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Sport as a Business: International, Professional and Commercial Aspects PDF

280 Pages·2011·0.767 MB·English
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Description:
Sport has a number of distinctive characteristics which impact on the extent of its globalization. This book seeks to gain a deeper understanding of the unique development in sports, its governance, its logic of co-creation of value and the advancement of the industry towards internationalisation, professionalisation and commercialisation.
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Most books are stored in the elastic cloud where traffic is expensive. For this reason, we have a limit on daily download.