S ecrets of Power S alary Negotiating Inside Secrets From a Master Negotiator By R D OGER AWSON Franklin Lakes, NJ Copyright © 2006 by Roger Dawson All rights reserved under the Pan-American and International Copyright Conventions. This book may not be reproduced, in whole or in part, in any form or by any means electronic or mechanical, including photocopying, recording, or by any information storage and retrieval system now known or hereafter invented, without written permission from the publisher, The Career Press. SECRETSOF POWER SALARY NEGOTIATING EDITEDBY JODI BRANDON TYPESETBY EILEEN DOW MUNSON Cover design by Johnson Design Printed in the U.S.A. by Book-mart Press To order this title, please call toll-free 1-800-CAREER-1 (NJ and Canada: 201-848-0310) to order using VISA or MasterCard, or for further information on books from Career Press. The Career Press, Inc., 3 Tice Road, PO Box 687, Franklin Lakes, NJ 07417 www.careerpress.com Library of Congress Cataloging-in-Publication Data Dawson, Roger, 1940- Secrets of power salary negotiating : inside secrets from a master negotiator / by Roger Dawson. p. cm. ISBN-13: 978-1-56414-860-5 (paper) ISBN-10: 1-56414-860-2 (paper) 1. Employment interviewing. 2. Wages. 3. Negotiation. 4. Job hunting. I. Title. HF5549.5.I6D39 2006 650.14´4—dc22 2005058102 Dedication (cid:68)(cid:68)(cid:68) To all the fine employers who value their employees and are eager to pay them what they are worth. To all my seminar attendees who have shared their salary negotiation stories with me over the years. To the human resource directors who shared their expertise with me but preferred to remain anonymous. To the love of my life, my wife Gisela. To my three amazing children, Julia, Dwight, and John. To my two brilliant grandchildren, Astrid and Thomas. Portions of this book were previously published in Secrets of Power Negotiating and Secrets of Power Negotiating for Sales- people (both published by Career Press) and are used with the permission of the publisher. This page intentionally left blank > < Contents Preface: What You’ll Get From This Book 9 Introduction 11 Section I: Getting the Offer, 13 Part One: Resumes—Getting an Interview 15 Chapter 1: Preparing the Resume 16 Part Two: The Interview—Getting a Job Offer 23 Chapter 2: Gathering Information About the Company 25 Chapter 3: Preparing for the Interview 28 Chapter 4: Handling the Issue of Money 34 Chapter 5: What the Interviewer Is Looking for 38 Chapter 6: Problem Issues 44 Part Three: Responding to the Offer 47 Chapter 7: What Can You Get? 48 Chapter 8: How Much Should You Ask For? 53 Chapter 9: Leaving Your Present Job 57 Chapter 10: Getting a Raise in Your Present Job 62 Part Four: Closing Tactics 65 Chapter 11: The Tugboat Close 67 Chapter 12: The Paddock Close 69 Chapter 13: The “That Wouldn’t Stop You” Close 71 Chapter 14: The “You Can Afford It” Close 73 Chapter 15: The “Leave ’Em Alone” Close 75 Chapter 16: The Vince Lombardi Close 76 Chapter 17: The Silent Close 78 Chapter 18: The “Subject-To” Close 80 Chapter 19: The Ben Franklin Close 82 Chapter 20: The Dumb Mistake Close 84 Chapter 21: The Final Objection Close 86 Chapter 22: The Puppy Dog Close 88 Chapter 23: The Minor Point Close 90 Chapter 24: The Positive Assumption Close 91 Chapter 25: The Return Serve Close 92 Chapter 26: The Alternate Choice Close 93 Chapter 27: The Doorknob Close 95 Chapter 28: The Divide and Conquer Close 96 Chapter 29: The Let ’Em Think Close 98 Chapter 30: The Bank Note Close 99 Chapter 31: The Recall Close 100 Chapter 32: The Take Control Close 102 Chapter 33: The Dawson Pledge 104 Section II: Negotiating Compensation, 105 Part One: Preparing for the Negotiation 107 Chapter 34: Power Comes From Having Options 108 Chapter 35: The Magic of the Trade-Off 114 Chapter 36: Negotiating a Raise in Pay Can Be Nerve-Racking 117 Chapter 37: Never Negotiate With Someone Who Can Only Say No to You 121 Chapter 38: Anticipating Objections 125 Chapter 39: Concentrate on the Issues 127 Part Two. Negotiating Pressure Points 129 Chapter 40: Time Pressure 130 Chapter 41: Information Power 134 Chapter 42: Projecting That You’re Prepared to Walk Away 138 Part Three. Negotiating Gambits 141 Chapter 43: Ask for More Than You Expect to Get 142 Chapter 44: Don’t say Yes to the First Proposal 150 Chapter 45: Flinch at the First Proposal 154 Chapter 46: Don’t Be Confrontational 159 Chapter 47: The Vise Gambit 162 Chapter 48: Pressure Without Confrontation 167 Chapter 49: Don’t Offer to Split the Difference 179 Chapter 50: Don’t Take on Their Problems 183 Chapter 51: Trading Off 186 Chapter 52: Good Guy/Bad Guy 191 Chapter 53: Taper Down the Size of Your Concessions 198 Chapter 54: How to Handle an Impasse 203 Chapter 55: How to Handle a Stalemate 206 Chapter 56: How to Handle a Deadlock 209 Chapter 57: Positioning for Easy Acceptance 212 Chapter 58: Nibbling for Your Next Increase 216 Chapter 59: Let’s Make This Win-Win 224 Index 229 About the Author 233 Seminars and Speeches by Roger Dawson 235 > < Preface What You’ll Get From This Book If you’re an employee and you bought this book to learn some tricks to get your employer to pay you more than you’re worth, you’re going to be a mite disappointed. Yes, I’ll teach you how to gain power in a negotiation, and I’ll teach you some negotiating techniques that will get your employer (or potential employer) to pay you what you’re worth, but I do not intend to tell you how you can get your employer to pay you more than you’re worth. That, after all, would disrupt the sensitive fabric of capitalism as we know it. If you’re an employer who bought this book hoping to learn how to keep your employees slaving away at the modern equivalent of a salt mine for less than they are worth, you, too, are going to be disappointed. What I believe is that many employees are working for far less than they are worth simply because they don’t know how to negotiate a salary, and many employers could get far more from their employees if they knew how to negotiate com- pensation packages that would stimulate their employees to produce more. 9