"ECONOMICS OF MARKETING AND PROCESSING OF APPLE IN BARRAMULLA DISTRICT OF JAMMU AND KASHMIR STATE" THESIS Submitted to the Indira Gandhi Agricultural University, Raipur in partial fulfilment of the requirements for the Degree of MASTER QF SCIENCE IN AGRICULTURE (Agricultural Economics) DEPARTMENT OF AGRICULTURAL AND NATURAL RE OURCE ECONOMICS INDIRA G-AHDEI AGRICULTURAL UNIVERSITY COLLEGE OF A&RICULTURE RAIPUR (M. P.) 2000 INDIRA GANDHI AGRICULTURAL UNIVERSITY, RAIPUR COLLEGE OF AGRICULTURE, RAIPUR (M.P.) CERTIFICATE - I This is to certify that the thesis entitled "ECONOMICS OF MARKETING AND PROCESSING OF APPLE IN BARRAMULLA DISTRICT OF JAMMU AND KASHMIR STATE" submitted in partial fulfilment of the requirements for the degree of "MASTER OF SCIENCE IN AGRICULTURE", (Agriculture Economics) of the Indira Gandhi Agricultural University, Raipur (M.P.) is a record of the bonafide research work carried out by F.A. SHAHEEN under my guidance and supervision. The subject of the thesis has been approved by student's Advisory Committee and the Director of Instructions. No part of the thesis has been submitted for any other degree or diploma or has been published/published part has been fully acknowledged. All the assistance and help received during the course of the investigations have been duly acknowledged by him. Dr. S.P.vGupta Chairman of the Advisory Committee THESIS APPROVED BY STUDENT'S ADVISORY COMMITTEE Chairman : (Dr. S. P. Gupta) Member : (Shri S. K. Sharma) Member : (Shri A. K. Koshta) Member : (Dr. R. R. Saxena) Member : (Dr. V. Mahajan) INDIRA GANDHI AGRICULTURAL UNIVERSITY, RAIPUR. COLLEGE OF AGRICULTURE, RAIPUR (M.P.) CERTIFICATE - II This is to certify that the thesis entitled ECONOMICS OF MARKETING AND PROCESSING OF APPLE IN BARRAMULLA DISTRICT OF JAMMU AND KASHMIR STATE" submitted by F. A. SHAHEEN to the Indira Gandhi Agricultural University, Raipur (M.P.) in partial fulfilment of the requirements for the degree of "MASTER OF SCIENCE IN AGRICULTURE" (Agriculture Economics) in the Department of Agricultural and Natural Resources Economics has been approved by the student's Advisory Committee and External Examiner after on oral examination on the same. DATE : 0 Q- • 1 0 • EXTERNAL EXAMINER Dr. S. P. GUPTA MAJOR ADVISOR AND CHAIRMAN Dr. O.K. MAROTHIA PROF. & HEAD OF THE DEPARTMENT •> v^ DIRECTOR OF INSTRUCTIONS 3.1.3 Selection of district 32 3.1.4 Selection of tehsils 33 3.1.5 Selection of villages and farmers 33 3.1.6 Selection of market functionaries 35 3.2 Data collection 35 3.2.1 Secondary data 35 3.2.2 Primary data 36 3.3 Analytical procedure 39 3.3.1 Measurement of growth rate and 39 relative shares 3.3.2 Marketing pattern 41 3.3.3 Marketing cost and price spread 41 3.3.4 Producers share in consumer rupee 42 3.3.5 Measurement of Marketing efficiency 43 IV AGRO-ECONOMIC FEATURES OF THE STUDY AREA 44-60 4.1 Brief profile of study area 44 4.2 Climate 49 4.3 Land utilization pattern 52 4.4 Cropping pattern 53 4.5 Size and number of land holdings 55 4.6 Source of irrigation 56 4.7 Fruit growers co-operative marketing societies 57 4.8 Socio-economic indicators of state 58 RESULTS AND DISCUSSION 61-128 5.1 RELATIVE SHARES, CO-VARIANCES AND 61 GROWTH RATE 5.1.1 Relative Shares 61 5.1.2 Variability 65 5.1.3 Compound Growth Rate 67 5.2 LAND USE AND CROPPING PATTERN 70 5.2.1 Land use Pattern 70 5.2.2 Cropping Pattern 72 5.3 MARKETING PATTERN 74 5.3.1 Category-wise and market-wise sale 75 of apple 5.3.2 Variety-wise sale of apple by different 79 categories 5.3.3 Marketing cost of apple 89 5.3.4 Category-wise economics of marketing 93 of apple 5.3.5. Variety-wise economics of marketing 96 5.4 MARKETING CHANNEL AND PRICE SPREAD 105 5.4.1 Marketing Channels 105 5.4.2 Price spread 109 5.5. MARKETING EFFICIENCY 113 5.6 PROCESSING OF APPLE 113 5.6.1 : Processing cost of Apple 115 5.6.2 : Economics of Apple Processing 117 5.6.3 : Potential of Apple Processing Industry 119 5.7 CONSTRAINTS IN APPLE PRODUCTION, 122 MARKETING AND FINANCING 5.7.1 Constraints in Production 122 5.7.2 Constraints in Marketing 125 5.7.3 Constraints in Financing 127 VI SUMMARY, CONCLUSSION AND SUGGESTIONS 129-142 ABSTRACT 143-145 BIBILIOGRAPHY 146-151 APPENDIX 152-163
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