicine
ronald d.jackson,dds,fagd,faacd arthur "kit" weathers,jr.dds
20 Clinical Questions & Answers 48 Commonly Asked Questions about
heidi dickerson,dds,lvim
Neuromuscular Dentistry
22 Optimum Care,Insurance Care,
56 Debilitating Centric Relation case
Patient-Financed Care:
resolved using Neuromuscular principles
Increasing Treatment Acceptance sam kherani bsc,dds,fagd
robert h.maccario,mba
28 Creating and Maintaining 58 Blueprint for a Simple Implant Case
leo j.malin,dds
Beautiful Smiles: The JP Institute
Veneer Care System
peggy sprague,rdh • kim miller,rdh,bs 66 Ask Correctly And You Shall Receive
34 Product Reviews More Often
michael miyasaki,dds,lvim nate booth,dds
The Las Vegas Institute for Advanced Dental Studies (LVI) publishes LVI Visions.Please send any comments or suggestions to 9501 Hillwood Dr.,Las Vegas,NV 89134.
Telephone [phone] or [phone].Web address • www.lviglobal.com.
Copyright ©2005 – Las Vegas Institute for Advanced Dental Studies.
All right reserved.No part of this publication may be reproduced in any form without written permission from the
Las Vegas Institute for Advanced Dental Studies.LVI does not verify any claims or other information appearing in any of the advertisements contained in this publication.

E D I T O R I A L
BY WILLIAM G. DICKERSON, DDS, FAACD, LVIM
Becoming the CEO of your Practice
The biggest deficiency that new graduates have when they get out of
dental school is not technical. The biggest deficiency is in the area of
business. Let’s face it; we really get no business training in dental
school. Most dentists are business uninformed. I know I was. Yet
we are required to run a small business when we start our practice.
Yes, your practice IS a small business. Probably the biggest boost to
my practice was not from the dental publications I read,but the busi-
ness publications I read.So this article is intent on providing you the
tools and guidance to become the CEO of your practice.
6 LVI VISIONS • JULY / AUGUST / SEPTEMBER 2005
Motivate and Lead Be a Visionary for Your Practice In their mind they realized it was
The key to becoming a good CEO of It’s the job of the CEO to set the di- possible. Once you believe some-
your practice or any business is to rection and standards of the office. thing, it becomes reachable. Once
make and keep your employees happy. Most great business tycoons were vi- the perception of reality has been al-
Happy employees will be more pro- sionaries, who broke the paradigms of tered and paradigms shift, things
ductive and the company will prosper. conventional wisdom in their area of that once were considered impossi-
Business psychologists will tell you business. The great CEO sets high yet ble become common place.
that beyond a certain minimum level, realistic expectations. It is your job to
it isn’t pay or benefits that make your convince the team that the goals you set Empower Your Team
employees happy; it’s a strong rela- are reachable. Just like you, your team I personally think the worst form of
tionship with co-workers and a sup- has their perception of reality set by management is “micromanaging”. By
portive boss. And be careful delegat- their own paradigms of what’s possible. micromanaging, you don’t empower
ing this to someone, as they may not If you can change those perceptions, your team to excel on their own. You
always have the best interest in your then the team can accomplish more than stifle their creativity and limit their
practice like you do. you and they ever dreamed possible. need to “think”on their own. There is
no way you can do all the jobs well,so
It’s the job of the CEO to set the direction by micromanaging, you have
and standards of the office. mediocre output in all areas. By em-
powering your team, you create re-
It’s also important to be positive and Think about Roger Banister. In sponsible people who take charge of
squash any negativity. Like a comput- 1954, it was considered humanly their work. This is best accomplished
er virus,negativity will destroy the rest impossible to break the 4-minute by educating your team and leading by
of the practice. It’s infectious. You mile. No one had ever done it. In example. Take them to courses with
need to do whatever you can to per- just the next couple of years after you so they are learning as you are and
petuate a positive environment and not Roger Bannister broke it, 50 other see that you want to be the best. It
let negativity infiltrate your team. people broke that milestone. compels THEM to want to be the best.
LVI VISIONS • JULY / AUGUST / SEPTEMBER 2005 7
By far the dentists who return from and therefore important to the team. ing of ways to improve the service
LVI and have the greatest success are The successful companies and they provide their patients. Remem-
those who brought their teams. leaders are those who let others be- ber,you are in a service business,not
lieve they are responsible for the suc- a product business. So constantly
Don’t be Insecure cess of the business. Instead of want- think about ways to improve it. If
I think most poor CEOs are inse- ing to get the credit,let someone else you like the way you are treated
cure. Great leaders or CEOs are se- bask in it. What difference does it somewhere, think if you can apply
cure enough to surround themselves make? It is your company and you that to your practice. Read business
with smart books and
and intelli- think about
gent people. Remember, it’s just as important to work ON your the dental
It’s also crit- equivalent of
practice as working IN your practice
ical that they an idea.
give those It’s when
around them the doctor
the feeling that they were responsible will reap the rewards for their enthu- treats his or her practice like the
for a successful venture even though it siasm and efforts. small business it is, and realizes that
may have been the CEOs’ guidance they are the CEO of their company,
that created the success. Empowering Don’t Just Work In Your Practice that the practice really takes off. Re-
an employee with the notion that they Most dentists only think about member, it’s just as important to
are high achievers and important to the their office when they are IN it. The work ON your practice as working
team will MAKE them high achievers successful dentists are always think- IN your practice.
Interested in learning more about LVI and our amazing courses?
Call us at [phone],visit us on the web at www.lviglobal.com
or e-mail us at [email protected] will send you a complete
course catalog,schedule of upcoming events and much more.
8 LVI VISIONS • JULY / AUGUST / SEPTEMBER 2005